58 min
34.How to build a global business as a full time mum-Yvon Bock The #HighlySoughtAfter Talk Show
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- Marketing
Are you looking to start your very own business in 2022 as a full-time parent? If so you will be inspired by this week's episode as my guest built a global business as a full-time mom.
Her name is Yvon Bock, a Certified Lactation Counselor, and the founder and CEO of Hegen, a home grown baby products business designed to enhance the breastfeeding experience for both mothers and babies. As a mother of four, Yvon launch Hegen in 2015 and the business has since grown to over 17 markets globally. In 2017, Yvon also won Alibaba 11.11 most Outstanding Performance Award for the Mother and Baby Brand Category, and even our own prime minister of Singapore paid tribute to Yvon and Hegen during Singapore's National Day Rally last year. So if your goal is to start your very own global business as a full-time parent, you'll very much love this episode.
Also listen out for Yvon's answers to the following questions:
Backstory to her business?-02:10How breastfeeding mum feel?-03:30Why is breastfeeding great?- 05:42How did Yvon build a breastfeeding milk bank?- 08:34Why she started the global business?-11:43Yvon walking us through her business ecosystem?- 12:44Initial vision for Hegen?-14:55How did Yvon felt when her idea was copied?-17:29How fast did she bounce back?- 18:21The importance of intellectual property right?- 19:11How personal crisis lead to the birth of Hegen?-21:29About the business?- 26:45The importance of branding and acquiring the trademark?-29:55How much percent of revenue should be dedicated?-33:02What Yvon did right to be highly sought after?-40:14How Yvon created 48 hours in a day in her life?-44:18
If you want to keep in touch with Yvon, you can reach her on Instagram at @yvonbock
Read these books to become highly sought after in your own industry -> www.pickericsbrain.com
Thank you for listening to this episode of #HighlySoughtAfter!
If you enjoyed this episode, please help me hit the ‘subscribe’ button if you’re listening on Apple Podcasts or hit the ‘follow’ button if you are listening on Spotify.
I would also love to hear your biggest takeaway from this episode! Here’s how: take a screenshot of you listening to #HighlySoughtAfter and tag me on Instagram. My handle is @ericgoesglobal. This way, I can personally thank you.
Are you looking to start your very own business in 2022 as a full-time parent? If so you will be inspired by this week's episode as my guest built a global business as a full-time mom.
Her name is Yvon Bock, a Certified Lactation Counselor, and the founder and CEO of Hegen, a home grown baby products business designed to enhance the breastfeeding experience for both mothers and babies. As a mother of four, Yvon launch Hegen in 2015 and the business has since grown to over 17 markets globally. In 2017, Yvon also won Alibaba 11.11 most Outstanding Performance Award for the Mother and Baby Brand Category, and even our own prime minister of Singapore paid tribute to Yvon and Hegen during Singapore's National Day Rally last year. So if your goal is to start your very own global business as a full-time parent, you'll very much love this episode.
Also listen out for Yvon's answers to the following questions:
Backstory to her business?-02:10How breastfeeding mum feel?-03:30Why is breastfeeding great?- 05:42How did Yvon build a breastfeeding milk bank?- 08:34Why she started the global business?-11:43Yvon walking us through her business ecosystem?- 12:44Initial vision for Hegen?-14:55How did Yvon felt when her idea was copied?-17:29How fast did she bounce back?- 18:21The importance of intellectual property right?- 19:11How personal crisis lead to the birth of Hegen?-21:29About the business?- 26:45The importance of branding and acquiring the trademark?-29:55How much percent of revenue should be dedicated?-33:02What Yvon did right to be highly sought after?-40:14How Yvon created 48 hours in a day in her life?-44:18
If you want to keep in touch with Yvon, you can reach her on Instagram at @yvonbock
Read these books to become highly sought after in your own industry -> www.pickericsbrain.com
Thank you for listening to this episode of #HighlySoughtAfter!
If you enjoyed this episode, please help me hit the ‘subscribe’ button if you’re listening on Apple Podcasts or hit the ‘follow’ button if you are listening on Spotify.
I would also love to hear your biggest takeaway from this episode! Here’s how: take a screenshot of you listening to #HighlySoughtAfter and tag me on Instagram. My handle is @ericgoesglobal. This way, I can personally thank you.
58 min