The MVP Podcast: Talkin’ Tech with Danny Lawrence | Elliot Bassett Agency Intelligence: The Insurance Podcast Network

In this episode of "Talkin' Tech" on the MVP Podcast, Danny Lawrence sits down with Elliot Bassett, President of Ellerbrock-Norris, Co-Founder of LAUNCH, and Co-Host of Getting Past the Premium Podcast.

Elliot talks about how to effectively identify client issues and provide impactful solutions. It is crucial to thoroughly understand their unique challenges and requirements. Finishing with how you differentiate from competitors and effectively communicating the urgency and benefits of your solutions involves clearly articulating your unique value propositions and success stories.


Episode Highlights:

Introduction to consultative risk advisory models

The importance of having a structured sales process

Transition from transactional to consultative selling

Utilizing technology to enhance client engagement and problem-solving

Building and licensing innovative sales software

Strategies for uncovering and addressing client pain points

The future of insurance technology and its impact on agency operations

 
Resources Mentioned:


Elliot Bassett LinkedIn

Ellerbrock-Norris

LAUNCH


Getting Past the Premium Podcast.


Danny Lawrence LinkedIn

Reach out to Mitch Gibson




Produced by: PodSquad.fm