13 min

2022 Guide: What you should know about Branding for sustainability and impact Branding for Impact with Rosann Ling

    • Marketing

Are you ready to make an even bigger impact in 2022? Hear what social and environmental issues are close to the hearts of Hong Kongers, and most importantly for YOU, what they are asking of brands today.We recently completed a study with close to 300 Hong Kongers across all walks of life. Consumers are asking brands to step it up –– will your brand be one of them?In this episode, we’ll share the findings to these questions:Which generations are taking the most action in helping social/environ...

Are you ready to make an even bigger impact in 2022? Hear what social and environmental issues are close to the hearts of Hong Kongers, and most importantly for YOU, what they are asking of brands today.We recently completed a study with close to 300 Hong Kongers across all walks of life. Consumers are asking brands to step it up –– will your brand be one of them?In this episode, we’ll share the findings to these questions:Which generations are taking the most action in helping social/environ...

13 min