25 episodes

Join your hosts Rosslyn & Mikyla on Food Photography Corner Podcast which covers all topics pertaining to food photography, from shooting and styling to monetizing and selling!

Food Photography Corner Rosslyn & Mikyla

    • Business

Join your hosts Rosslyn & Mikyla on Food Photography Corner Podcast which covers all topics pertaining to food photography, from shooting and styling to monetizing and selling!

    Behind the Scenes of Working with Brands

    Behind the Scenes of Working with Brands

    In this episode, Rosslyn and Mikyla, full-time commercial food photographers and founders of Food Photography Corner, delve into the details of their process for working with brands. From initial agreement to final deliverables, they share valuable insights and tools to help streamline your workflow and maintain professionalism. This episode is packed with practical advice and tips to elevate your brand collaborations.

    Key Takeaways:
    Essential Documents: Learn about the six key documents and tools used after a brand agrees to work with you, including contracts, payment invoices, vision boards, content approval documents, galleries, and report cards.Organization Tools: Discover how Honeybook, Pixieset, and other tools help keep your workflow smooth and efficient, from automated contracts to payment reminders.Client Communication: Understand the importance of clear communication and detailed planning with brands to ensure all expectations are met and projects run seamlessly.
    Helpful Links:

    Honeybook - Contracts / Split Payments/ [20% off affiliate link]
    Pixieset - Photo Galleries / Invoicing / Contracts 
    Understanding Food Photography Contracts - Rob / Contract Legal Ease [20% off affiliate link]
    Content Approval Template - Professional Document to Share Content w/ Clients

    Amazon Storefront - Gear Recommendations
    Metricool - Social Media Scheduling Tool
    Click Up - CRM / Client Management Organization 

    Join us at a retreat to learn in person! 

    • 33 min
    macro moment: navigating a 'no' on a discovery call

    macro moment: navigating a 'no' on a discovery call

    In this episode, we dive into a common challenge faced by many creatives: overcoming client objections. We'll explore a recent experience where we turned a 'no' into a successful collaboration.

    Key Takeaways:Importance of thorough research to understand client pain points and market trends.Using the Socratic method to ask insightful questions and guide clients to recognize their needs.Highlighting intentions to attract ideal clients and save time.Strategies for ending calls with a strong call to action to ensure follow-up.Join us as we break down how to navigate client conversations, turn objections into opportunities, and position yourself as the solution to their needs. Ending the call with a confident "When can I anticipate hearing back from you?" can make all the difference!

    Helpful Links: 
    Amazon Storefront - Gear RecommendationsHoneybook - Contracts / Split PaymentsPocketSuite - Contracts on the go / Invoicing / Text Lead ManagementPixieset - Photo Galleries / Invoicing / Contracts Metricool - Social Media Scheduling ToolClick Up - CRM / Client Management Organization 
    Join us at a retreat to learn in person! 

    • 25 min
    macro moment: psychology of money & pricing packages

    macro moment: psychology of money & pricing packages

    In this macro moment episode, Rosslyn & Mikyla delve into the psychology of money and its impact on running a successful food photography business. Discover actionable insights to enhance your pricing strategies and client interactions.

    Key Takeaways:
    Understanding Value Perception: Explore how your relationship with money and confidence directly influence how clients perceive the value of your services.Strategic Pricing: Learn the art of pricing packages to cater to a wider clientele by offering different price points. Emphasize the additional value to encourage clients to invest in higher-tier packages.Psychological Pricing Tactics: Uncover the psychology behind pricing structures, including grouping numbers and the impact of odd pricing. Discover how to create irresistible packages that visually highlight savings and leverage upselling techniques to enhance client satisfaction and increase revenue.Helpful links: 
    Metricool - Social Media Scheduling ToolClick Up - CRM / Client Management OrganizationHoneybook - Contracts / Split PaymentsPocketSuite - Contracts on the go / Invoicing / Text Lead ManagementPixieset - Photo Galleries / Invoicing / Contracts Amazon Storefront - Gear Recommendations
    Join us at a retreat to learn in person! 

    • 13 min
    macro moment: five shots you need in your food photography portfolio

    macro moment: five shots you need in your food photography portfolio

    In this episode, Rosslyn & Mikyla share 5 shots you need in your food photography portfolio! With so many different shots you can include in your photography portfolio it can be hard to narrow it down and just get started. In this episode, we share concepts and types of shots you can capture for your portfolio to help you get started! 

    Helpful links: 
    Metricool - Social Media Scheduling ToolClick Up - CRM / Client Management OrganizationHoneybook - Contracts / Split PaymentsPocketSuite - Contracts on the go / Invoicing / Text Lead ManagementAmazon Storefront - Gear Recommendations
    Want to build your portfolio by joining us at a retreat? Click here to learn more! 

    • 13 min
    macro moment: what to say when a brand's offer is too low

    macro moment: what to say when a brand's offer is too low

    In this episode, Rosslyn and Mikyla share how they navigate communications with brands when their offers are too low. Whether it's being offered free products in exchange for professional services, or $50-$150 for hours or even days worth of work, we've all been there! 

    Key takeaways:

    • Working with brands that value you and your work 
    • Sample email we send to brands when the offer is too low 
    • How to "show" vs."tell"

    At our Advanced Food Photography & Business Retreat coming this October in Joshua Tree, CA. we are going to demystify the pitching and negotiation process once and for all and you'll leave feeling excited to negotiate with a prospect. You'll feel equipped with the language and confidence to successfully turn more no's into yes's! 

    Learn more about the retreat and save your seat! 

    Helpful links: 
    Metricool - Social Media Scheduling ToolClick Up - CRM / Client Management OrganizationHoneybook - Contracts / Split PaymentsPocketSuite - Contracts on the go / Invoicing / Text Lead ManagementAmazon Storefront - Gear Recommendations

    • 27 min
    macro moment: the exact strategies we use to land 3 & 6 month retainer clients

    macro moment: the exact strategies we use to land 3 & 6 month retainer clients

    In this macro moment episode, Rosslyn & Mikyla chat about the benefits of long-term partnerships and tips on how/when to acquire them. You'll learn when to mention these types of partnerships to your clients and how to highlight their benefits!

    Key takeaways:
    Why long-term partnerships are beneficial for your businessWhy long-term partnerships are beneficial for your clientsWhen and how to approach the topic of working in this capacityHelpful links:
    Metricool - Social Media Scheduling ToolClick Up - CRM / Client Management OrganizationHoneybook - Contracts / Split PaymentsPocketSuite - Contracts on the go / Invoicing / Text Lead ManagementAmazon Storefront - Gear Recommendations

    • 19 min

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