100 episodes

Welcome to the Beyond The Technique podcast with Kati Whitledge. We are here to provide salon owners and their teams with the most innovate business and marketing strategies. We believe it's what you do beyond the technical aspects of being behind the chair that will bring substantial success. Kati's mission is to bring the most forward-thinking industry professionals to the mic to share their insights in order to consistently grow and develop. We rise by lifting others!

Beyond The Technique Podcast Kati Whitledge

    • Kunst

Welcome to the Beyond The Technique podcast with Kati Whitledge. We are here to provide salon owners and their teams with the most innovate business and marketing strategies. We believe it's what you do beyond the technical aspects of being behind the chair that will bring substantial success. Kati's mission is to bring the most forward-thinking industry professionals to the mic to share their insights in order to consistently grow and develop. We rise by lifting others!

    543: Having The Guts to Lead Well

    543: Having The Guts to Lead Well

    Join us today as we share award-winning salon owner, Amber Pope's inspiring journey from a dedicated salon owner and beauty industry leader to a visionary entrepreneur. Amber shares her personal triumphs and the pivotal realizations that transformed her career as she transitioned from working behind-the-chair to fully focusing on her business and team. Discover the strategies and insights that empowered Amber to lead her salon to new heights and learn how you too can navigate this challenging yet rewarding shift in your own salon business.
     
    WATCH ON YOUTUBE: https://youtu.be/yXYObe1IKmI
     
    JOIN mya! joinmya.com
     
    LET’S CONNECT!
    BTT Instagram: https://www.instagram.com/beyondthetechnique
    MYA Instagram: https://www.instagram.com/join_mya/ 
     
    FOLLOW SALON27
    Website: https://salon27az.com/
    Instagram: https://www.instagram.com/salon27az 

    RADICAL CANDOR BOOK: Click Here

    • 24 min
    542: Overcoming Financial Burnout

    542: Overcoming Financial Burnout

    Salon business expert and returning guest, Nina Tulio, shares her deep insights into tackling financial burnout for salon owners and professionals. In today’s episode, we explore five critical areas that impact your salon's profitability, providing actionable strategies to enhance your bottom line. Nina also uncovers three essential elements to ensure your salon not only survives but thrives in today's competitive market. Join us to transform your salon into a resilient and prosperous business with Nina's expert guidance.
    WATCH ON YOUTUBE: https://youtu.be/rXwKkMCaS_4
     
    JOIN mya! joinmya.com
     
    LET’S CONNECT!
    BTT Instagram: https://www.instagram.com/beyondthetechnique
    MYA Instagram: https://www.instagram.com/join_mya/ 
     
    FOLLOW NINA TULIO
    Website: https://ninatulio.com/ 
    Instagram: https://www.instagram.com/ninatulio/

    • 36 min
    541: It’s Time for A New Business Model

    541: It’s Time for A New Business Model

    In this transformative episode, we're thrilled to welcome the visionary, Leon Alexander! Dive into a riveting discussion on reimagining business models with the consumer at the forefront. Leon shares his groundbreaking insights on why thinking differently isn't just innovative—it's essential. Are your customers the same ones who line up at Starbucks and Apple? Then it's time to tailor unique, memorable experiences just for them. Join us as we explore how to move beyond the traditional salon model and thrive in today's competitive market. Don't miss out on this game-changing conversation!
     
    WATCH ON YOUTUBE: https://youtu.be/LadwXjl0yJ4
     
    JOIN mya! joinmya.com
     
    LET’S CONNECT!
    BTT Instagram: https://www.instagram.com/beyondthetechnique
    MYA Instagram: https://www.instagram.com/join_mya/ 
     
    FOLLOW LEON ALEXANDER
    Website: https://euriskodesign.com/ 
    Instagram: https://www.instagram.com/leonthebrit/ 
    Email: eurisko1@me.com

    • 33 min
    540: 100k in Less Than 3 Days

    540: 100k in Less Than 3 Days

    Do you love details? Great! Today we dive into the weeds with award-winning salon owner, Erika Brown. She's here to share her booking strategy that helps her experienced stylists earn six-figures in less than three days per week. You don't want to miss this conversation!
     
    JOIN mya! joinmya.com
     
    LET’S CONNECT!
    BTT Instagram: https://www.instagram.com/beyondthetechnique
    MYA Instagram: https://www.instagram.com/join_mya/ 
     
    FOLLOW POSH SALON & BOUTIQUE
    Website: https://www.poshsalonandboutique.com/ 
    Instagram: https://www.instagram.com/erikarose_poshsalon/

    • 28 min
    539: Tools to Make Your Life Better

    539: Tools to Make Your Life Better

    Today we dive into tools that will make your life better, your teams' life better, and people you've never met globally--you will have a hand in making their life better. How cool?! Joining us today is industry giant, Paul Tate! Paul has an extensive background in salon technology, distribution, and sustainable business tools and practices. He's one of the most innovative professionals we've ever met, and we're THRILLED he's here to share his knowledge and inspiration with us today. Enjoy!
     
    JOIN mya! joinmya.com
     
    LET’S CONNECT!
    BTT Instagram: https://www.instagram.com/beyondthetechnique
    MYA Instagram: https://www.instagram.com/join_mya/ 
     
    FOLLOW SUSTAIN BEAUTY CO
    Website: https://sustainbeauty.co/ 
    Instagram: https://www.instagram.com/sustainbeautyco/

    • 29 min
    538: Fire Your Front Desk

    538: Fire Your Front Desk

    What happens the next time you need to hire guest services? Maybe this time you try a different path! Today we have Founder and CEO of StyleSmart VA, Shawna Murphy, here to share why her VA company specializes in Salons and Spa and how they help owners eliminate payroll expense, off-load repetitious tasks, and so much more!
    WATCH ON YOUTUBE: https://youtu.be/QUN28GNgQzY
     
    JOIN mya! joinmya.com
     
    LET’S CONNECT!
    BTT Instagram: https://www.instagram.com/beyondthetechnique
    MYA Instagram: https://www.instagram.com/join_mya/ 
     
    GLOBAL STYLIST SCHOLARSHIP: https://www.globalstylistscholarship.com/ 
     
    FOLLOW STYLESMART VA
    Website: https://www.stylesmartva.com/
    SS Instagram: https://www.instagram.com/stylesmartva/ 
    Shawna’s Instagram: https://www.instagram.com/shawnaarielhair/

    • 30 min

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