149 episodes
Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold GURU Media Hub
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- Business
Welcome to "Do This, NOT That!" - your ultimate destination for mastering marketing insights. Join us as we dive deep into the world of marketing, unlocking powerful strategies and game-changing tactics that will revolutionize your approach.Our podcast offers actionable takeaways and practical advice to supercharge your marketing game. Explore the power of decision-making, the art of nurturing contacts, and the influence of loss aversion in marketing. Discover how anchoring and positive psychology can elevate your campaigns to new heights.Unravel the secrets of understanding your audience's minds and tapping into behavioral science principles. We guide you on a journey to marketing mastery, empowering you to make the right decisions and drive remarkable results.Tune in to "Do This, NOT That!" to unlock your full marketing potential, stay ahead in the competitive landscape, and embark on this thrilling marketing adventure with us!MASSIVE thank you to our Sponsor, Marigold!!Marigold is a relationship marketing platform designed to help you acquire new customers and turn them into superfans with their best-in-class loyalty solutions. Don’t take my word for it though, American Airlines, Honeybaked Ham, Title Boxing, and Notre Dame University are also customers!Regardless of your size, check out Marigold today to get the solution you need to grow your business!
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SPECIAL LIMITED SERIES: ===> MULTIPLE POSTS EACH DAY? REPOSTING IS GOOD OR BAD?🚽 === | BATHROOM Break #9 (COLLAB: The Marketing Millennials + Do This, Not That)
In this episode of "The Bathroom Break", Daniel Murray from The Marketing Millennials podcast and Jay Schwedelson from the Do This, NOT That podcast discuss quick tips for growing your following and engagement on LinkedIn. They share best practices around when to post, reposting content, and how to connect with high-level executives.=================================================================Best Moments:(01:00) Best times to post on LinkedIn are early mornings and evenings when engageme...
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Ep. 139 - 40% INCREASE in Engagement from ONE WORD! Subject Line Tips, Offer Tips, and 🫠 IT IS HOT OUT! | Jay’s Scoop
In this episode of the Do This, Not That podcast, host Jay Schwedelson discusses small changes in wording and phrasing that can have a big impact on email marketing performance. Listeners will learn specific words and phrases that are currently performing very well in both business-to-business and consumer email campaigns.=================================================================Best Moments:(02:09) For business emails, naming content as a "blueprint" instead of a "guide" can increase ...
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Ep. 138 - NON-PROFIT MARKETING: How Does Non-Profit Marketing Work? GUEST: Dan Sonners [PRESIDENT: Direct Marketing Association of Washington]
In this episode,, host Jay Schwedelson interviews Dan Sonners, president of the Direct Marketing Association of Washington (DMAW) and vice president at Conrad Direct. They discuss fundraising and marketing tactics used by non-profits as well as the importance of storytelling, how nonprofits use direct mail and digital channels, fundraising during election years, and the fulfilling nature of working with non-profits.=================================================================Best Moments:...
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Ep. 137 - SECRET Way to GROW Your Contacts! ➡️ 5:30 is DINNER TIME! | Ask Us ANYTHING
In this episode, Jay Schwedelson answers one work-related question and one lighter question submitted by listeners:Handling communication and marketing efforts during summer months when prospects and potential customers go on vacation.Jay's restaurant style, dinner habits, and taking pictures of his food.=================================================================Best Moments:(01:39) Tips for B2B marketers to maximize summer months when many prospects are on vacation(06:07) Jay's preferr...
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Ep. 136 - What’s Up THIS WEEK==> ANNOYING LinkedIn Feature! Yahoo Mail Changes...House of Dragons??
In this week's "What's Up" episode, host Jay Schwedelson provides updates on recent developments for LinkedIn, X, and email providers. He also discusses the release of new TV shows that you should watch!=================================================================Best Moments:(01:07) LinkedIn introduced new "Catch Up" and "Grow" tabs in the My Network section to increase user interaction(02:55) X has removed the ability to see who specifically liked posts, though post owners can still vie...
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SPECIAL LIMITED SERIES: ===> HOW to GROW YOUR LINKEDIN?🚽 === | BATHROOM Break #8 (COLLAB: The Marketing Millennials + Do This, Not That)
In this episode of "The Bathroom Break", Daniel Murray from Marketing Millennials and Jay Schwedelson from "Do This, Not That" discuss tips for growing your audience on LinkedIn. They share advice on creating engaging image posts, starting a LinkedIn newsletter, repeating your top-performing content, and more.=================================================================Best Moments:(01:57) Doing what the LinkedIn algorithm likes — image posts and headlines that elicit emotion(02:20) Take ...
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