28 min
170: A True Guide to Navigating and Being Successful as a Real Estate Agent with Laura Stewart Navigating the Customer Experience
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- Entrepreneurship
Laura Stewart is the Vice President of Canada's Top Real Estate firm, REC Canada. Having spent the last 8 years helping over 1,200 investors build out their real estate portfolios, Laura has turned her attention to helping other Real Estate Agents achieve top tier success through content creation. Now the owner and operator of From the Ground up Media (FTGU). Her company helps realtors produce, edit, and post content on social media with the objective of helping them build a community to do more deals.
Questions
We always like to give our guests an opportunity to share in their own words a little bit about their journey and how they got to where they are today. Could you tell us a little bit about what your company From the Ground up Media does? And how is it that you're able to help real estate agents in this capacity? Could you share with our listeners, maybe I would say two to three things or, let's say, activities, or maybe characteristics that are critical for you to be successful as a real estate agent on social media. Now, could you also share with us what's the one online resource, tool, website or app that you absolutely can't live without in your business? Could you also share with us maybe one or two books that have had the biggest impact on you, it could be a book that you read a very long time ago, or even one that you read recently, but it still has a great impact on you. Could you share with us maybe one or two things that you do personally to keep yourself motivated that may spiral a little bit of spark or thought-provoking things in someone's mind as to how maybe they could tweak or even modify their skills in motivation? Now, could you also share with us maybe one thing that's going on in your life right now that you're really excited about, either something you're working on to develop yourself or your people. Where can listeners find you online? Do you have a quote or a saying that during times of adversity or challenge, you'll tend to revert to this quote, it kind of helps to get you back on track if for any reason you got derailed?
Highlights
Laura’s Journey
Me: So, Laura, even though we do read your bio, which kind of gives a little synopsis of who you are, we always like to give our guests an opportunity to share in their own words a little bit about their journey and how they got to where they are today. So, could you share that with our audience?
Laura shared that she'll try and keep it as short as she can because she thinks she has a fairly unique kind of background, in that she didn't know she was wanting to be a salesperson. She didn't know she wanted to get into real estate when she was a younger person. She really kind of took the lead of a Guidance Counsellor who said to her if she wanted to be successful in life, she needs to get into science. Why was that the narrative at the time, she’s not sure.
But she was like, of course, she wants to be successful. So, you're an adult, and she’s going to take your word for it. So, she went to school for nutrition, and learned pretty quickly on that that was just not going to be her lifelong journey. She did complete the programme and after that she kind of dabbled in the fashion world. She loves fashion, she loves helping her friends and family put together outfits. And she thought, well, this might be something that's interesting.
So, she started working at one of Canada's luxury retailers in their buying department, as a junior buyer, like intern at the time just to kind of get her feet wet. So, started right at the bottom from there. She was cleaning the kitchen and doing all the nitty gritty work that no one else wanted to do. It was pretty quickly on there that she realized, you know what she'd rather be able to buy clothes at these stores than actually be a buyer for these stores. And she’s doing air quotes right now, which you can't of course see. But because, at some point, you kind of realize li
Laura Stewart is the Vice President of Canada's Top Real Estate firm, REC Canada. Having spent the last 8 years helping over 1,200 investors build out their real estate portfolios, Laura has turned her attention to helping other Real Estate Agents achieve top tier success through content creation. Now the owner and operator of From the Ground up Media (FTGU). Her company helps realtors produce, edit, and post content on social media with the objective of helping them build a community to do more deals.
Questions
We always like to give our guests an opportunity to share in their own words a little bit about their journey and how they got to where they are today. Could you tell us a little bit about what your company From the Ground up Media does? And how is it that you're able to help real estate agents in this capacity? Could you share with our listeners, maybe I would say two to three things or, let's say, activities, or maybe characteristics that are critical for you to be successful as a real estate agent on social media. Now, could you also share with us what's the one online resource, tool, website or app that you absolutely can't live without in your business? Could you also share with us maybe one or two books that have had the biggest impact on you, it could be a book that you read a very long time ago, or even one that you read recently, but it still has a great impact on you. Could you share with us maybe one or two things that you do personally to keep yourself motivated that may spiral a little bit of spark or thought-provoking things in someone's mind as to how maybe they could tweak or even modify their skills in motivation? Now, could you also share with us maybe one thing that's going on in your life right now that you're really excited about, either something you're working on to develop yourself or your people. Where can listeners find you online? Do you have a quote or a saying that during times of adversity or challenge, you'll tend to revert to this quote, it kind of helps to get you back on track if for any reason you got derailed?
Highlights
Laura’s Journey
Me: So, Laura, even though we do read your bio, which kind of gives a little synopsis of who you are, we always like to give our guests an opportunity to share in their own words a little bit about their journey and how they got to where they are today. So, could you share that with our audience?
Laura shared that she'll try and keep it as short as she can because she thinks she has a fairly unique kind of background, in that she didn't know she was wanting to be a salesperson. She didn't know she wanted to get into real estate when she was a younger person. She really kind of took the lead of a Guidance Counsellor who said to her if she wanted to be successful in life, she needs to get into science. Why was that the narrative at the time, she’s not sure.
But she was like, of course, she wants to be successful. So, you're an adult, and she’s going to take your word for it. So, she went to school for nutrition, and learned pretty quickly on that that was just not going to be her lifelong journey. She did complete the programme and after that she kind of dabbled in the fashion world. She loves fashion, she loves helping her friends and family put together outfits. And she thought, well, this might be something that's interesting.
So, she started working at one of Canada's luxury retailers in their buying department, as a junior buyer, like intern at the time just to kind of get her feet wet. So, started right at the bottom from there. She was cleaning the kitchen and doing all the nitty gritty work that no one else wanted to do. It was pretty quickly on there that she realized, you know what she'd rather be able to buy clothes at these stores than actually be a buyer for these stores. And she’s doing air quotes right now, which you can't of course see. But because, at some point, you kind of realize li
28 min