40 min

News from the EDGE | Week of 4.1.2024 EDGE of the Web - The Best SEO Podcast for Today's Digital Marketer

    • Marketing

Erin Sparks is back behind the Digital News Desk this week to deliver a groundbreaking news flash - Google greenlights Microsoft's 53% acquisition, handing over a majority stake to Bill and the crew.
Did we get ya? Happy April Fools from all of us at EDGE of the Web!
This week we investigate a new lawsuit against Facebook and Instagram as allegations pile up claiming the social platforms are allegedly delivering ads to bot accounts and inflating ad viewership metrics to their advertisers. Google STILL has not announced a launch date for SGE; here’s the scoop. Plus, OpenAI released a new feature opening a whole new spectrum of possibilities. Kick-off this April right and tune in for what is and isn't happening in SEO right here on the EDGE!
News from the EDGE:
[00:07:16] Facebook and Instagram Accused of Bilking Advertisers in $7 Billion Lawsuit
[00:09:24] YouTube Asks Creators: Hold Onto Your Videos!
[00:15:40] EDGE of the Web Sponsor: Site Strategics
[00:18:23] Small Website Tweaks Might Not Move the Google Search Needle
AI Blitz:
[00:20:29] Google still has not announced a launch date for SGE
[00:26:21] Google starts testing AI overviews from SGE in main Google search interface
[00:26:40] OpenAI just unveiled Voice Engine
AI Tools:
[00:29:28] Delfiny AI - Talk to AI Marketing Assistant for Your Digital Ads
[00:30:47] EDGE of the Web Sponsor: InLinks
Barry Blast from Search Engine Roundtable:
[00:32:08] SEOs, Please Don't Remove Contact Us & About Us Pages
[00:35:43] Google: Fixing A Helpful Content Site Isn't About Where Measuring Against The Previous Version Of That Site
Thanks to our sponsors!
Site Strategics https://edgeofthewebradio.com/site    
Inlinks https://edgeofthewebradio.com/inlinks
Follow Us:
Twitter: @ErinSparks
Twitter: @MordyOberstein
Twitter: @TheMann00
Twitter: @EDGEWebRadio
Resources 
Facebook and Instagram Accused of Bilking Advertisers in $7 Billion Lawsuit YouTube Asks Creators: Hold Onto Your Videos! Small Website Tweaks Might Not Move the Google Search Needle Google still has not announced a launch date for SGE Google starts testing AI overviews from SGE in main Google search interface OpenAI just unveiled Voice Engine Adobe GenStudio: 3 key questions answered Talk to AI Marketing Assistant for Your Digital Ads New Google Shopping & Maps Search Features SEOs, Please Don't Remove Contact Us & About Us Pages Google: Fixing A Helpful Content Site Isn't About Where Measuring Against The Previous Version Of That Site #StandwithUkraine edgeofthewebradio.com/ukraine

Erin Sparks is back behind the Digital News Desk this week to deliver a groundbreaking news flash - Google greenlights Microsoft's 53% acquisition, handing over a majority stake to Bill and the crew.
Did we get ya? Happy April Fools from all of us at EDGE of the Web!
This week we investigate a new lawsuit against Facebook and Instagram as allegations pile up claiming the social platforms are allegedly delivering ads to bot accounts and inflating ad viewership metrics to their advertisers. Google STILL has not announced a launch date for SGE; here’s the scoop. Plus, OpenAI released a new feature opening a whole new spectrum of possibilities. Kick-off this April right and tune in for what is and isn't happening in SEO right here on the EDGE!
News from the EDGE:
[00:07:16] Facebook and Instagram Accused of Bilking Advertisers in $7 Billion Lawsuit
[00:09:24] YouTube Asks Creators: Hold Onto Your Videos!
[00:15:40] EDGE of the Web Sponsor: Site Strategics
[00:18:23] Small Website Tweaks Might Not Move the Google Search Needle
AI Blitz:
[00:20:29] Google still has not announced a launch date for SGE
[00:26:21] Google starts testing AI overviews from SGE in main Google search interface
[00:26:40] OpenAI just unveiled Voice Engine
AI Tools:
[00:29:28] Delfiny AI - Talk to AI Marketing Assistant for Your Digital Ads
[00:30:47] EDGE of the Web Sponsor: InLinks
Barry Blast from Search Engine Roundtable:
[00:32:08] SEOs, Please Don't Remove Contact Us & About Us Pages
[00:35:43] Google: Fixing A Helpful Content Site Isn't About Where Measuring Against The Previous Version Of That Site
Thanks to our sponsors!
Site Strategics https://edgeofthewebradio.com/site    
Inlinks https://edgeofthewebradio.com/inlinks
Follow Us:
Twitter: @ErinSparks
Twitter: @MordyOberstein
Twitter: @TheMann00
Twitter: @EDGEWebRadio
Resources 
Facebook and Instagram Accused of Bilking Advertisers in $7 Billion Lawsuit YouTube Asks Creators: Hold Onto Your Videos! Small Website Tweaks Might Not Move the Google Search Needle Google still has not announced a launch date for SGE Google starts testing AI overviews from SGE in main Google search interface OpenAI just unveiled Voice Engine Adobe GenStudio: 3 key questions answered Talk to AI Marketing Assistant for Your Digital Ads New Google Shopping & Maps Search Features SEOs, Please Don't Remove Contact Us & About Us Pages Google: Fixing A Helpful Content Site Isn't About Where Measuring Against The Previous Version Of That Site #StandwithUkraine edgeofthewebradio.com/ukraine

40 min