14 min

MBA1625 Q&A Wednesday: How long should my YouTube videos be‪?‬ The $100 MBA Show

    • Careers

YouTube: if you think your business can ignore it, think again.



It’s Q&A Wednesday, and we’ve got a listener looking for some YouTips, if you will. Because YouTube is so much more than a place to watch cat videos. It’s a social platform, an ad-revenue generating machine, and...a powerful search engine.



In other words, treat YouTube like you treat its owner, Google — like it can make or break your business.



Today, we’ll borrow some advice from a true YouTube expert (don’t worry, we’ll tell you who), and help you figure out what metrics matter — and how to nail them. Click Play!

YouTube: if you think your business can ignore it, think again.



It’s Q&A Wednesday, and we’ve got a listener looking for some YouTips, if you will. Because YouTube is so much more than a place to watch cat videos. It’s a social platform, an ad-revenue generating machine, and...a powerful search engine.



In other words, treat YouTube like you treat its owner, Google — like it can make or break your business.



Today, we’ll borrow some advice from a true YouTube expert (don’t worry, we’ll tell you who), and help you figure out what metrics matter — and how to nail them. Click Play!

14 min