81 episódios

Welcome to the Direct Approach with Wayne Moorehead, an exclusive podcast by DSN where Wayne shares candid and insightful conversations with leading corporate executives about today’s evolving direct sales channel.

Tune in every other Thursday for timely insights and relevant takeaways.

Direct Approach with Wayne Moorehead Direct Selling News

    • Negócios

Welcome to the Direct Approach with Wayne Moorehead, an exclusive podcast by DSN where Wayne shares candid and insightful conversations with leading corporate executives about today’s evolving direct sales channel.

Tune in every other Thursday for timely insights and relevant takeaways.

    Product Advocacy: How Belief Can Build a Business

    Product Advocacy: How Belief Can Build a Business

    This episode of Direct Approach takes a look at Young Living’s origin story with Mary Young, the company’s inspirational Co-Founder & CEO. Mary recounts how the company started and the lessons they’ve learned about building belief, staying true to your roots and the importance of believing in your products and their potential. You’re sure to be inspired and encouraged by Mary’s story of this successful company built with passion and purpose. 

    • 34 min
    Local Action, Global Reach: International Growth Strategies

    Local Action, Global Reach: International Growth Strategies

    This episode of Direct Approach provides invaluable insights into Hispanic and Latino markets
    with Armand Puyolt, the impactful, inspirational Founder & CEO of Vida Divina. Join Armand as they discuss some surprising strategies regarding international expansion and acquisitions. These philosophies might be just what you need to master this growing market. PLUS—Armand shares the five empowering success secrets he teaches his field.

    • 1h 1m
    Pivot to Performance: New Recruitment Strategies to Amplify Growth

    Pivot to Performance: New Recruitment Strategies to Amplify Growth

    This episode of Direct Approach highlights the field recruitment strategies you need right now. Host Wayne Moorehead and fellow industry experts Heather Chastain and Brett Duncan unpack the underlying issues behind the channel’s stagnant growth. Old recruitment philosophies aren’t getting the results we want, and companies are looking for strategies that ignite and empower their field. Wayne, Heather and Brett will share the success strategies you need to stop the stagnation. PLUS—their favorite moments and key takeaways from DSU—it’s all on the Direct Approach!

    • 1h 13 min
    Keys to Cross-Cultural Success with Kenya Vergara

    Keys to Cross-Cultural Success with Kenya Vergara

    Unlock the secrets to cross-cultural success in direct selling with our latest episode of Direct Approach! Join Wayne as he delves into an inspiring conversation with Kenya Vergara Zatarain, an executive leader continuing her family's 32 year legacy with Omnilife. Discover how Omnilife rose to rank 21 on the 2024 Global 100 List, earning $633 million in annual revenue for 2023. Kenya shares invaluable insights into Omnilife's strategic approach, rooted in cultural understanding and personal connections. From their founding vision to innovative marketing strategies, learn how authenticity and hard work pave the path to success in Latin America and beyond. Tune in now to gain exclusive access to Kenya's expertise and unlock the keys to thriving in the world of direct selling!

    • 55 min
    Adapt and Localize: Keys to Global Growth in Direct Selling

    Adapt and Localize: Keys to Global Growth in Direct Selling

    Join David Brown and Ryan Thompson, Co-Founders and Co-CEOs of ACTIVZ, on "Adapt and Localize: Keys to Global Growth in Direct Selling." Launched in 2017, the Utah- based company defied convention and chose to focus exclusively on the Hispanic market by launching in Mexico. 
    Omnichannel and multinational, ACTIVZ is growing rapidly. In this episode, discover their international expansion strategies, personalized approaches and tech tools that catapulted them onto an elite list of direct selling organizations with four consecutive years of revenue growth! 🚀
    David and Ryan share how they successfully launched and expanded internationally, prioritizing relationships and adapting to local cultures. Learn the importance of personalized approaches, omnichannel marketing and innovative tech tools. Whether you're new to direct selling or a seasoned executive, this episode serves as an incredible startup case study, offering invaluable insights to elevate your global expansion strategy.
    Don't miss out on mastering strategies to boost sales, enhance your approach and drive profitability!
     

    • 1h 22 min
    Local Creation, Global Growth: Amway's Formula for Building Brands

    Local Creation, Global Growth: Amway's Formula for Building Brands

    In this episode of the Direct Approach podcast, Brandi Huyser, Vice President of Integrated Health and Wellness Platforms at Amway Corporation, shares her extensive insights into brand strategy, market positioning and the power of authentic partnerships for global brand growth. Throughout the conversation, she underscores the importance of co-creation, market trend awareness and the transformative power of genuine collaboration in marketing. Brandi emphasizes the strategic value of embracing uniqueness, involving stakeholders in decision-making providing listeners a unique view into Amway's global brand growth strategies.

    • 1h 7 min

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