The Ninja Selling Podcast Matt Bonelli and Garrett Frey

Fuelled by his month-long hardcore carnivore diet, some ill-advised ice cream, and a dose of caffeine, Matt is eager to join Garrett in tackling the potentially addictive topic of inventory and absorption rate data here today. Their discussion offers a rich blend of personal anecdotes and professional strategies that underline the pivotal role these metrics play in shaping real estate dynamics. By examining how different market conditions influence inventory adjustments and absorption trends, they equip listeners with the knowledge to navigate the market at a whole new level of effectiveness.
Throughout the episode, Matt and Garrett share insights from their own experiences, highlighting how a thorough understanding of market metrics can lead to successful client guidance and enhanced listing strategies. They explore the advantages of being proactive in a fluctuating market and discuss the necessity of educating clients to set realistic expectations about what the market holds. This comprehensive analysis not only aids listeners in mastering the art of market prediction but also stresses the importance of adapting to market changes. By the end of the discussion, it's clear that the ability to interpret and utilize these crucial market indicators effectively is what sets top-performing agents apart in the competitive landscape of real estate.
More ideas about how to set yourself apart can be found when you join the close to 16000 other Ninjas with all levels of experience who collaborate, ask and answer questions, network, and more in the Ninja Selling Podcast group on Facebook at Ninja Selling Podcast Facebook. Leave a voicemail at 208-MY-NINJA if you’d like to offer more direct feedback. Be sure to check out Ninja Selling Events for upcoming installations and other events, and if you’d like personalized help in achieving your goals, visit Ninja Coaching to connect with one of our fantastic coaches.
Episode Highlights:
The significant impact of inventory levels and absorption rates
How Matt and Garrett have used these stats to guide their clients successfully
Different market conditions and how to adapt strategies accordingly
The benefits of a detailed, data-driven approach to real estate
Implementing these strategies into daily operations
How market trends can predict future real estate movements
Educating clients about the market to set realistic expectations
Quotes:
"I found it was a very simple way to make me an expert and make people go, “This kid actually does his homework and knows what's going on.”"
"You have got to do the numbers because the actual change is so kind of minute as it's changing, but it has massive implications in the actual results that are going on."
"If you understand and can look at the changes in supply and demand, you can better prepare your buyers and sellers for what the market’s going to be like."
"We're seeing inventories rise across the United States. Every place has got its own fingerprint, its own personality right now."
Links:
www.TheNinjaSellingPodcast.com
Email us at TSW@TheNinjaSellingPodcast.com
Leave a voicemail at (208) MY-NINJA
Ninja Selling
www.NinjaSelling.com
@ninjasellingofficial
Ninja Coaching:
www.NinjaCoaching.com
@ninja.coaching
Ninja Events
www.NinjaSelling.com/Events
Garrett
garrett@ninjacoaching.com
@ninjaredding
Matt
matt@ninjacoaching.com
@matthewjbonelli
The Ninja Selling Podcast Facebook Group
Ninja Coaching Book Study
Ninja Mastery
Ninja Selling by Larry Kendall
 

Having addressed the “P.I.E. Time” concept in early episodes - be sure to check them out on the website if you haven’t already - Matt and Garrett drill down on its “I” component in today’s episode. Stressing the importance of “I-Time”, aka “Indirectly Productive Time”, our hosts discuss why it is so crucial for business development, offer insights into balancing productive and indirectly productive time, and explore practical strategies for planning and committing to these essential activities. 
As they delve into the nuances of business development, Matt and Garrett draw analogies with pizza restaurants and food trucks to illustrate the importance of visibility and relationship building. They emphasize that creating leads isn't just about buying lists but fostering genuine connections that translate to business opportunities. They also offer actionable challenges to help listeners plan their “I-Time” effectively and illustrate how the right mix of activities can help agents navigate a thriving business, avoid burnout, and create lasting client relationships.
Even more help will be available to you the minute you join the close to 16000 other Ninjas with all levels of experience who collaborate, ask and answer questions, network, and more in the Ninja Selling Podcast group on Facebook at Ninja Selling Podcast Facebook. Leave a voicemail at 208-MY-NINJA if you’d like to offer more direct feedback. Be sure to check out Ninja Selling Events for upcoming installations and other events, and if you’d like personalized help in achieving your goals, visit Ninja Coaching to connect with one of our fantastic coaches.
 
Episode Highlights:
Understanding "I-Time"
Balancing "I-Time" and "P Time"
The importance of genuine connections
Committing to "I-Time"
Visibility through "I-Time"
Integrating "I-Time" in daily schedules
Preventing burnout
Actionable "I-Time" strategies
 
Quotes:
"The I stands for Indirectly Productive, but it really also stands for Important, the most important."
"It's the I-Time that creates the business.”
"If we don't have any of this stuff going out, you are just a restaurant sitting in the strip mall going, ‘When are people going to show up?’"
"You should be able to look at your day and your calendar at the end of it and go, ‘I put in five hours of my eight-hour day into I-Time.’"
"If you're not sending out flyers, thanking customers, and creating that experience, they will forget about you."
"Even when we're busy, I know it's hard, but if you get control of it, you're going to have probably too much business."
"Your day should be primarily I-Time when you're trying to get a business off the ground." 
"You need to be out there helping people understand exactly what it is that you offer."
"Scheduling I-Time before emails or client calls can help integrate it seamlessly into your daily routine."
 
Links:
www.TheNinjaSellingPodcast.com
Email us at TSW@TheNinjaSellingPodcast.com
Leave a voicemail at (208) MY-NINJA
 
Ninja Selling
www.NinjaSelling.com
@ninjasellingofficial
 
Ninja Coaching:
www.NinjaCoaching.com
@ninja.coaching
 
Ninja Events
www.NinjaSelling.com/Events
 
Garrett
garrett@ninjacoaching.com
@ninjaredding
 
Matt
matt@ninjacoaching.com
@matthewjbonelli
 
The Ninja Selling Podcast Facebook Group
Ninja Coaching Book Study
Ninja Mastery
Ninja Selling by Larry Kendall
 

Matt and Garrett are back at it, and this time they’re delving deep into the world of personal branding, focusing on the critical importance of authenticity beyond superficial elements like logos and colors. Their insightful dialogue highlights how authentic branding should be a mirror of one's personality and core values, which not only builds trust but also ensures consistency across all professional interactions.
Along the way, our hosts discuss common mistakes where individuals adopt branding styles that do not reflect their true selves, leading to a disconnect between personal and professional identities. Matt and Garrett also provide practical advice to help listeners avoid the pitfalls of inauthentic branding, emphasizing the need for maintaining a consistent brand that truly resonates with an individual's character and professional ethos. Today’s episode serves as an essential guide for anyone aiming to forge a genuine connection between their personal identity and professional image, reminding us all that authenticity is not just beneficial but essential for building a successful and sustainable professional identity.
Discover more success and sustainability strategies by joining the close to 16,000 other Ninjas with all levels of experience who collaborate, ask and answer questions, network, and more in the Ninja Selling Podcast group on Facebook at Ninja Selling Podcast Facebook. Leave a voicemail at 208-MY-NINJA if you’d like to offer more direct feedback. Be sure to check out Ninja Selling Events for upcoming installations and other events, and if you’d like personalized help in achieving your goals, visit Ninja Coaching to connect with one of our fantastic coaches.
 
Episode Highlights:
Understanding personal branding
The pitfalls of inauthentic branding
Authenticity in action
Navigating brand identity
Consistency over time
Real-life examples
Future-proofing your brand
 
Quotes:
"You are the brand, so you've got to show up first and foremost."
"If you're building a business, show up as you are, not as you think you should be."
"People can trust a brand that doesn’t cause confusion."
"Lean into discovering who you are to develop a brand that truly represents you."
"It's not about the logo or the colors; it's about who you are and how consistently you present that to the world."
"When you align your brand with who you truly are, you don't just attract business—you build lasting relationships."
"The challenge isn't just in creating a brand; it's in discovering and staying true to the brand that is authentically yours."
"Authentic branding isn't a one-time effort; it's a continuous process of alignment and re-alignment."
"Your brand is more than just a public face; it's a reflection of your true self in the professional sphere."
 
Links:
www.TheNinjaSellingPodcast.com
Email us at TSW@TheNinjaSellingPodcast.com
Leave a voicemail at (208) MY-NINJA
 
Ninja Selling
www.NinjaSelling.com
@ninjasellingofficial
 
Ninja Coaching:
www.NinjaCoaching.com
@ninja.coaching
 
Ninja Events
www.NinjaSelling.com/Events
 
Garrett
garrett@ninjacoaching.com
@ninjaredding
 
Matt
matt@ninjacoaching.com
@matthewjbonelli
 
The Ninja Selling Podcast Facebook Group
Ninja Coaching Book Study
Ninja Mastery
Ninja Selling by Larry Kendall
 

Putting a slight spin on a previous topic, today’s episode explores the benefits of realtor to realtor relationships on a local level, as opposed to a national level, highlighting the critical role of buyer agreements and the extensive benefits gleaned from local market insights. By sharing their experience and expertise, Matt and Garrett offer listeners advanced strategies for establishing clarity and commitment in client relationships and accessing lucrative off-market opportunities through robust local networks.
Their discussion goes on to examine how sustained, quality communication among realtors can create a fertile ground for not only immediate business opportunities but also long-term market expertise. Techniques for effective buyer-seller matching, leveraging off-market deals, and the advantages of deep market knowledge are examined, showcasing how these elements can lead to more nuanced client services and improved transaction outcomes. Matt and Garrett’s conversation here today is a treasure trove for real estate professionals eager to enhance their client matchmaking abilities and professional growth through collaborative efforts and shared wisdom.
Many more treasures can be found by joining the close to 16000 other Ninjas with all levels of experience who collaborate, ask and answer questions, network, and more in the Ninja Selling Podcast group on Facebook at Ninja Selling Podcast Facebook. Leave a voicemail at 208-MY-NINJA if you’d like to offer more direct feedback. Be sure to check out Ninja Selling Events for upcoming installations and other events, and if you’d like personalized help in achieving your goals, visit Ninja Coaching to connect with one of our fantastic coaches.
 
Episode Highlights:
How building strong, local Realtor relationships can significantly impact business success
Strategies for setting up effective buyer agreements
The benefits of a deep understanding of the local market through shared realtor networks.
The advantages of having access to off-market properties
How mutual knowledge sharing among Realtors can enhance your own real estate practices
Techniques for matching buyers and sellers effectively through collaborative realtor networks
Tips for maintaining professionalism and respect in tough negotiations with other realtors.
 
Quotes:
"The more conversations you have with other realtors in your local marketplace, the more opportunity you may have to make a match."
"Having these relationships means it's really easy for me to say, “I have a buyer and if you have something that fits their needs, let me know, because we can make that work.”"
"Ultimately, the better that we are together, the better it's going to be for the real estate consumer, too."
"If you have good relationships with other realtors, it's going to make the negotiations easier."
"We're building relationships, we're building connections. We're working together."
 
Links:
www.TheNinjaSellingPodcast.com
Email us at TSW@TheNinjaSellingPodcast.com
Leave a voicemail at (208) MY-NINJA
 
Ninja Selling
www.NinjaSelling.com
@ninjasellingofficial
 
Ninja Coaching:
www.NinjaCoaching.com
@ninja.coaching
 
Ninja Events
www.NinjaSelling.com/Events
 
Garrett
garrett@ninjacoaching.com
@ninjaredding
 
Matt
matt@ninjacoaching.com
@matthewjbonelli
 
The Ninja Selling Podcast Facebook Group
Ninja Coaching Book Study
Ninja Mastery
Ninja Selling by Larry Kendall
 

Matt and Garrett kick off today’s discussion by reflecting on the personal satisfaction derived from completing DIY projects, such as Garrett's kitchen remodel, and use that as a springboard into their examination of the art of connecting with ideal clients. By utilizing compelling fishing analogies, they make the intricate process of client segmentation and engagement both understandable and engaging, offering listeners actionable advice on targeting and communicating effectively to foster business growth.
As the episode unfolds, it delves deeper into practical strategies for real estate professionals, emphasizing the importance of narrowing focus and customizing communication to meet the specific needs of different market segments. Our hosts share some personal stories that underline the necessity of authenticity and trust in building robust professional networks, and they share techniques to maintain frequent and meaningful interactions, ensuring a steady growth in client relationships. Finally, they reiterate the transformative impact of genuine interest in others, which not only enriches professional interactions but also paves the way for substantial and lasting business relationships. Join Matt and Garrett as they explore the essence of mastering client interactions and enhancing personal productivity within the real estate sector. 
Many more treasures can be found by joining the close to 16000 other Ninjas with all levels of experience who collaborate, ask and answer questions, network, and more in the Ninja Selling Podcast group on Facebook at Ninja Selling Podcast Facebook. Leave a voicemail at 208-MY-NINJA if you’d like to offer more direct feedback. Be sure to check out Ninja Selling Events for upcoming installations and other events, and if you’d like personalized help in achieving your goals, visit Ninja Coaching to connect with one of our fantastic coaches.
 
Episode Highlights:
Celebrating small victories
Strategies to identify, and effectively communicate with, ideal customers
Focusing client interactions to improve the efficacy of business networks
Customer engagement techniques and tailoring them to different market segments
Anecdotes regarding genuine interactions and trust-building within professional networks
Keeping communication with clients frequent and meaningful
The power of genuine interest in others for building enduring professional relationships
 
Quotes:
"If you're sitting there thinking, “Gosh, I'm not getting the deals that I want,” well, then we need to fish in a different part of the ocean."
"You're trying to fish the entire ocean...you are spread so thin across this entire area that you can't be effective at all."
"In the San Francisco Bay, we can go fishing for shark, bass, sturgeon...they're all interested in different bait."
"If it's feeling forced or uncomfortable, if you can feel that it's forced on their end, it's probably your energy."
"The most interesting man in the room is the one that is most interested in everyone else."
 
Links:
www.TheNinjaSellingPodcast.com
Email us at TSW@TheNinjaSellingPodcast.com
Leave a voicemail at (208) MY-NINJA
 
Ninja Selling
www.NinjaSelling.com
@ninjasellingofficial
 
Ninja Coaching:
www.NinjaCoaching.com
@ninja.coaching
 
Ninja Events
www.NinjaSelling.com/Events
 
Garrett
garrett@ninjacoaching.com
@ninjaredding
 
Matt
matt@ninjacoaching.com
@matthewjbonelli
 
The Ninja Selling Podcast Facebook Group
Ninja Coaching Book Study
Ninja Mastery
Ninja Selling by Larry Kendall
 

Matt takes a brief break from contemplating his next vehicle purchase to join Garrett in exploring  the phenomenon where agents and individuals choose to cling to perceived life preservers or safety nets in their lives, which, while they may keep them ‘afloat’, can actually hinder their overall growth. Through analogies and real life examples, our hosts highlight the importance of letting go of what no longer serves to pave the way for new opportunities and successes. Together, they encourage listeners to step out of their comfort zones, noting that the waters of change are often shallower and less daunting than they appear.
Employing personal stories from real estate professionals who have embraced change to thrive in their careers, Matt and Garrett emphasize the mirroring challenges and growth experienced in personal and professional aspects of life. They proceed to offer practical advice on adopting small, actionable skills that lead to breakthrough results, urging the listeners to engage further through their Facebook group and access additional resources on the Ninja Selling platform. In essence, today’s episode not only shifts perspectives but also inspires actionable change, proving that embracing growth and letting go of false securities are crucial for achieving success in both real estate and life.
So many more great ideas and some powerful community engagement can be found by joining the close to 16000 other Ninjas with all levels of experience who collaborate, ask and answer questions, network, and more in the Ninja Selling Podcast group on Facebook at Ninja Selling Podcast Facebook. Leave a voicemail at 208-MY-NINJA if you’d like to offer more direct feedback. Be sure to check out Ninja Selling Events for upcoming installations and other events, and if you’d like personalized help in achieving your goals, visit Ninja Coaching to connect with one of our fantastic coaches.
 
Episode Highlights:
The impact of outdated business practices and problematic listings on professional growth
Letting go of what no longer benefits you to welcome new opportunities
Real-life scenarios where real estate professionals thrived by embracing change
How personal challenges often reflect professional hurdles, and how overcoming these can spur significant growth
Small, subtle skills that can lead to major results in both professional and personal life
Joining the Ninja Selling Podcast community on Facebook and accessing further resources and training through the Ninja Selling platform
 
Quotes:
"Sometimes what we think is saving us is actually drowning us."
"When you let go of the branch, you might find solid ground just below your feet."
"The water's not that deep—just put your feet down and you'll see."
"Holding on too long to the wrong things can keep you from swimming towards the right ones."
"Change is not just about letting go, but about moving forward to new opportunities."
"Ride the wave of change rather than letting the currents dictate where you go."
 
Links:
www.TheNinjaSellingPodcast.com
Email us at TSW@TheNinjaSellingPodcast.com
Leave a voicemail at (208) MY-NINJA
 
Ninja Selling
www.NinjaSelling.com
@ninjasellingofficial
 
Ninja Coaching:
www.NinjaCoaching.com
@ninja.coaching
 
Ninja Events
www.NinjaSelling.com/Events
 
Garrett
garrett@ninjacoaching.com
@ninjaredding
 
Matt
matt@ninjacoaching.com
@matthewjbonelli
 
The Ninja Selling Podcast Facebook Group
Ninja Coaching Book Study
Ninja Mastery
Ninja Selling by Larry Kendall