Episode 38: Fundamentals Of Marketing From The Beach How To MARKET YOU & YOUR BUSINESS

In Episode 38 of How To Market You & Your Business, Paul G. Walmsley outlines the Fundamentals Of Marketing From The Beach. As Paul walks along the beach from The Pier at Santa Monica, California he talks about the fundamentals of marketing, giving examples from his current business. He finishes off the episode by describing the latest trend in marketing being used by authors...the "Free plus shipping"offer.