#96 How Chinese micro-series are trying to reach international audiences Middle Earth - China’s cultural industry podcast

Potentially succeeding where Quibi failed, several Chinese apps (DramaBox, Reelshort) alongside others (Pocket FM, Good Novel) are pushing for 1-minute episodes of micro-series. Often depicted as being of trashy quality, they do seem to attract some eyeballs. Yet, what are the creative conditions to produce such Fifty Shades-esque stories, and is the market where we think it is?Featuring- Jack Li: Scriptwriter- Anaïs Clément : Actress and Theatre Maker - Yang Tingting: TWOC - JournalistTo go ...