20 episodes

Sequel’s Experiential Marketing Podcast hosts expert lead discussions around the latest tactics in Brand Development, Creative Technologies and Digital Resources. Sequel's goal is to help businesses and marketing professionals make smarter decisions around promoting and growing their customer base. Learn the do's and don'ts to marketing your business from the pros!

Sequel Experiential Marketing Podcast Sequel MV

    • Business

Sequel’s Experiential Marketing Podcast hosts expert lead discussions around the latest tactics in Brand Development, Creative Technologies and Digital Resources. Sequel's goal is to help businesses and marketing professionals make smarter decisions around promoting and growing their customer base. Learn the do's and don'ts to marketing your business from the pros!

    Streamlining Success: Digital Organization for Small Businesses

    Streamlining Success: Digital Organization for Small Businesses

    Throughout the episode, we explore real-world examples and case studies that illustrate the importance of digital organization. You'll learn how a well-structured digital environment not only saves time but also paves the way for future growth. Discover the key strategies and best practices for reining in unruly data, securing your digital assets, and establishing efficient workflows.

    Selling Against the Competition

    Selling Against the Competition

    You dont want to attack the competition; but you do want your potential customers to know that your service is better. How do you do this without being seen as vindictive?

    Collaboration Marketing

    Collaboration Marketing

    Let’s discuss how collaboration with people in other niche markets can help drive awareness for your business

    Focus /ˈfōkəs/ the center of interest

    Focus /ˈfōkəs/ the center of interest

    Dont' Sell - Tell

    Dont' Sell - Tell

    D

    Customer Lifetime Value

    Customer Lifetime Value

    Keeping customers happy with their service is the best investment you can
    make in your business. In this episode we lay out the foundations of
    understanding the true value that the relationship with the customer can
    bring to your business.

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