30 afleveringen
Dr. Carter CSUB MKTG 3000 & 4900 Dr. E. Vince Carter
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- Onderwijs
Course lectures for both Marketing Principles (MKTG 3000) and Marketing Planning (MKTG 4900)
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MKTG 3000 -- Ch. 19 Pricing Strategy 2
This podcast lecture concludes the discussion of MKTG 5 chapter 19 PRICING STRATEGY within the Marketing Mix.
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MKTG 3000 -- Ch. 19 Pricing Strategy 1
This podcast lecture begins the discussion of MKTG 5 chapter 19 PRICING STRATEGY within the Marketing Mix.
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MKTG 4900 Ch. 7 Pricing Strategy 2
This podcast lecture continues the discussion of the Marketing Plan Handbook chapter 7 PRICING Strategy within the Marketing Mix.
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MKTG 4900 Ch. 7 Pricing Strategy 1
This podcast lecture begins the discussion of the Marketing Plan Handbook chapter 7 PRICING Strategy within the Marketing Mix.
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MKTG 4900 Ch. 9 Promotions & IMC Strategy 2
This podcast lecture continues the discussion of the Marketing Plan Handbook chapter 9 PROMOTIONS & IMC Strategy within the Marketing Mix.
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MKTG 4900 Ch. 9 Promotions & IMC Strategy 1
This podcast lecture begins the discussion of the Marketing Plan Handbook chapter 9 PROMOTIONS & IMC Strategy within the Marketing Mix.