56 min
#010 The Perfect Blend: Find Your Why, Grow Your Ecommerce Business & Maintain Your Mental Health MindfulCommerce
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- Technology
Find us:
Head to our community page to register & join the MindfulCommerce community as an expert, brand or merchantInstagram: @mindfulcommerceFacebook @MindfulCommerceContact Us - info@mindfulcommerce.ioWhere to find Adam Pearce:
Adam Pearce - LinkedIn
Where to find Blend Commerce:
Blend Commerce - WebsiteBlend Commerce - Blog
Links Mentioned in Episode:
Magento CommerceAccentureDue WestOctane AIKlaviyoClubhouseBrewDogDr. Will'sShoppingGives
Insights Profiles
'Start With Why' - book by Simon Sinek'Find Your Why' - book by Simon Sinek, Peter Docker, David Mead'The 4-Hour Workweek' - book by Timothy Ferriss'Life Leverage' - book by Rob Moore
Shownotes:
Krissie Leyland 0:00
Hello and welcome to the MindfulCommerce Podcast, a place where we talk to ecommerce brands, service providers and developers who care about protecting our planet. I'm Krissie.
Rich Bunker 0:11
and I'm Rich. We are your hosts. This podcast is an extension of the MindfulCommerce Community.
Krissie Leyland 0:18
The MindfulCommerce Community is a safe place for ecommerce brands and experts to connect, collaborate and explore opportunities to work together to unleash the power of e commerce as a force for good.
Rich Bunker 0:30
You can join by going to mindfulcommerce.io and then clicking "Community". See you there!
Krissie Leyland 0:36
Today, we are talking to Adam who is the CEO and cofounder of Blend Commerce, a Shopify agency specializing in turning ideas into reality. Blend are driven by success with a mission to help Shopify entrepreneurs achieve significant and sustainable growth. I love Blend Commerce's motto, which is "clarify, create and convert," which we will go into more detail on in the show. So hello, Adam. It's great to have you here. How are you doing?
Adam Pearce 1:08
Yeah, very good. Thanks, Krissie. Thanks for having me. I'm really pleased to be on here.
Krissie Leyland 1:13
Good, great! It's always nice to hear that you're pleased to be on the podcast. So do you want to start by just telling us a bit about how Blend Commerce came about? So I believe you're running it with your brother-in-law, which is interesting.
Adam Pearce 1:29
Yeah, so shout out to anyone else who is in business with their family, because it's good and it's hard too. But yeah, just a detail about how it came about. So my business partner, Peter, who is also a brother-in-law, he started out developing Shopify stores about seven or eight years ago. We'd always talked about going to business together. He was banging on about Shopify, and how it was this great thing that was allowing people to have ecommerce stores. He said they're all these people in the US and Canada that were building out these stores and making really good money from it. I just kind of brushed it aside and said, "yeah, whatever... it's just another fad." People were already already use Magento for ecommerce. I was actually managing a Magento store at the time. I didn't really kind of think much of it. Then, probably about a year into developing, it really started to pick up and Shopify started becoming more mainstream lexicon. When I looked at it, you know, having the fact that I was actually owning a Magento store at the time, I started realizing what the opportunity was.
Basically what happened was that I was a sales and marketing director for an educational app company. We had been talking about this idea of going to business. I said, "Look, I've worked with agencies before, and what really annoys me about agencies is that I can't get everything that I need done under one roof. Because I come from marketing, while Peter came from development, that's how we came up with the idea with Blend Commerce. It's the idea that we are blending both development and marketing in one. So that's where the cheesiness of "Blend" comes in. We now trying to be the on demand digital department for companies. A lot of growing businesses, they think about recruiting, but actually trying to recruit a
Find us:
Head to our community page to register & join the MindfulCommerce community as an expert, brand or merchantInstagram: @mindfulcommerceFacebook @MindfulCommerceContact Us - info@mindfulcommerce.ioWhere to find Adam Pearce:
Adam Pearce - LinkedIn
Where to find Blend Commerce:
Blend Commerce - WebsiteBlend Commerce - Blog
Links Mentioned in Episode:
Magento CommerceAccentureDue WestOctane AIKlaviyoClubhouseBrewDogDr. Will'sShoppingGives
Insights Profiles
'Start With Why' - book by Simon Sinek'Find Your Why' - book by Simon Sinek, Peter Docker, David Mead'The 4-Hour Workweek' - book by Timothy Ferriss'Life Leverage' - book by Rob Moore
Shownotes:
Krissie Leyland 0:00
Hello and welcome to the MindfulCommerce Podcast, a place where we talk to ecommerce brands, service providers and developers who care about protecting our planet. I'm Krissie.
Rich Bunker 0:11
and I'm Rich. We are your hosts. This podcast is an extension of the MindfulCommerce Community.
Krissie Leyland 0:18
The MindfulCommerce Community is a safe place for ecommerce brands and experts to connect, collaborate and explore opportunities to work together to unleash the power of e commerce as a force for good.
Rich Bunker 0:30
You can join by going to mindfulcommerce.io and then clicking "Community". See you there!
Krissie Leyland 0:36
Today, we are talking to Adam who is the CEO and cofounder of Blend Commerce, a Shopify agency specializing in turning ideas into reality. Blend are driven by success with a mission to help Shopify entrepreneurs achieve significant and sustainable growth. I love Blend Commerce's motto, which is "clarify, create and convert," which we will go into more detail on in the show. So hello, Adam. It's great to have you here. How are you doing?
Adam Pearce 1:08
Yeah, very good. Thanks, Krissie. Thanks for having me. I'm really pleased to be on here.
Krissie Leyland 1:13
Good, great! It's always nice to hear that you're pleased to be on the podcast. So do you want to start by just telling us a bit about how Blend Commerce came about? So I believe you're running it with your brother-in-law, which is interesting.
Adam Pearce 1:29
Yeah, so shout out to anyone else who is in business with their family, because it's good and it's hard too. But yeah, just a detail about how it came about. So my business partner, Peter, who is also a brother-in-law, he started out developing Shopify stores about seven or eight years ago. We'd always talked about going to business together. He was banging on about Shopify, and how it was this great thing that was allowing people to have ecommerce stores. He said they're all these people in the US and Canada that were building out these stores and making really good money from it. I just kind of brushed it aside and said, "yeah, whatever... it's just another fad." People were already already use Magento for ecommerce. I was actually managing a Magento store at the time. I didn't really kind of think much of it. Then, probably about a year into developing, it really started to pick up and Shopify started becoming more mainstream lexicon. When I looked at it, you know, having the fact that I was actually owning a Magento store at the time, I started realizing what the opportunity was.
Basically what happened was that I was a sales and marketing director for an educational app company. We had been talking about this idea of going to business. I said, "Look, I've worked with agencies before, and what really annoys me about agencies is that I can't get everything that I need done under one roof. Because I come from marketing, while Peter came from development, that's how we came up with the idea with Blend Commerce. It's the idea that we are blending both development and marketing in one. So that's where the cheesiness of "Blend" comes in. We now trying to be the on demand digital department for companies. A lot of growing businesses, they think about recruiting, but actually trying to recruit a
56 min