35 min
Episode 79: Adam Graham - Managing Director, Gray Matters ON AIR: With Owen
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- Gründervirksomhet
Our 79th guest is Adam Graham, Managing Director at Gray Matters and Founder of BD Matters. Owen and Adam discuss the topic of diagnosing the root cause of sales inefficiency and offer practical solutions to address it.Including:– Most common factors behind sales underperformance– The ideal mindset and culture of a leadership team– Common mistakes vs quick wins of positioning and branding– Pros and cons of being niche and the internal challenges that brings– Getting buy-in from your sales tea...
Our 79th guest is Adam Graham, Managing Director at Gray Matters and Founder of BD Matters. Owen and Adam discuss the topic of diagnosing the root cause of sales inefficiency and offer practical solutions to address it.Including:– Most common factors behind sales underperformance– The ideal mindset and culture of a leadership team– Common mistakes vs quick wins of positioning and branding– Pros and cons of being niche and the internal challenges that brings– Getting buy-in from your sales tea...
35 min