23 episodes

Join Maggie Bean as she explores what new and aspiring product marketers need to know about launching a successful product marketing career. From diving deep into the fundamentals with seasoned experts to learning from other newbies on how they made the switch, we're getting real with candid stories and advice for those who are beginning their PMM journeys. 

New to Product Marketing Maggie Bean

    • Business

Join Maggie Bean as she explores what new and aspiring product marketers need to know about launching a successful product marketing career. From diving deep into the fundamentals with seasoned experts to learning from other newbies on how they made the switch, we're getting real with candid stories and advice for those who are beginning their PMM journeys. 

    Interviewing Advice from a Hiring Manager with Vishal Naik

    Interviewing Advice from a Hiring Manager with Vishal Naik

    For this very special last episode of season 3 of the New to Product Marketing podcast we're joined by Vishal Naik, Product Marketing Lead at Google.

    We talk all things interviewing, drawing from his experiences on both interviewing and hiring for product marketing jobs. This includes tips on answering questions, candidate yellow flags, and how to highlight your transferable skills.

    Thank you to our sponsor Product Marketing Alliance for partnering with us for season 3 of the podcast. You can use the code newtopmm for 10% off PMA's Product Marketing Certified Core course (and all other PMA courses).

    And thank you to The Compete Network for producing the New to PMM pod. Check out other great Compete Network shows here.

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    • 42 min
    Comparing Product Management and Product Marketing with Chelsea Suarez

    Comparing Product Management and Product Marketing with Chelsea Suarez

    Chelsea Suarez, Product Marketing Manager at Dropbox, joins us to discuss her journey from Army Intelligence Officer, to Product Manager, to Product Marketer.

    We discuss the differences between Product Management and Product Marketing, the qualities and aptitudes it takes to succeed in each, and how PMMs can better collaborate with their PMs. 

    Thank you to our sponsor Product Marketing Alliance for partnering with us for season 3 of the podcast. You can use the code newtopmm for 10% off PMA's Product Marketing Certified Core course (and all other PMA courses).

    And thank you to The Compete Network for producing the New to PMM pod. Check out other great Compete Network shows here.

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    • 29 min
    Learnings from Year One as a Product Marketer with Brandon Bedford

    Learnings from Year One as a Product Marketer with Brandon Bedford

    For this episode of the podcast we're joined by Brandon Bedford, Competitive Enablement Manager at Klue.

    We chat about his journey from sales to product marketing and the lessons he has learned in his first year as a PMM.

    Thank you to our sponsor Product Marketing Alliance for partnering with us for season 3 of the podcast. You can use the code newtopmm for 10% off PMA's Product Marketing Certified Core course (and all other PMA courses).

    And thank you to The Compete Network for producing the New to PMM pod. Check out other great Compete Network shows here.

    Follow Brandon.
    Follow Maggie. 

    • 38 min
    Mastering Market Research with Prak Swamy

    Mastering Market Research with Prak Swamy

    In this episode we are joined by Prak Swamy, Product Marketing Manager at Rently, to talk about all things market research.

    We discuss how she got her start as a Market Research Analyst and how she made the natural pivot into to product marketing. We also chat about how PMMs can get started with market research, its importance, and the many different forms that it can take.

    Thank you to our sponsor Product Marketing Alliance for partnering with us for season 3 of the podcast. You can use the code newtopmm for 10% off PMA's Product Marketing Certified Core course (and all other PMA courses).

    And thank you to The Compete Network for producing the New to PMM pod. Check out other great Compete Network shows here.

    Follow Prak.
    Follow Maggie. 

    • 31 min
    Balancing Strategic and Tactical Tasks as a Product Marketer with Alex Virden

    Balancing Strategic and Tactical Tasks as a Product Marketer with Alex Virden

    On this episode we seek to answer the ages old question: how do I balance my strategic and tactical work as a Product Marketer?

    We're joined by Alex Virden, Director of Product Marketing at Metadata, to discuss the difference between the two, what tasks fall in each bucket, and how to ensure you're succeeding at both.

    Thank you to our sponsor Product Marketing Alliance for partnering with us for season 3 of the podcast. You can use the code newtopmm for 10% off PMA's Product Marketing Certified Core course (and all other PMA courses).

    And thank you to The Compete Network for producing the New to PMM pod. Check out other great Compete Network shows here.

    Follow Alex.
    Follow Maggie. 

    • 33 min
    Collaborating Across Teams with Becky Trevino

    Collaborating Across Teams with Becky Trevino

    If you're a Product Marketer, building relationships and collaborating with stakeholders across different teams is mission critical.

    For this episode we're joined by Becky Trevino, Executive Vice President of Products at Snow Software, and she shares her advice for New PMMs on how to best nurture these relationships.

    Thank you to our sponsor Product Marketing Alliance for partnering with us for season 3 of the podcast. To dive deeper on today's topic, you can use the code newtopmm for 10% off PMA's Cross-Functional Collaboration Masters (and all other PMA courses).

    And thank you to The Compete Network for producing the New to PMM pod. Check out other great Compete Network shows here.

    Follow Becky.
    Follow Maggie. 

    • 41 min

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