64 集

Ad Victoriam is a Salesforce® and MuleSoft® Partner that provides multi-cloud consulting services, from strategy to implementation. Our nimble team of certified professionals across the United States accelerates businesses by simplifying complex problems through cloud and data expertise. As a Certified B Corp, we balance purpose with profits and have made a strong commitment to the community. Learn more at www.AdVic.com. Visit our podcast homepage here: https://www.advictoriamsolutions.com/resources/podcast/.

Ad Victoriam Salesforce Simplified Ad Victoriam Salesforce Simplified

    • 科技

Ad Victoriam is a Salesforce® and MuleSoft® Partner that provides multi-cloud consulting services, from strategy to implementation. Our nimble team of certified professionals across the United States accelerates businesses by simplifying complex problems through cloud and data expertise. As a Certified B Corp, we balance purpose with profits and have made a strong commitment to the community. Learn more at www.AdVic.com. Visit our podcast homepage here: https://www.advictoriamsolutions.com/resources/podcast/.

    Highlights from the Salesforce Summer '24 Release

    Highlights from the Salesforce Summer '24 Release

    Episode Notes/Resources:

    In this episode of Ad Victoriam's Salesforce Simplified we’re talking with Salesforce Ben’s Technical Content Director Christine Marshall about some of her favorite new features inside Salesforce’s Summer ‘24 Release. 

    In addition to her Salesforce Ben duties, Christine is an 11x Salesforce-Certified Evangelist, a Salesforce Admin Group leader, and has been named - several times - as a Salesforce MVP.

    Christine Marshall on LinkedIn: 
    https://bit.ly/3UI8jjK

    Salesforce Ben: 

    https://www.salesforceben.com/


    Bristol Salesforce Admin User Group: 
    http://bit.ly/3NZi62W

    Salesforce Summer ‘24 Release Notes:
    https://tinyurl.com/2cur2x8x

    Christine's Salesforce Ben Article - 15 Hottest Salesforce Summer ’24 Features For Admins:
    https://tinyurl.com/ywz9zfum

    • 12 分鐘
    AdVic Turns 10: A Conversation with our Top Dawgs

    AdVic Turns 10: A Conversation with our Top Dawgs

    Episode Notes and Resources:

    The topic on the episode of the Ad Victoriam “Salesforce Simplified” podcast is, well… Ad Victoriam Solutions! We’re celebrating our 10th anniversary in 2024, so we thought you might like to learn a little bit more about us: our roots, our culture, and more about the Salesforce world… so we’ve invited AdVic® CEO Jeff Jones and President Brian Mize to fill in those holes for us.

    Jeff Jones on LinkedIn:
    http://tinyurl.com/2ua63daf

    Brian Mize on LinkedIn:
    https://tinyurl.com/4uyzpd24

    More About Ad Victoriam Solutions:
    https://tinyurl.com/42z4xanv

    • 25 分鐘
    Salesforce Ben's Lucy Mazalon Talks Account Engagement (Pardot) vs. Marketing Cloud

    Salesforce Ben's Lucy Mazalon Talks Account Engagement (Pardot) vs. Marketing Cloud

    Episode Notes/Resources:

    In this episode of Ad Victoriam's Salesforce Simplified, we’re talking with Salesforce Ben’s Operations Director, Lucy Mazalon, about the differences between Salesforce’s Account Engagement (Pardot) and Marketing Cloud. 

    The reason we’ve called on Lucy for this topic is that she is an 11x certified Marketing Champion and the founder of The DRIP, Salesforce Ben’s sister blog for marketing professionals.

    Lucy Mazalon on LinkedIn: 
    http://tinyurl.com/45ca9j9k

    Salesforce Ben:
    
https://www.salesforceben.com/


    The DRIP on LinkedIn:
    http://tinyurl.com/3zdavd3a

    Subscribe to The DRIP Newsletter:
    http://tinyurl.com/bdhkvtf7

    • 22 分鐘
    You Build It and They Come Doesn't Work with CRM Adoption

    You Build It and They Come Doesn't Work with CRM Adoption

    Episode Notes and Resources:
    In this episode of Salesforce Simplified, we’re talking with Michael Hudlow, a leader in business transformation and corporate innovation - and an expert on the topic of CRMs - about common, but not always obvious, reasons people don't use and adopt CRMs, including Salesforce CRM. Michael is also the author of the books, “How Not To F*ck Up A CRM System: Learning From Others Mistakes” and “How Not To F*ck Up Artificial Intelligence & CRM Systems: Maximizing ROI With AI.”

    Michael Hudlow on LinkedIn:
    https://www.linkedin.com/in/mmhudlow/

    Michael Hudlow’s Website:
    https://www.bitxiacrm.com/

    Michael M. Hudlow’s Books:

    “How Not To F*ck Up A CRM System: Learning From Others Mistakes”:
    https://a.co/d/hkbJZRw

    “How Not To F*ck Up Artificial Intelligence & CRM Systems: Maximizing ROI With AI”:
    http://tinyurl.com/mr2depya

    • 28 分鐘
    Highlights from the Salesforce Spring '24 Release

    Highlights from the Salesforce Spring '24 Release

    Episode Notes/Resources:

    In this episode of Salesforce Simplified we’re talking with Salesforce Ben’s Courses & Community Director Christine Marshall about some of her favorite new features inside Salesforce’s Spring ‘24 Release.

    In addition to her Salesforce Ben duties, Christine is an 11x Salesforce-Certified Evangelist, who also serves as a Salesforce Admin Group leader and has been named - several times - as a Salesforce MVP.

    Christine Marshall on LinkedIn:
    https://bit.ly/3UI8jjK

    Salesforce Ben:
    https://www.salesforceben.com/

    Bristol Salesforce Admin User Group:
    http://bit.ly/3NZi62W

    Salesforce Spring ‘24 Release Notes:
    https://bit.ly/48JPGDg

    • 12 分鐘
    The Role AI & GPT Play in Today's B2B Marketing

    The Role AI & GPT Play in Today's B2B Marketing

    Episode Notes & Resources:

    On this episode we’re welcoming back to the Salesforce Simplified podcast Vende Digital CEO & Chief Strategist Paul Slack to talk about the relationship between AI and marketing, what we saw and worked in 2023 (and what did not work), and what marketers should be thinking about as we jump into 2024 and beyond.

    Paul Slack on LinkedIn:
    https://www.linkedin.com/in/paulslack/

    Vende Digital: 
    https://vendedigital.com/

    Paul’s Book: “Social Rules!”:
    https://amzn.to/3ct2T8s

    Paul’s AI Resources:

    AI-Enabled CMO:
    https://page.vendedigital.com/asset/the-ai-enabled-cmos-playbook

    AI Toolkit for B2B Marketers:
    https://page.vendedigital.com/asset/ai-for-b2b-marketers-guide

    Prompt Engineering Guide:
    https://page.vendedigital.com/asset/ai-prompt-engineering-for-b2b-marketing

    Demand Gen Jammers Group:
    https://www.linkedin.com/groups/14025860/

    AdVic Resource:
    Free No-Form eBook: Exploring Salesforce’s GPT-Powered AI Tools:
    https://bit.ly/45TZbPa

    • 40 分鐘

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