Selling on Amazon with Andy Isom Weekly Q&A Show with Andy

In this episode, I address a question from my weekly Q&A call: “Should I pay the mold fees and create a fully customized product, or should I simply sell what my supplier already has in stock?” I share the three key advantages of having a unique product, helping you make informed decisions about your product strategy.
 
⬇️ Click to view my available resources!
https://andyisom.com/
Sellerboard: http://sellerboard.com/?p=01393
SmartScout: https://smartscout.com/?fpr=andy71
Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

Topics this week include: Amazon Ads Summit, Updates to the Return Insights dashboard and Returns Processing Fee reminder In the News Links: Walmart Turns to China to Grow Marketplace Questions answered on today's call: At what point do you suggest registering for Vine? While still in production, after first order is placed, etc Do you have a favorite site to make a simple landing webpage? You've mentioned Shopify and their "easy" templates but if you do not plan on selling on Shopify do you have another favorite? When would you consider finding a different manufacturer to work with? Are there steps you would take prior to ending the relationship with them? For example, telling them that you may need to take your business elsewhere if they cannot meet our expectations? What process do you take when forecasting inventory orders for Q4 and when do you open that inventory order? What’s the difference for forecasting in February for CNY to ensure you have enough inventory to carry through out with out going out of stock. Do you have a set limit of inventory you keep on hand? For example when you get down to 3 months of supply based on average sales is that when you reorder inventory? ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

If you're doing the private label business model, you know how important Amazon PPC is, however, it's getting more and more competitive. It's harder to convert people through this plus advertising costs continue to rise. To beat competition, you have to be more creative when advertising your product. In this episode, I talk about the effectiveness of the Amazon Creator Connections program and share insights and results from launching it two months ago.
 
⬇️ Click to view my available resources!
https://andyisom.com/
Sellerboard: http://sellerboard.com/?p=01393
SmartScout: https://smartscout.com/?fpr=andy71
Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

Topics this week include: INFORM Act requirements, Update to low-inventory-level fee In the News Links: Amazon’s Fast Delivery Moat Amazon Launches in South Africa Questions answered on today's call: I received my first bulk order and found a few things that were of concern. I know that going forward with our orders, I’m going to want to make sure all of the product is perfect. That said, my question for you is, did there come a point in your experience where you felt confident in your supplies to do their job well without you needing to look it over? It’s incredibly time consuming on our part but I’m fearful someone will order one of our products and it won’t be satisfactory if I don’t double check their work. I want to add FAQ questions to my listings. Am I able to generate my own questions and post the responses? For example, if someone is wondering if they can be washed, I wanted to provide an answer. ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

In this episode, we dive into the crucial role of product variations in building brand equity and customer trust. When a listing offers only one style, size, or color, it may lack brand appeal and hinder brand establishment. Using Geometry as a case study, we explore why adding variations is vital to the success of your products. 
 
⬇️ Click to view my available resources!
https://andyisom.com/
Sellerboard: http://sellerboard.com/?p=01393
SmartScout: https://smartscout.com/?fpr=andy71
Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

Topics this week include: Listing best practices, Update to FedEx shipping methods, New Price Discounts dashboard In the News Links: All Eyes on China’s E-Commerce Giants Council Post: Rethinking Brand Management On E-Commerce Marketplaces Questions answered on today's call: When launching, would you recommend sending a smaller amount of inventory to start then more as needed, or a larger quantity first to avoid out of stock. (Extra inventory will be in my garage) If asking strangers or acquaintances to purchase our product at launch, I heard it’s best to have them search your keyword instead of sending a link. How do you know the best keyword to provide? When Remy & Roo shares links to your products on instagram, is it an affiliate link? Can you earn commission or pay less in fees if using your own affiliate link? If an influencer shares your product and people shop through their affiliate link, how is that fee paid out? Does it come out of Amazon’s fees or is there extra fees we pay as the seller? ⬇️ Click to view my available resources! https://andyisom.com/ Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!