Top Advisor Marketing Podcast Matt Halloran, CRO at ProudMouth

Financial services is a competitive industry. We all know that. But here’s the thing: there are many seats at the table. 

Amazing things can happen for your business when you collaborate with other professionals (think CPAs and estate planning attorneys).

If you want tips on choosing the right partners and keeping all parties accountable, keep reading! 

Many advisors start strong with their marketing but then struggle to keep the momentum going.

With podcasting, it starts with missing one episode. Then, a couple more. Finally, the podcast comes to a complete standstill — aka podfade.

You may see some advisors creating amazing content and think, “Ugh, I’ll never get there.” Or maybe you believe you can get there one day, but procrastination always gets in the way.

Either way, the problem seems to be getting started.

Let’s say your clients are ecstatic to be working with you. They’re so fired up about the problems you’re helping them solve, that they’re telling their neighbors, colleagues, and friends about you.



But that’s where it stops. Very few, if any, of these people reach out. How can you move them from neutral to drive?

Financial advisors offer many of the same products and services. So what sets one apart from another?

Can anyone launch and leverage a podcast for business growth and authority?