186 個單集

The Wellness Business Podcast was created specifically to focus on the core principles of building a profitable wellness business. Each weekly podcast episode is filled with action steps and case studies dedicated to one core principle of business to get new clients, grow a responsive email list, increase brand awareness, generate more income, launch new products and learn the latest social media strategies.

The Wellness Business Podcast Karen Pattock and Kathleen Legrys

    • 創業

The Wellness Business Podcast was created specifically to focus on the core principles of building a profitable wellness business. Each weekly podcast episode is filled with action steps and case studies dedicated to one core principle of business to get new clients, grow a responsive email list, increase brand awareness, generate more income, launch new products and learn the latest social media strategies.

    EP176: Ask Us Anything

    EP176: Ask Us Anything

    We always enjoy answering your questions, so we’re back with another episode of Ask Us Anything.
     
    We know one of these questions is likely on your mind too, so we think you’ll find it helpful.
     
    Whether you have a quandary about your Facebook group, your lead magnet or running a challenge, we have something for you.
     
    You’re going to discover the ins and outs of:
    The best time to post in your Facebook group. When you post your lead magnet, where should you lead people as a next step? When you do a challenge, should you do it for free or charge for it? If you charge for it, what is a good price range?  
    Tune in to hear the answers to some of the top questions we hear from other wellness business owners like you. You don’t want to miss it!
     
    Links/Resources mentioned on the show:
     
    Episode 34: How a Beta Program Can Help You Crush Your Next Launch – Part 1
     
    Episode 35: How a Beta Program Can Help You Crush Your Next Launch – Part 2
     
    Links to Resources:
     
    Wellness Business Insider’s Club
     
    Karen’s Facebook Group
     
    Karen’s Instagram
     
    Kathleen’s Facebook Group
     
    Kathleen’s Instagram
     
    The Wellness Business Podcast Facebook Page
     
    The Wellness Business Podcast Instagram

    • 24 分鐘
    EP175: 3 Non-Traditional Ways to Increase Visibility for Your Business with Lisa Simone Richards

    EP175: 3 Non-Traditional Ways to Increase Visibility for Your Business with Lisa Simone Richards

    If you would like to learn non-traditional ways to get in front of people in a way that’s based on your unique gifts, strengths and business goals, you are going to love this episode.
    Our guest, Lisa Simone Richards, is a publicity expert who is sharing 3 specific strategies to get in front of your ideal clients in ways you may not have considered.
     
    You’re going to discover the ins and outs of:
    How to contribute guest content, so you can be found on Google, beyond your own website Providing trainings in masterminds to showcase your expertise Being Featured on Popular Websites to elevate your status, provide social proof and get in front of a new, large audience  
    Lisa has so much great insight and we loved learning about her three amazing strategies for getting seen by your ideal clients that most health coaches aren’t doing already.
     
    Links/Resources mentioned on the show:
    Lisa’s free 5-part workshop: Create Buzz to Get Booked
    Lisa’s Quiz: Uncover the Best Way to Get the Word Out About Your Coaching
    Episode 15 with Lisa: How to Get Free Media Publicity to Pump Up Publicity and Profits
     
    Links to Resources:
    Wellness Business Insider’s Club
    Karen’s Facebook Group
    Karen’s Instagram
    Kathleen’s Facebook Group
    Kathleen’s Instagram
    The Wellness Business Podcast Facebook Page
    The Wellness Business Podcast Instagram

    • 34 分鐘
    EP174: How to Create Irresistible Offers to Fill Your Coaching Programs with James Wedmore

    EP174: How to Create Irresistible Offers to Fill Your Coaching Programs with James Wedmore

    Your ideal clients probably don’t really want an online course, coaching program or membership - BUT they DO want a solution to a problem they have. Once you know how to position your offers to appeal to your ideal clients’ wants and desired, you’ll have more people enrolling in your programs.
     
    Crafting irresistible offers is about creating awareness and demand for your offer, and believe it or not, your mindset around money plays a big role in the success of your offers too. 
     
    On this episode of The Wellness Business Podcast, our guest, James Wedmore, shares the 3 ingredients (the 3 P’s) to an irresistible offer, and how you can use them to fill your coaching programs.
     
    You’ll learn about:
    Promise - The problem you solve for people and the result you make possible (the transformation).    Process - This is the way in which this problem gets solved (your course or coaching).  Price - Your price plays a vital role your marketing, and price is relative.  This is where a lot of people get stuck and that's not exclusive to the wellness space.  
    James also talks about common money mindset blocks and how it plays a role in our offers and our success.
     
    You are going to be blown away by some of what James shares and you’ll see how it will make a dramatic impact on your sales when you incorporate these principles and strategies.
     
    Links/Resources mentioned on the show:
    James’ Podcast: The Mind Your Business Podcast
    James’ Instagram
    Book recommendation: Predictably Irrational by Dan Ariely
     
    Links to Resources:
    Wellness Business Insider’s Club
    Karen’s Facebook Group
    Karen’s Instagram
    Kathleen’s Facebook Group
    Kathleen’s Instagram
    The Wellness Business Podcast Facebook Page
    The Wellness Business Podcast Instagram

    • 1 小時 25 分鐘
    EP173: Our Favorite Online Tools We Can’t Live Without

    EP173: Our Favorite Online Tools We Can’t Live Without

    When you are first starting your wellness business it’s hard to know what tools to invest in, which free options are good enough, and where you should spend your limited resources.
     
    In this episode Kathleen and Karen share what tools they can’t live without to make their business run smoothly and offer recommendations for what they would do differently if they were starting over.
     
    You’ll discover:
    The main tools and online software that K&K can't live without to run their businesses Their top recommendations for new wellness business owners who are just getting started Simple advice for hiring your first virtual assistant, (when, why, and how)  
    Figuring out which online tools you should learn and invest in for your business isn’t always easy, so if you’ve wondered about which tools we love then this is the episode for you!
     
     
    Links/Resources mentioned on the show:
    Episode 29 - The Secrets to Outsourcing Even If You’re on a Tight Budget
    Freebie: Outsourcing 101
    Zoom
    MailerLite
    Canva
    Trello
    Dropbox
    Amazon S3
     
    Links to Resources:
    Wellness Business Insider’s Club
    Karen’s Facebook Group
    Karen’s Instagram
    Kathleen’s Facebook Group
    Kathleen’s Instagram
    The Wellness Business Podcast Facebook Page
    The Wellness Business Podcast Instagram

    • 40 分鐘
    EP172: A Simple and Free Strategy to Increase Interest in Your Programs

    EP172: A Simple and Free Strategy to Increase Interest in Your Programs

    One of the easiest, and free, ways of warming up your followers and getting them excited to invest in your program even before you open the cart is to take them behind the scenes and on the journey with you of prepping your program, creating content and even what type of promotional strategies you’ll be using during your launch.
    In this episode Karen and Kathleen will walk you through this simple marketing strategy sharing just how easy it is for you to implement in your next promotion.
     
    In this episode you’ll discover:
    How to create a prelaunch runway before you open cart to get more people interested in enrolling in your program A free strategy that you can implement on social media to help your followers become invested in the program you'll be launching The differences between launching in the past vs now, and why promoting now is so much easier Behind the scenes options for one-on-one coaching, group programs, and free challenges  
    If you’ve been looking for simple and free ways to get more people to enroll in your programs, you’ll want to tune in to this episode!
     
    Links to Resources:
    Wellness Business Insider’s Club
    Karen’s Facebook Group
    Karen’s Instagram
    Kathleen’s Facebook Group
    Kathleen’s Instagram
    The Wellness Business Podcast Facebook Page
    The Wellness Business Podcast Instagram

    • 22 分鐘
    EP171: How to Conquer Your Fear of Live Video

    EP171: How to Conquer Your Fear of Live Video

    Live video is one of the best ways to connect with your ideal client, but we know it can feel uncomfortable or downright scary when you’re starting out.
    If you aren’t doing live video yet, there’s a good chance it’s because the thought of it makes you really nervous, and if that’s the case it just means you are totally normal. 
    The good news is that you CAN overcome your fear, and in this episode,  we’re going to share our top 6 tips with you that are going to be a huge help to get you started.
     
    You’ll discover:
    Our inside secrets to building your confidence quickly with baby steps What to put your focus on before you go live to feel more relaxed The easiest way to get practice, so you feel more comfortable going live What NOT to do on your livestream videos if you want people to feel connected to you  
    If live video is something you haven’t done yet because you’re nervous, you’ll want to tune in to find out how you can conquer your fear of live video.
     
    Links/Resources mentioned on the show:
    Free online teleprompter – CuePrompter.com
     
    Episode 75 – How to Structure Your Facebook Livestreams for Maximum Engagement
     
    Links to Resources:
    Wellness Business Insider’s Club
    Karen’s Facebook Group
    Karen’s Instagram
    Kathleen’s Facebook Group
    Kathleen’s Instagram
    The Wellness Business Podcast Facebook Page
    The Wellness Business Podcast Instagram

    • 35 分鐘

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