15 min
Ep. 17 - Roblox, the Coming Ad Titan Increasing Returns
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- Technology
“In the next three to five years, every brand will have a Roblox strategy.”Quite an interesting statement from Roblox's VP of Brand Partnerships, Christina Wootton!In this episode we explore the opportunity for Roblox to build an advertising business and dramatically increase its monetization.The images and video segments referenced in this episode are at:https://www.hellerhs.com/post/roblox-the-coming-ad-titanCheck out our Episode 10, Investing in the Metaverse, for a primer on Roblox.Increa...
“In the next three to five years, every brand will have a Roblox strategy.”Quite an interesting statement from Roblox's VP of Brand Partnerships, Christina Wootton!In this episode we explore the opportunity for Roblox to build an advertising business and dramatically increase its monetization.The images and video segments referenced in this episode are at:https://www.hellerhs.com/post/roblox-the-coming-ad-titanCheck out our Episode 10, Investing in the Metaverse, for a primer on Roblox.Increa...
15 min