465 episodes

This is the podcast for entrepreneurs by entrepreneurs to increase your leadership, teamwork, and profits. We have guests from all over the world and all kinds of industries who will tell you how they hire, manage culture, inspire and lead their people.


The Leadership Stack podcast is hosted by Sean Si - serial entrepreneur and author of the books 'CEO at 22' and '50x your Business'. He is the CEO and Founder of SEO Hacker (https://seo-hacker.com) a digital marketing agency in the Philippines that is best-known for their work in the SEO industry.


He has worked with and spoken to numerous companies throughout his career. He has also been invited to speak in international events and conferences.


Tune in to Leadership Stack Podcast every Tuesday and Thursday at 6PM PHT on YouTube and Spotify and to our "Ask Me Anything" or AMA segment every Wednesday and Friday at 6PM PHT on YouTube and Spotify as well.


We also do free business consulting every Thursday at 8PM PHT live on YouTube, so join our community and ask questions here: http://from.sean.si/

The Leadership Stack Podcast Sean Si

    • Business
    • 4.5 • 8 Ratings

This is the podcast for entrepreneurs by entrepreneurs to increase your leadership, teamwork, and profits. We have guests from all over the world and all kinds of industries who will tell you how they hire, manage culture, inspire and lead their people.


The Leadership Stack podcast is hosted by Sean Si - serial entrepreneur and author of the books 'CEO at 22' and '50x your Business'. He is the CEO and Founder of SEO Hacker (https://seo-hacker.com) a digital marketing agency in the Philippines that is best-known for their work in the SEO industry.


He has worked with and spoken to numerous companies throughout his career. He has also been invited to speak in international events and conferences.


Tune in to Leadership Stack Podcast every Tuesday and Thursday at 6PM PHT on YouTube and Spotify and to our "Ask Me Anything" or AMA segment every Wednesday and Friday at 6PM PHT on YouTube and Spotify as well.


We also do free business consulting every Thursday at 8PM PHT live on YouTube, so join our community and ask questions here: http://from.sean.si/

    Ep 441: The 4 Most Significant Pillars In Life with Naresh Vissa

    Ep 441: The 4 Most Significant Pillars In Life with Naresh Vissa

    Naresh: But if you are that 50-year-old person or the 40-year-old person, you're like, okay, well, I've got the kids, I've got family, and how do I do this? My situation is my own personal situation. Your situation is your own personal situation. Everyone's situation is unique. I think the key is you just have to make a schedule and you have to stay grounded there for it's like a four-legged stool that I focus on mental health, spiritual. Health, emotional. Health and physical health. And all four of these things I accomplish every day. So you might ask. Let me get into the nitty-gritty of what each of these means and how I do it. Well, mental health to me merely means exercising the brain. And I think just working. And I'm a writer. I'm the author of several books. I play chess. Those are great ways. I also do some word puzzles every morning when I wake up. So it's an excellent way to exercise the brain to stay sharp. That's mental health. And then you have emotional health. Emotional health. Basically, it means being around people or having people in your life who complement you and who don't cause problems, who don't put you down, and who is not a hindrance in your life. This was a harder thing to accomplish when I was younger because when you're younger, you're just at least in my situation, you're trying to find your group, you're trying to find who you are. Like, in my case, I moved to a different city where I didn't know anybody.


    So sometimes you're just desperate to make friends or meet people. So when you're younger, that's a problem. But then as you get older, then you've got to deal with, let's just say, family issues, extended family issues, things like that, which can cause a damper on emotional health. The key to emotional health is, look, no matter how much it hurts the other person, you have to do what's best for you. So you want to be around people who complement you, who make you happy, and who don't bring you down because you're trying to accomplish a lot in life. So if you have to stop being friends with certain people, then so be it. Go ahead, stop being friends with certain people. If you have to fire a client or two because they're affecting your day-to-day business, fire that client no matter how much money they're paying you. So that's emotional health.


    And spiritual health, which is merely just giving thanks, just being thankful every day. It's not necessarily being religious. I am religious, but you don't have to be religious. You don't have to believe in God. It's just the idea of waking up every morning, being thankful, going to sleep every night, being thankful for the day, and seeing what you've accomplished. And then finally, physical health. So physical health is just physical activity. I play tennis like I sprout up swimming, soccer, and basketball. I also go for walks, run when I'm not with my children, and do yoga. You want to try to do something physical every day. When you do all four of those things, you will see your life change and you will see your business improve. You'll see your productivity improve. It sounds like, oh, this sounds jam-packed like a packed schedule. You'll see that your schedule is going to free up more and you're just going to accomplish a lot more and feel better.


    Sean: That is amazing. The full pack right there.


    - - -


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    • 15 min
    Ep 440: What Led Yasi Zhang to Do Marketing For Blockchain Tech Startups?

    Ep 440: What Led Yasi Zhang to Do Marketing For Blockchain Tech Startups?

    Sean: How about your podcast? Can you tell us a little bit more about your podcast? So you started it during a time when you were in a transition in your life, I'd say a major transition because you finally decided that, okay, I probably don't need to work. What do I want to do? Right. And that's what you mentioned earlier. So why did you start that podcast? What's it for? What's your main purpose and who are going to be the people who should listen to your podcast?






    Yasi: Yeah, as you said at that time, I was questioning myself, what would I do if money's not a problem? And I have all the time in the world, right? Actually, even years before, I wanted to start a YouTube channel, because when I was living, you know, Democratic Republic of Congo, Sweden, and Singapore, I find it so many different experiences. I want to record it but I will always be very camera shy. And it really took a lot of time to edit, so I never really get it started. And I'm an avid podcast listener, so I listen to a lot of podcasts. Then at that time, just what came to my mind is like, Yeah, why not start a podcast instead of a YouTube channel? I thought it was a great idea because looking back, you see a lot of things happening in my life not just one moment, like, Oh, let's do this. It's a lot of things that happened in the past. So the dots started to connect.






    So in the past few years before COVID, I was traveling all around the world for different conferences. I met tons of people. I met hundreds of entrepreneurs, and I had great conversations with them, with them. I talked to them, I think, similar to how I interview people because I ask about their personal story, how they started with their business, you know, that I learned from them. So that's one thing. So I can do this. I feel comfortable. I enjoy doing this. And then secondly, I read a lot of personal development books in 2016 when I was working in Singapore, I worked in the other. The office is in a factory side, it's like almost close to Malaysia. So it took me one and a half hours every day on the road. So I was having my boss noise cancellation. I listen to audiobooks. I probably consume more than 100 books in that year. Then I thought I never had a mentor. Right? When you want to grow and learn something, you need to have a mentor in life. And it's not so easy for everyone to find a mentor in life because you need to have this vibe, and connection with them. But I learned so much from all the books and podcasts and I thought, okay, let me create this channel to extract all the knowledge and experience from my guests and then to help my audience so that they can learn from other people's experiences, even though they don't have a mentor or even though they don't know my guest in person, but they can learn from them.






    So that's the starting point of how I design this podcast interview style and focus on the topics that I am interested in. Because I thought if I'm interested in career, entrepreneurship, and money, there must be tons of people out there like I would be interested in these topics. And my initial idea is really like I create something that I enjoy doing. Then I would attract the right audience that will think of the same thing that I do. So that's how I started this podcast this way and this format and this content.


    - - -


    Youtube: https://www.youtube.com/leadershipstack


    Join our community and ask questions here: from.sean.si/discord


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    • 9 min
    How To Lead Without A Title | SeanSpeaks

    How To Lead Without A Title | SeanSpeaks

    People can lead without them having the position or role of a leader. The question is, how can you influence other people without a title? Watch this.






    Just because you have the title, doesn’t really mean that you’re a real leader. No matter what your position is, having influence on other people is the start of developing that leader within you.






    Catch Mr. CEO at 22, Sean Si as he enumerates five principles on how you can lead and influence others without a title and authority. Learn these principles only in this episode of the Leadership Stack!






    ---


    Youtube: https://www.youtube.com/leadershipstack


    Join our community and ask questions here: from.sean.si/discord


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    • 12 min
    Ep 439: Yasi Zhang's Advice On Scaling A Small Business

    Ep 439: Yasi Zhang's Advice On Scaling A Small Business

    Sean: What would be your advice on the other end of the spectrum for B2C businesses? So let's just say they're selling food-packed meals or they're selling novelty items, and gadgets. What would be your suggestion to them? There are two years old in the business. They have a team, they're making money, but they just want to make more money. They want to be dominating their industry. What digital marketing facet would you suggest to them?


    Yasi: So I did a couple of training for startup incubators. I always come back to the first question who is your target audience and what is your VP? Because many people didn't nail these two down. And that's why when I start to run marketing activities, it's not effective. So what it means is that define clearly who is your typical target audience. And I understand it really, really, really well. So you know where to reach them and how to reach them and what kind of key message you're using to reach out to them. And second is to define a clear UVP - unique value proposition. A unique value proposition is beside your product. So your product is solving the problem is addressing the pain points, right? But why do they buy from you? How do you stand out from your competitors? What is there something additional that makes them stick? Make people want to buy from you and keep buying from you? So that's your UVP - unique value proposition. This is a hard exercise for most companies, they didn't spend time working on it so that when they reach out to their target audience, their message is the same as everybody else or their messaging is not really addressing the pain point that the target customer they usually have.






    So going back to our YouTube videos - because in our YouTube videos, so you want to talk a lot about the promotion of this project and that project. What did they do? Well, that exactly provides a solution addressing the pain points of the audience, because the audience wants to know how to promote their project and they didn't know what to do. So our video addressed the pain point. And then she talked about a digital marketing agency in Switzerland in the crypto valley serving blockchain tech startups again. We are not a general digital marketing agency. We are only for blockchain tech startups. So then make them feel that we understand them better. So coming back to be to see I think B2C is easier to use marketing tools to reach to a wider audience. But the fundamental question is how the audience profile nearly down and your VP and then work it backward. Establish an effective marketing strategy and plan. When you execute your money spent on content creation, you manage to spend on designing. You manage your money spent on different things that generate the highest ROI for your business. So marketing is an investment, but you have to get the foundations right. Then you are. I will be high, then you will see the growth go.


    - - -


    Youtube: https://www.youtube.com/leadershipstack


    Join our community and ask questions here: from.sean.si/discord


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    • 11 min
    Ep 438: How Yasi Zhang Got Into Starting Her Own Marketing Agency

    Ep 438: How Yasi Zhang Got Into Starting Her Own Marketing Agency

    Sean: So I want to ask and you mentioned that you had a digital marketing agency in Singapore. Why did you choose digital marketing as your business and how did you start that?






    Yasi: Yeah. So back then I started that company aside is more like a consulting, less digital marketing agency, as is what I'm doing now. Back then I had a full-time job and I have this other side because I told you, right? I always thought about, Oh, I want to try entrepreneurship, I want to just gain more experience. So I started taking one client at a side. And then there are people and my friends, you know, people refer to people. Then I work on a few other projects. That's why I founded the company back then in Singapore. Usually that's how I decide what to do I look at what I'm good at. Then I don't have to spend time picking up a new skill in what I'm good at because I'm already doing marketing for ten years. You know, back then, maybe not ten, five, six years, and this is what I know. And then brand building, this is what I'm good at. And then I don't need to invest in capital expenditure. That's why I use my personal time to exchange for rewards. So that's a natural conclusion.


    - - -


    Youtube: https://www.youtube.com/leadershipstack


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    • 15 min
    Ep 436: How To Find The Right Entrepreneurial Community For You

    Ep 436: How To Find The Right Entrepreneurial Community For You

    Sean: You follow this idea and a lot of people are in that stage, Carol, more than you know, that they have an idea. They like this idea. They believe it will work. But some people were strong with wondering about these things and ideation and maybe even part of the execution in their heads. They hesitate and they think of all the wrong things that could happen. And then they think, "Oh, well, but I don't have the person with me to start." You had your husband who helped you to start this. What would be your advice for these people?


    Carol: So my husband was probably the least helpful of all the people I put together. I mean, he had a full-time job and he did some of the codings, but he actually didn't believe in what I was doing. So there's an important lesson here. He was kind of doing it because I'm pushy. If you don't do things, I push, right? But what I think really mattered there is - partnering is core. Now, there's one thing I do with my modern-day entrepreneurs, because my second book was dedicated only to entrepreneurs who wanted to do a responsible kind of business, not family or lifestyle, but ecological or fair trade or people of color, something they want to do.


    And


    I said all of you will do better if you will find partners. Like in both cases,


    I found a partner here, and finding a partner gives you someone to think with.


    So I now pretty much quit doing this in the last year, but I have communities


    that entrepreneurs join. They're all been online since COVID, right? And you


    have other people to think with because the most important thing is to develop


    your capacity to discern what's right. Because our problem is we don't trust


    ourselves and we don't know how to think about it. So we want to coach or we


    want to mentor or we want like - I didn't ask my husband for advice, not


    because he was not a wonderful man, but because I needed to learn to trust me


    and he wanted to invest it.


    If


    you're invested, gets a thinking partner and a group of thinking partners and


    they can be physically where you are. Don't get coaches and mentors. I don't


    recommend that. I get communities of other people who have different levels of


    experience. Some of them they're called masterminds. But I haven't found one of


    those I respect very much. It's more like finding a group of people who want to


    start businesses of their own. And you know that if you're thinking with them


    and them with you, you're going to have better thoughts. And then secondly, add


    to that what I make sure all my entrepreneurs get is critical thinking skills


    and personal self-management. Because what gets us in trouble, you were hinting


    at it is my own internal dialogue; "Oh, no, what could go wrong? What if


    this fails? Maybe I should just get a job and do this as a side hustle?"


    Well, maybe that's true but the most important thing is to build the skill, to


    sort through all that, and community and thinking partners are the way to do


    it.


    -


    - -


    Youtube: https://www.youtube.com/leadershipstack


    Join


    our community and ask questions here: from.sean.si/discord


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    Leadership


    Stack Merch: https://leadershipstack.com/shop/

    • 19 min

Customer Reviews

4.5 out of 5
8 Ratings

8 Ratings

JSchinwald ,

Insightful

One of the episodes that stands out for me was when Sean had Jeff Manhilot as the guest where they talked about the purpose of leadership style and character to the personal development of employees. It was truly insightful and inspirational. I also love that his podcast is generally centered around purpose, leadership, and teamwork. Exceptional.

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