8 episódios

A podcast that takes a lighthearted, but honest look at marketing for small businesses. It will feature tips and discussions on how to ensure that your target audience is NOT slow to respond.

Slow To Respond Mark Fortune & Paul Strack

    • Negócios

A podcast that takes a lighthearted, but honest look at marketing for small businesses. It will feature tips and discussions on how to ensure that your target audience is NOT slow to respond.

    Slow to Respond - Ep. 8 - Coffee Talk with Amy Counce of Nexus Coffee & Creative

    Slow to Respond - Ep. 8 - Coffee Talk with Amy Counce of Nexus Coffee & Creative

    We all need that morning shot of caffeine to get the creative juices flowing. But how does one who serves our morning beverage (and more) stay motivated and creative? Join us in this episode as we talk coffee, community and marketing with Amy Counce, owner of Nexus Coffee & Creative located in Downtown Little Rock.

    • 39 min
    Slow to Respond - Ep. 7 - Let's Cut the QRap

    Slow to Respond - Ep. 7 - Let's Cut the QRap

    Guess what? QR Codes are back! And now they are better than ever. Talk about slow to respond, when QR Codes were introduced to marketers over 10 years ago, they were an abysmal failure. But now, thanks to technology, they are back and can be a successful marketing tool for many businesses.  In this episode, Mark & Paul take a look at the "new and improved" ways QR codes help ensure that your audience is NOT slow to respond!

    • 30 min
    Slow to Respond - Ep. 6 - What is the Ultimate Marketing Engine - with John Jantsch

    Slow to Respond - Ep. 6 - What is the Ultimate Marketing Engine - with John Jantsch

    What is the Ultimate Marketing Engine?  Join us as we welcome our special guest, noted business marketing author and speaker, John Jantsch. During this episode John will reveal how the successful customer is our fuel for consistent business growth. Instead of discovery of a new sales tactic or marketing channel, John explains how the key to sustainable growth occurs organically, as we grow with our customers.

    • 39 min
    Slow To Respond - Episode 5 - Getting the Most out of your Website

    Slow To Respond - Episode 5 - Getting the Most out of your Website

    Your business has a website, so you can sit back and relax, right? Unfortunately, no. Gone are the days where the online brochure is the sole function of your domain. But keeping content fresh is not as daunting as you may think. In this episode, we review tips and tricks to help keep your site a living, breathing marketing tool. And like your audience, we look for ways to make sure it isn't Slow to Respond.

    • 41 min
    Slow to Respond - Ep. 4 - When (Marketing) Worlds Collide! (with special guest, Jennifer Thompson)

    Slow to Respond - Ep. 4 - When (Marketing) Worlds Collide! (with special guest, Jennifer Thompson)

    We all know that the Marketing world is literally a utopian society. In every marketing campaign, every individual from the CEO, President, Accountant, Graphic designer and anyone in between is totally on board with what the marketing department has planned. Except when their not. In this episode, special guest, Jennifer Thompson, Marketing Manager of Alpha Gama Delta shares her experiences of the occasional marketing disconnect within an organization. We learn how this disconnect can cause our audiences to be slow to respond, and what we need to do to avoid it.

    • 49 min
    Slow To Respond - Episode 3 - It's a Small Marketing World After All

    Slow To Respond - Episode 3 - It's a Small Marketing World After All

    Don't all business owners wish they had the marketing budget of Walt Disney World? While you may not have the budget, in some ways you too can have the marketing savvy of Walt Disney. In this episode, we visit with Mark about his recent trip to the Happiest Place on Earth. We explore how we can market like The Mouse, and make sure our audience isn't Slow To Respond.

    • 38 min

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