134 episodes

Subscribe to Business Lunch with Roland Frasier.
How much more successful would you be if you had lunch once a week with an insanely successful entrepreneur who shared their biggest secrets on how they think and achieve success? Well, now you can! Grab your seat at the table as successful entrepreneurs reveal their step-by-step strategies, fascinating stories, great wine, travel hacks and other delicious tidbits each week with serial entrepreneur/business strategist, Roland Frasier.

Business Lunch Roland Frasier

    • Entrepreneurship

Subscribe to Business Lunch with Roland Frasier.
How much more successful would you be if you had lunch once a week with an insanely successful entrepreneur who shared their biggest secrets on how they think and achieve success? Well, now you can! Grab your seat at the table as successful entrepreneurs reveal their step-by-step strategies, fascinating stories, great wine, travel hacks and other delicious tidbits each week with serial entrepreneur/business strategist, Roland Frasier.

    Let's Talk About Wine, With Roland Frasier, Ryan Deiss, Tucker Max, and Frank Kern, Bonus Episode.

    Let's Talk About Wine, With Roland Frasier, Ryan Deiss, Tucker Max, and Frank Kern, Bonus Episode.

    Thank you for joining us for this BONUS episode, where we go behind the scenes with Roland for some great wine recommendations! 
    Hear from, 
    1) Ryan Deiss, CEO of Digital Marketer.
    Ryan introduced and popularized many of the digital selling strategies that modern companies now take for granted.
    For more from Ryan, listen to his episode with Roland here.
    2) Tucker Max, is a renowned author, influencer and entrepreneur and the founder of the hugely successful Scribe Media. 
    For more from Tucker, listen to his full episode with Roland here.
    3) Frank Kern, the World-renowned and sought-after Direct Response internet marketing consultant, and copywriter.
    For more from Frank, listen to his full episode with Roland here.
    Click to find us on Apple Podcasts and other podcast players 🎧 
    Contact & Follow Roland
    On Facebook 
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    Through his Website 
    Follow Business Lunch Podcast
    On Instagram
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    Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on ApplePodcasts and leave us an honest review! Your feedback will not only help us improve the show, but it will help us connect with more high flyers like you.
    Click to find us on Apple Podcasts and other podcast players.

    • 11 min
    Why You Don’t Need A Rich Uncle To Succeed In Business and Five Keys To Make Money As An Author, With Michael Michalowicz

    Why You Don’t Need A Rich Uncle To Succeed In Business and Five Keys To Make Money As An Author, With Michael Michalowicz

    Michael Michalowicz is an American author and entrepreneur, and you may recognize him from the reality television program ‘Bailout.’ By the time Michael was 35, he had built two multi-million dollar businesses in the tech space. Confident that he had the formula to success, he became a small business angel investor… and proceeded to lose his entire fortune. This was the beginning of his success as an author. 
    “I always asked myself, if I had all the money in the world, what would I do? But when I had nothing, I asked myself, What is the vocation that I want to do that provides for my family?… and when the vocation and the dream are the same, to me, that’s a calling. So that’s why I went on to be an author”. Michael Michalowicz
    If you’re an author in the entrepreneurial space, this will be a priceless episode for you. If you’re an entrepreneur at all, there’s A LOT to be learned in this conversation with Roland and Michael. To dig in further with Michael, order his books or check out his podcast, visit his website here.
    Listen Today For,
    Why your lack of money, industry knowledge or network might be your key to success. Roland’s “Top Line Scrape” and Michaels’ Profit First Philosophy. Michael’s long term approach to building wealth with a licensing strategy.  The importance of identifying what you are known for and what you intend to be known for. What do you want to be world-famous for? What is the one activity that is most likely to make that customer promise a reality? The 4 “D’s”: Doing Work, Deciding About Work, Delegating and Designing - and the 5th “D” that’s not in his book.  How building in distraction and down-time is essential for you and your business to re-charge.  The problem with comparing yourself and cloning yourself on big “Media darling entrepreneurs.”  “They are not the common entrepreneur… yet we consume it as if that’s the bar for what entrepreneurial success is… We should not aspire to clone them... To not reward yourself for your accomplishments is a shame. If you’ve brought money to our economy - Thank you!”. Michael Michalowicz
    Five Keys To Make Money As An Author,
    Listen to Michael’s Story for more on these 5 Insights for Writers:
    What to do if you can’t get a Publishing Deal The role of Speaking and Lecturing in promoting your books. Don’t assume that because you’ve had one ‘success', that everyone will love your followup book. You will be a ‘One Hit Wonder.’ Always have a back end offering with every book. The difference between an author and a writer: Marketing “Many authors write a book, but then don’t market it. Then you’re not an author. You’re a writer. An author is someone who really becomes a proponent for marketing your book perpetually.” Michael Michalowicz
    Thank you for listening in today. Sign up for exclusive content from our host Roland Frasier, over on our home page. You can also follow Roland on Facebook, where his profile is always full of content and conversation. 
    Opportunity To Work With Roland On Your Business
    If you’re interested in working closely with Roland, there may be time for you to join his upcoming Intensive on March 16-17. Nobody teaches what Roland is teaching at this workshop (Leverage, Exit, Grow, & Scale)!  It’s a small, limited group – so act quickly.
    Click to find us on Apple Podcasts and other podcast players. 🎧 
    Books Mentioned In This Episode
    The book he recommends you read first, Fix This Next
    Clockwork, Surge, The Pumpkin Plan, Profit First Revised & Expanded, The Toilet Paper Entrepreneur
    Contact & Follow Michael
    Through his Website 
    Contact & Follow Roland
    On Facebook 
    On Instagram 
    Through his Website 
    Follow Business Lunch Podcast
    On Instagram
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    Thanks so much for joining us this week. Want t

    • 42 min
    The Jeff Bezos ‘Day One’ Defense Strategy (Part 2), With Roland Frasier

    The Jeff Bezos ‘Day One’ Defense Strategy (Part 2), With Roland Frasier

    If you want to protect your business with the vitality of a ‘Day One’ mentality, Roland unpacks Jeff Bezos’s approach and tactics in this two-part series. Make sure you listen to episode 131 first.
    Before we get stuck in, if you’re interested in actually working closer with Roland, listen to the end of the episode for his invitation to his upcoming Intensive on March 16-17. Nobody teaches what Roland is teaching at this workshop (Leverage, Exit, Grow, & Scale)!  It’s a small, limited group - so act quickly.
    A Recap From Part One “You must always be aware that someone else is standing in the wings to out-serve, out-innovate, and out-invent your business into oblivion.” Mark Cuban.
    Over the years, Bezos has done a pretty amazing job of leading with and instilling a “Day One” strategy at Amazon. Here's why Roland agrees that this strategy is critical:
    “Day 2 is stasis. Followed by irrelevance, followed by an excruciating painful decline, followed by death… an established company might harvest Day 2 for decades, but the final result would still come”. Jeff Bezos
    Businesses forget the enthusiasm and stagnate on Innovation. They focus on policies, processes, and systems to create SOPs. Or, they focus on producing the product or providing the service they first offered. They are ignorant of (or forget) how consumer needs and preferences have changed and are changing. The Enthusiasm of ‘Day One’ is forgotten. Bezos offers a ‘starter pack’ of 4 specific tactics for Day One Defense (and Roland added one of his own)… 
    Tactic #1, Customer Obsession (Listen back to Part One)
    Tactic #2, View Your Proxys Skeptically! (Listen back to Part One)
    Day One Mentality Defense Tactic #3: The Eager Adoption of External Trends
    If you follow Roland, then you know that he talks about this often (listen to episode 125). As it turns out, it’s clear that Jeff Bezos is on the exact same wavelength.
    “The outside world can push you into day two if you won’t or can’t embrace powerful trends quickly. If you fight them, you’re probably fighting the future. Embrace them, and you have a tailwind”. Jeff Bezos.
    What is Bezos betting on right now? He sites Machine learning in AI. You don’t need a staff of Ph.D.’s or a huge investment in equipment to tap into machine learning trends. Through Amazon Web Services, consider looking into LEX, POLY, and Amazon Rekognition. 
    “Machine Learning AI is here. Ignore them at your peril. Your competitors are not going to be ignoring them”. Roland Frasier.
    Day One Mentality Defense Tactic #4: High-Velocity Decision Making “One of the most important factors in business success is the ability to act quickly. Make quality decisions and implement them quickly”. Roland Frasier
    How do you do this without making half-informed decisions?
    1. Reversibility
    If a decision is easily reversible, go forward with much less analysis, if it feels right. 
    2. 70% Rule
    Bezos follows the same process as Former United States National Security Advisor Colin Powell: The best time to make a decision is when you have 70% of the information you wish you had. If you wait until you have 90% of the information, you’re going to be too slow. If you make a decision on 40% of the information, you’re going to be wrong or too slow. 
    3. Disagree and commit. 
    Don’t just disagree with your team and override their opinions when they want to make a decision that you don’t like. Instead, disagree, but trust the people that you hired to make those decisions, and let them know that though you disagree, you’re committed to supporting it and following through. If you don’t, you will get bogged down with politics and pros and cons that will ultimately rob your company of its ability to move fast (and then you become a Day 2 company, very fast).
    4 Repair mis-alignments.
    Be sur

    • 10 min
    Jeff Hays On His Docuseries Success, and The Dangers Of The Entrepreneurial Mind

    Jeff Hays On His Docuseries Success, and The Dangers Of The Entrepreneurial Mind

    Ex-Investment Banker and film-maker Jeff Hays https://www.jeffhaysfilms.com/about/ makes movies that make movements. But what Roland and Jeff discuss today is his highly profitable Docu-series. Roland digs into this unique business model and the under-girding paradox:

    “It’s all built on the paradox: The more we give away, the more money we make.” Jeff Hays
    Jeff is a unique human being with a fascinating entrepreneurial journey. There’s a massive amount of insight in this conversation if you’re an entrepreneur on your upswing or maybe on the other side of a tough ‘failure.’ To dig deeper with our guest, head over to his website.
    “I’m no longer betting the farm on my gut instinct…My only value is my failures. My successes, I haven’t learned that much from. I just want them to continue! - Jeff Hays.
    Listen Today For,
    Jeff’s first entrepreneurial lesson at the ripe age of 8 years old (he learned the difference between Gross and Net.  Jeffs' advice if you’re considering doing a Documentary or DocuSeries and when/why it’s probably NOT a good idea. The critical piece of the puzzle: The email list. His definition of wealth. The reason it’s SO critical to own your distribution. How Jeff ‘kept his boat floating’ amid a series of fairly public and devastating disasters. His single most important piece of advice. And so much more! Plus, Roland Asks Jeff,
    What is a viewer worth? What percentage of viewers buy? How did you keep your motivation after ‘spectacular failure’?
    Thank you for listening in today. Sign up for exclusive content from our host Roland Frasier, over on our home page. You can also follow Roland on Facebook, where his profile is always full of content and conversation.
    Click to find us on Apple Podcasts and other podcast players. 🎧 
     
    Contact & Follow Jeff Hays
    Through his Website.
     
    Contact & Follow Roland
    On Facebook 
    On Instagram 
    Through his Website 
     
    Follow Business Lunch Podcast
    On Instagram
    On Twitter
    Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on ApplePodcasts and leave us an honest review! Your feedback will not only help us improve the show, but it will help us connect with more high flyers like you.
    Click to find us on Apple Podcasts and other podcast players.

    • 38 min
    The Jeff Bezos ‘Day One’ Defense Strategy (Part 1) , With Roland Frasier

    The Jeff Bezos ‘Day One’ Defense Strategy (Part 1) , With Roland Frasier

    If you want to protect your business with the vitality of a ‘Day One’ mentality, Roland unpacks Jeff Bezos’s approach and tactics in this two-part series.
    “You must always be aware that someone else is standing in the wings to out out-serve, out-innovate and out-invent your business into oblivion”.  Mark Cuban.
    Over the years Bezos has done a pretty amazing job of leading with and instilling a “Day One” strategy at Amazon. Here's why Roland agrees that this strategy is critical:
    “Day 2 is stasis. Followed by irrelevance, followed by an excruciating painful decline, followed by death… an established company might harvest Day 2 for decades, but the final result would still come”. Jeff Bezos
    Businesses forget the enthusiasm and stagnate on Innovation. They focus on policies, processes, and systems to create SOPs. Or, they focus on producing the product or providing the service they first offered. They are ignorant of (or forget) how consumer needs and preferences have changed and are changing. ‘Day One’ Enthusiasm is forgotten. Bezos offers a ‘starter pack’ of 4 specific tactics for Day One Defense, (and Roland added one of his own)…
    Day One Mentality Defense Tactic #1, Customer Obsession “Customers are always wonderfully and beautifully dissatisfied… even when they don’t always know it yet it, they always want something better”. Jeff Bezos
    Ask yourself
    What are you doing to obsess over your customers right now? How are you improving the customer experience? What primary research are you conducting to determine their feelings, actions, and beliefs, as they discover, consider, purchase and use your products and services? Innovation and Invention can only come from an obsession with your customers, their wants, their needs, and their problems.
    “If you aren’t constantly standing in the shoes of your customer, facing the problems they face from a ‘Day one’ mentality, then you’re doomed  ultimately as others rise to meet their needs.” Roland Frasier
    Day One Mentality Defense Tactic #2, View Your Proxys Skeptically! Jeff Bezos offers this as his second defense: Maintaining a skeptical view of the dependence on processes, systems, and third party information to grow your business.
    As you scale, operational systems become the order of the day. Proxies aren’t bad in of themselves…BUT, they do go bad when the Proxy becomes the result. For example, when employees and management are overly focused on following procedures, without regard for the customer outcome.
    To escape this
    First, inform your people of your SOP’s and more importantly, the desired outcomes that the SOP's were intended to create. Help them to understand why they have these SOPs. Empower them to override these SOP’s when they are not achieving or promoting the desired outcomes, or when they identify a better way to serve customers or achieve the desired outcomes. Most of all, instill in your people the Customer Obsession (from Tactic #1). Finally, when it comes to third party customer data and information provided by customer surveys, they are useful but: “A remarkable customer experience starts with heart, intuition, curiosity, play, guts, taste. You won’t find any of it in a survey”. Jeff Bezos
    Day One Mentality Defense Tactic #3, #4 & #5, Listen in next week! Click to find us on Apple Podcasts and other podcast players 🎧 
    Contact & Follow Roland On Facebook 
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    Through his Website 
    Follow Business Lunch Podcast On Instagram
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    Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on ApplePodcasts and leave us an honest review! Your feedback will not only help us improve the show, but it will help us connect with more high flyers like you.
    Click to find

    • 9 min
    How To Become The General Of Your Business So That You Can Do Something Big, with Dan Hanford

    How To Become The General Of Your Business So That You Can Do Something Big, with Dan Hanford

    Today Roland Frasier brings us a great conversation with another inspiring individual whose family of companies have an annual budget of over $10MM. Dan Hanford is the founder of PassiveInvesting.com and a born entrepreneur. He has an extensive background in starting multiple seven-figure businesses from scratch.
    If you love growth and scaling, you will definitely connect with our guests. If you’re frustrated in your business right now, this episode will help to unlock some ideas and inspiration for moving forward. To dig deeper with our guest, head over to his website.
    “I realized I was just going into the office and putting out fires. I needed to figure out how to become the general of my business. The Warren Buffett model”. Dan Hanford
    Listen Today For, His first entrepreneurial venture that still brings in 7-Figures today. How he finds a need in order to fill it (the basis of a great business idea). A legal battle that he lost, and learned from. An explanation of what Phantom Equity is, and how this has worked really well for Hanford. The steps Hanford took to meet his goal of adding 5 new clinics within 2 years. Why he stopped offering Chiropractic services at his Chiropractic business, and why he stopped at 5 clinics. Roland’s proposal and plan for Dr. Dan. The “Really Good Formula for success” that launched Dan into his current venture. “I don’t want to do something small. I want to do something big. None of the opportunities in front of me were big enough”. Dan Hanford.
    Plus, Hanford Shares What He’s Doing Now and Why: The best decision he made to hire the mentor that he did. The all-organic way that he finds his investors. How they vet investors and the two types of investors that they don’t want. The Depreciation factor that makes these investments so much more profitable and so much more desirable. Thank you for listening today. Sign up for exclusive content from our host Roland Frasier, over on our home page. You can also follow Roland on Facebook where his profile is always full of content and conversation.
    Click to find us on Apple Podcasts and other podcast players 🎧 
     
    References Mentioned In This Episode Best Ever Real Estate Investing Advice Ever Show
    His businesses, Vitalitymedcenters.com and Shopanatomical.com
    Contact & Follow Dr. Dan Hanford Through his Website.
    Contact & Follow Roland On Facebook 
    On Instagram 
    Through his Website 
    Follow Business Lunch Podcast On Instagram
    On Twitter
    Thanks so much for joining us this week. Want to subscribe to Business Lunch with Roland Frasier? Have some feedback you’d like to share? Connect with us on ApplePodcasts and leave us an honest review! Your feedback will not only help us improve the show, but it will help us connect with more high flyers like you.
    Click to find us on Apple Podcasts and other podcast players.

    • 56 min

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