Marketing and Margaritas Marketing and Margaritas
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- Business
The marketing podcast helping entrepreneurs start up and scale up with actionable and profitable advice.
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How to Use Manychat for Instagram Automation
Today's episode is all about ManyChat and how you can use this tool in your business strategy for Instagram Automation.
We cover using ManyChat to:
Generate new leads
Start DM conversations
Grow an email list
Automate a part of your Instagram strategy
Create a new sales funnel
Grab your pen and paper, it's a good one!
Ps. are we social yet? Come and say hi over at @marketingandmargaritas_ -
What Is Advantage + Shopping Campaigns On Meta?
Have you heard about all the buzz surrounding Advantage+? Curious about what this campaign actually offers?
In this episode, we explore what this new feature on Meta entails, its potential benefits for your business, and whether it's worth incorporating into your strategy.
If you're actively managing ads, this episode is a valuable resource for understanding how to leverage this feature effectively.
Follow @marketingandmargaritas_ or @made_creativeco for more ads advice -
Meta Ad Metrics You Need To Know
Have you ever wondered what marketers mean when they say CPA, CPC, or CTR? We've got you covered.
Join us as we break down the meaning of these common ad metrics. Whether you're a seasoned marketer or just starting out, understanding CPA (Cost Per Acquisition), CPC (Cost Per Click), and CTR (Click-Through Rate) is essential for optimising your advertising campaigns and maximising ROI.
Tune in to learn how these metrics impact your marketing strategy and gain insights to navigate the advertising landscape like a pro.
Follow
@marketingandmargaritas_
@made_creativeco -
Margi Hour: How to Get Discovered by the Right People on Instagram
This month's Margi Hour is from Nathalie who wanted to know how to get discovered on Instagram by your ideal clients.
In this episode we discuss:
How to see who your account is being pushed out to (is it being put in front of your niche or a completely random account?)
How to change who Instagram pushes your account out to (aka how can we play by the algorithms rules)
How to find your ideal clients on Instagram
If you have a question you would like us to dive deep into for our next episode of Margi Hour, be sure to slide into our DM's and hit us up at @marketingandmargaritas_
Ps. you can follow Ruby and Maddie as well over at:
@ruby.consultants and @made_creativeco -
Building Your Email List With Meta Ads (Facebook & Instagram)
Have you been thinking about growing your email list? Paid social is a great method to not only get in front of your ideal audience but grow a list of subscribers fast.
In this episode we dive into the lead gen strategies both service and ecommerce businesses can use and the best way to set these up in ads manager.
Be sure to follow us over on Instagram @marketingandmargaritas_ -
Must Try Meta Ad Creatives For Ecommerce Brands
Struggling to develop creative ideas for your brand's Meta ads?
Never fear! In this episode, Maddi shares her top creative suggestions that she guarantees convert. Get ready with your pen, paper, and Canva account because you won't want to miss this episode filled with valuable creative ideas!
Follow @marketingandmargaritas_ @madecreativeco