50 min
CTV - The Future of TV Ads, Dan Larkman, CEO & Founder at Keynes Digital| Marketing Mindshare Ep. 8 Marketing Mindshare
-
- Marketing
Learn how marketers are using CTV to target primetime TV audiences with the same pinpoint accuracy of traditional digital ads. In this episode we go over what CTV is, how the new targeting capabilities are allowing a resurgence of TV ads and best practices for running CTV campaign.
Our special guest is a CTV expert and founder of Keynes Digital Dan Larkman!
Learn how marketers are using CTV to target primetime TV audiences with the same pinpoint accuracy of traditional digital ads. In this episode we go over what CTV is, how the new targeting capabilities are allowing a resurgence of TV ads and best practices for running CTV campaign.
Our special guest is a CTV expert and founder of Keynes Digital Dan Larkman!
50 min