18 episodios

I’m an expert in managing people, processes, and maximizing productivity. I don’t have a personality like Tony Robbins, Dean Graziozi, or a Pace Morby. I’m a behind the scenes introvert who just knows how to get shit done.
On That's Not My Job - An Introvert’s Guide to Building a Business Beyond Yourself you’ll learn how to build a thriving business that serves your life – rather than having a life that serves your business.
At 17 I started building my first sales organization, that I eventually grew to $3m in annual revenue. My next business made me a millionaire at 25, and in 2023 my portfolio of companies will hit $39m.
I'm here to help you figure out what you’re doing now that’s not your job. I’ll guide you on finding and leading the right team for your business, utilizing effective systems, and managing your time efficiently, even if you are an introvert like me!
Implementing the practices and concepts I share on the show will let you go from a few hundred thousand dollars in revenue per year to millions and beyond. I’m here to help you finally get out of your own way so you can build a business beyond yourself.

That’s Not My Job: An Introvert's Guide to Building a Business Beyond Yourself Cody Barton

    • Educación

I’m an expert in managing people, processes, and maximizing productivity. I don’t have a personality like Tony Robbins, Dean Graziozi, or a Pace Morby. I’m a behind the scenes introvert who just knows how to get shit done.
On That's Not My Job - An Introvert’s Guide to Building a Business Beyond Yourself you’ll learn how to build a thriving business that serves your life – rather than having a life that serves your business.
At 17 I started building my first sales organization, that I eventually grew to $3m in annual revenue. My next business made me a millionaire at 25, and in 2023 my portfolio of companies will hit $39m.
I'm here to help you figure out what you’re doing now that’s not your job. I’ll guide you on finding and leading the right team for your business, utilizing effective systems, and managing your time efficiently, even if you are an introvert like me!
Implementing the practices and concepts I share on the show will let you go from a few hundred thousand dollars in revenue per year to millions and beyond. I’m here to help you finally get out of your own way so you can build a business beyond yourself.

    Why Job Titles Matter (ft. Travis Weathers)

    Why Job Titles Matter (ft. Travis Weathers)

    In this episode of That’s Not My Job, Cody Barton interviews owner and founder of Rotate Digital, Travis Weathers, about why job titles matter and how they impact the journey of a company. They discuss smart strategies to implement to help Travis’s company scale to $10M/year in revenue, such as creating an employee maturity model, and building a leadership team to inspire change throughout the company.
    Cody talks about how each department of the company needs to be in sync in order for every aspect to thrive. Furthermore, each employee needs to be on the same page to execute business operations effectively. Throughout the interview, Cody emphasizes that delegating is the key to scaling a company efficiently. They also drop some great book recommendations for any entrepreneurs in the same boat!
    Connect with Travis
    https://www.instagram.com/travisweathers/
    Want to ask Cody questions about scaling your business? Fill out the form below 👇
    https://connectwithcody.io/podcast-guest

    🔹Ready to be a successful integrator? Join the waitlist for Integrator Academy🔹
    https://www.integratoracademy.io/ia

    Connect with Cody Barton:
    Website - https://connectwithcody.com/
    Instagram - https://www.instagram.com/codybartonofficial/
    YouTube - https://www.youtube.com/codybartoncontent

    • 1h 2 min
    Monetizing Your Hobbies With Michael Zuber

    Monetizing Your Hobbies With Michael Zuber

    Join Cody Barton and financial freedom expert and author of, "One Rental at a Time," Michael Zuber to discuss how W-2 employees can monetize their hobbies to create financial freedom. Michael drops gold nuggets of wisdom about why W-2 employees shouldn’t quit their jobs, how to build wealth and how long it takes, and what he thinks of everyone wanting to become entrepreneurs.
    The two emphasize the importance of truly loving what you do. Because people can tell when you’re faking it. This is an impactful episode that every aspiring entrepreneur should watch.
    Episode highlights:
    -How to leave your job and monetize your hobby
    -Finding passion in your profession to avoid depression
    Connect with Michael
    https://instagram.com/onerentalatatime
    Check out Michael's book, "One Rental At A Time"
    https://amzn.to/3uqXF9G
    Want to ask Cody questions about scaling your business? Fill out the form below 👇
    https://connectwithcody.io/podcast-guest 

    🔹Ready to be a successful integrator? Join the waitlist for Integrator Academy🔹
    https://www.integratoracademy.io/ia 

    Connect with Cody Barton:
    Website - https://connectwithcody.com/
    Instagram - https://www.instagram.com/codybartonofficial/
    YouTube - https://www.youtube.com/codybartoncontent

    • 1h
    How To Hire "A" Players In Your Business

    How To Hire "A" Players In Your Business

    Cody Barton is joined by JR Rivas who has successfully scaled his business to over $5 million a year in his Airbnb business. The two entrepreneurs talk about one of the most challenging aspects of business management, the human element. Fine tuned leadership skills and empathy are two things both entrepreneurs identify as a key to hitting KPIs in any business. How can leaders set employees up for success from the start?JR emphasizes the importance of strategic hires, creating leaders, and aligning incentives to drive team performance and company growth.
    Episode Highlights
    -Setting expectations with employees
    -How to navigate human variables in business, particularly the challenge of motivating and training employees
    -How to overcome operational challenges in your business


    Connect with JR
    https://instagram.com/jrrivas

    Want to ask Cody questions about scaling your business? Fill out the form below 👇
    https://connectwithcody.io/podcast-guest 

    Connect with Cody Barton:
    Website - https://connectwithcody.com/
    Instagram - https://www.instagram.com/codybartonofficial/
    YouTube - https://www.youtube.com/codybartoncontent

    • 1h 9 min
    The Art of Hiring and Onboarding Ft. Eddie Maalouf

    The Art of Hiring and Onboarding Ft. Eddie Maalouf

    In this week’s episode of That’s Not My Job, Cody Barton sits down with Eddie Maalouf, co-founder of BAD Marketing to discuss hiring, onboarding and managing expectations in business partnerships. Eddie, whose marketing agency scaled from 3 to 180 employees in just three years, emphasizes the importance of creating processes for onboarding new team members to a growing business. He emphasizes the need to document tasks and goals for better understanding.
    They talk through hiring mistakes they've made when hiring and what to look for in a good candidate. Cody and Eddie identify curiosity, teachability and continuous growth as key traits in new team members. The two also give advice for how integrators can begin working with visionaries. If you’re a solopreneur looking to expand your business in the new year, this is a must watch.
    Highlights
    -Hiring processes and the importance of effective onboarding
    -How integrators can put their best foot forward with visionary business partners
    Connect with Eddie
    https://instagram.com/eddiemaalouf
    https://www.youtube.com/@eddiemaalouf

    Want to ask Cody questions about scaling your business? Fill out the form below 👇
    https://connectwithcody.io/podcast-guest 

    Connect with Cody Barton:
    Website - https://connectwithcody.com/
    Instagram - https://www.instagram.com/codybartonofficial/
    YouTube - https://www.youtube.com/codybartoncontent

    • 36 min
    Business Operations To Cash Flow Millions (ft. Abraham Gray)

    Business Operations To Cash Flow Millions (ft. Abraham Gray)

    Today entrepreneurs Cody Barton and Abraham Gray cover the process of acquiring businesses. How do you buy a cash flowing business? As a new business owner how do you identify operations and personnel needed in order to improve? The two identify one key element to successful business operations, complementary skills in business partners. Integrator business partners put systems in place to make the business run efficiently.
    Highlights
    -Management teams for acquiring businesses.
    -Operating partners and integrators who put systems in place to make business run.

    Connect with Abraham
    https://instagram.com/abrahamgrayofficial

    Want to be a guest on the podcast to discuss your business with Cody?
    Fill out the form below 👇
    https://form.jotform.com/233315501426143 

    Ready to be a successful integrator? Join the waitlist for Integrator Academy
    https://www.integratoracademy.io/ia

    Connect with Cody Barton:
    Website - https://connectwithcody.com/
    Instagram - https://www.instagram.com/codybartonofficial/
    YouTube - https://www.youtube.com/codybartoncontent

    • 54 min
    When To Increase The Marketing Budget

    When To Increase The Marketing Budget

    Today we join Cody Barton and Kyle Pearson of Pearson Moving to discuss growing your business past the one million dollar revenue mark. They break down the Google ad spend numbers Kyle needs to spend in order to increase his lead flow. How do you know when it's time to increase the marketing budget? How much is a lead worth?
    In this episode we cover;
    -Increasing marketing budgets to facilitate growth
    -Overcoming doubt about your age as a young entrepreneur
    Want to be a guest on the podcast to discuss your business with Cody? Fill out the form below 👇
    https://form.jotform.com/233315501426143 
    Work with Pearson Moving For Your Next Move
    https://www.pearsonmoving.com
    Connect with Kyle
    https://www.instagram.com/kyle_pearsonmoving


    Connect with Cody Barton:
    Website - https://connectwithcody.com/
    Instagram - https://www.instagram.com/codybartonofficial/
    YouTube - https://www.youtube.com/codybartoncontent

    • 56 min

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