John Keiller, Digital Strategy Director, Canyon bikes Leaders Digest

Leaders Digest explores strategy, design and culture in some of the worlds most interesting and best performing businesses.

In this episode, we chat to John Keiller, Global Director of Digital Strategy at Canyon bikes. We talk about Design Thinking, Sprint, Agile and other similar methodologies and how they're used at Canyon, build a fast growing but sustainable business and the challenges of being a DTC business. And as keen cyclists, there's a bit of bike geekery plus a minor rant about what we consider to be the worst design trend of the past few years.

Leaders Digest is brought to you by Time + Space, a strategic design studio in the UK. Find us at timeandspacestudio.co