468 episodes

Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll up your sleeves kind of hustle with a little bit of cleverness and a lot of heart. Hosted by Alex Hormozi.

The Game w/ Alex Hormozi Alex Hormozi

    • Business
    • 5.0 • 6 Ratings

Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll up your sleeves kind of hustle with a little bit of cleverness and a lot of heart. Hosted by Alex Hormozi.

    Having an Exceptional Customer Service (w/ Billy Rickman) Pt. 2 - Apr ‘19 | Ep 465

    Having an Exceptional Customer Service (w/ Billy Rickman) Pt. 2 - Apr ‘19 | Ep 465

    (Disclaimer: This interview was recorded over Zoom. We apologize in advance for the quality of the audio.)
    “If you have to be an amazing salesman to make the business work, the business is broken.” Today, join Alex (@AlexHormozi) as he guests on Billy Rickman’s YouTube to talk about having an exceptional customer experience and how to blend that in a way to sell more expensive stuff over time. This interview was done all the way back in 2019 but still holds incredible value today. This is part 2 of the interview.
    Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart.
    Check out the episode on Billy Rickman’s YouTube Channel!
    Timestamps:
    (00:59) - When it comes to being more present on social media, has that always been a part of you or something you’re trying to move into now?
    (1:52) - Alex talks about the 5-step framework of an excellent customer journey
    (7:33) - how to get people to buy high ticket offers despite not knowing anything about the business at first
    (11:39) - Breaking the limiting beliefs around the topic of “no that doesn’t work in the industry”
    (14:02) - The three things a business owner should be doing right now to grow their business
    Follow Alex Hormozi’s Socials:
    LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

    • 15 min
    Ways To Make $1 Million | Ep 464

    Ways To Make $1 Million | Ep 464

    All paths can lead to one million.  Today, Alex (@AlexHormozi) shares with us the many ways a person can make 1 Million dollars. You’d be surprised by some of the ways he suggests and you’ll never know if one of these is for you.
    Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart.
    Timestamps:
    (1:07) - 1st-5th ways to make $1 Million: Sell something for a million dollars, borrow 1 million and pay it back, get a contract for less than its worth then sell it, & sell something that’s really expensive and get a commission
    (5:13) - 6th-9th ways to make $1 Million: Sell something with a tremendous demand for a scarce resource, sell units of stuff, get people to give you their business for no money down, & through “arbitrage”.
    (11:59) - 10th-12th ways to make $1 Million: Find something that is undervalued, sell something expensive that you’ve never owned, &  “sell a hundred things that are $10,000”
    (20:43) - 13th-15th ways to make $1 Million: Combine things that make money for no money down, lend money between 2 parties, promote stuff that other people sell 
    (24:57) - The last way to making $1 Million: Arbitraging between two things
    Follow Alex Hormozi’s Socials:
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    • 28 min
    Not Breaking the Bank & An Individual's Hard Work (w/ Billy Rickman) Pt. 1 - Apr ‘19 | Ep 463

    Not Breaking the Bank & An Individual's Hard Work (w/ Billy Rickman) Pt. 1 - Apr ‘19 | Ep 463

    (Disclaimer: This interview was recorded over Zoom. We apologize in advance for the quality of the audio.)
    You have to be self-disciplined and self-motivated to stay in the game. Today, join Alex (@AlexHormozi) as he guests on Billy Rickman’s YouTube to talk about how to do business without breaking the bank and how to leverage hard work within the context of a small business (during the time he was doing Gym Launch). This is part 1 of the interview.
    Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart.
    Check out the episode on Billy Rickman’s YouTube Channel!
    Timestamps:
    (0:57)  - How did you grow rapidly without bankrupting the business or going nuts?
    (3:55) - how much comes down to the hard work or the strategy or the knowledge, and how much does it come down to the individual?
    (5:46) - Alex talks about changing your perspective when it comes to your failures in the industry and what you should do about them
    (8:15) - Would you say the skill of being “self-disciplined” is an advantage of the gym industry over other kinds of industries?
    Follow Alex Hormozi’s Socials:
    LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

    • 11 min
    "New Distractions Kill" - Keynote Speech at Future Flipper (Pt. 2) | Ep 462

    "New Distractions Kill" - Keynote Speech at Future Flipper (Pt. 2) | Ep 462

    You have to learn how to say no to the woman in the red dress and focus on what’s really important ahead. Today, join Alex (@AlexHormozi) as he presents his keynote at Future Flipper to talk about his definition of “work”, the importance of creating volume and leverage when it comes to output, and the other three ways you will not get leverage. This is part 2 of the keynote speech.
    Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart.
    Timestamps:
    (1:02) - There is a fallacy of creating many things at the same time than just waiting for which one will successfully take off. The reality is, any of them can take off. It’s a matter of picking one & focusing on making it grow.
    (3:52) - You need to become the person who can say no to the woman in the red dress. The woman in the red dress is the representation of everything that is a shiny object and beautiful and wonderful in the world. 
    (7:08) - Patience is about the behaviors we do, not how we feel about behaviors. Patience is not, not feeling impatient and feeling terrible about waiting about not jumping on these opportunities. 
    (15:52) - Just focus. It's so much easier to stack the deck in your favor if you just do one thing because when you focus on one thing you make it unreasonable to fail, it becomes unreasonable to suck. 
    (20:18) - Take more time to make your lead magnet better. Make your offer better and better. All these things are boring, but make you more money. This is the secret to success.
    Follow Alex Hormozi’s Socials:
    LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

    • 23 min
    Attention is the New Oil | Ep 461

    Attention is the New Oil | Ep 461

    Get them hooked, get their attention. Today, Alex (@AlexHormozi) talks about how his multiple beliefs about personal branding and creating content were thrown out the window after seeing highly influential figures do it, how “attention” is the new “oil” in business, and the factors you need to get that attention from your audience.
    Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart.
    Timestamps:
    (3:28) - Alex was in living a reality where he thought that personal branding was not relevant at all up until he saw what it did to highly influential figures now like Kylie Jenner, The Rock, Joe Rogan, etc., Part of their success is contributed to knowing how to use leverage 
    (8:47) - Scarce resources are the things that are the most valuable. And so oil was the scarce resource back then, and now attention is the new scarce resource. You have to understand that the output is the audience, not the content. 
    (16:25) - If you think that you're gonna be in the game for a long time and you want to be as big as you can later while giving value to your audience, it takes an incredible amount of patience.
    (34:30) - If you want something that's going to become huge, you need something that compounds and ideally even multiple forms of leverage.  The people who make the most money are the ones who have the most leverage because everybody has the same amount of time. It's just who gets the most back for their time. 
    (39:41) - When getting into personal branding, it cannot just be all about you. You have to give something valuable to your audiences that they can take away with them after giving their attention to you.
    (43:14) - When you're building the personal brand, you're actually not selling the software. You're selling values, you're selling ideals.
    Follow Alex Hormozi’s Socials:
    LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

    • 44 min
    Flow before Friction & Excellent Customer Experience (with Ryan Daniel Moran) Pt.2 - July '21 | Ep 460

    Flow before Friction & Excellent Customer Experience (with Ryan Daniel Moran) Pt.2 - July '21 | Ep 460

    The business is the backbone, not the front. Today, join Alex (@AlexHormozi) as he guests on Ryan Daniel Moran’s YouTube to talk about creating flow, adding friction, how much friction to create and when to improve the customer experience. He also answers the question of reconciling the difference between an MVP and a grand slam offer. This is part 2 of the interview.
    Welcome to The Game Podcast where we talk about how to get more customers, make more profit per customer, and keep them longer, and the many failures and lessons we have learned along the way to $100M in sales. We've got roll-up-your-sleeves kind of hustle with a little bit of cleverness and a lot of heart.
    Check out the episode on Ryan Daniel Moran’s YouTube Channel!
    Timestamps:
    (00:53) - When it comes to structuring the offer, how can you give them the customer experience of a lifetime?
    (7:17) - Analogy with “pickup line” dudes and marketers when it comes to compensating for the lack of something, and why it becomes better when you have conviction and confidence. 
    (10:30) - The offer being an antithesis of an MVP, and the explanation behind the “flow before friction” concept
    (18:42) -For Alex, every business venture he gets into it grows incredibly quickly. Could it be he focuses on flow or is there one primary lever he leans on?
    (22:35) - Alex explains the concept “when there's that much demand, you have the capacity, or you create even more scarcity”, and how he’s able to grow his social media presence quickly (especially on YouTube)
    (32:44) - How Alex’s book $100M Offers is sectioned: picking the right market, the actual product itself, and the enhancers (i.e. bonuses, scarcity, urgency, etc)
    Follow Alex Hormozi’s Socials:
    LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

    • 40 min

Customer Reviews

5.0 out of 5
6 Ratings

6 Ratings

Raz.au ,

Learn from the best

If you're looking to step up your business game, then you need to check out Alex's podcast.

Alex has a wealth of knowledge and experience when it comes to business, and he shares it all in this podcast.

In addition to learning from Alex himself, you'll also hear from some of the top business minds in the world.

This is a must-listen for anyone looking to take their business to the next level.

count Drakulla ,

Great podcast

Great insights and wisdom from Alex! Keep up the good work. Thank you.

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