41 – Jared Curtis on the Power of Human-AI Collaboration in Content Generation PodCatalyst: The Official Podcast of IABC

While AI excels at word predictions and learns from existing content, it
lacks empathy, emotion and sometimes accuracy. This is where communicators
shine, leveraging the technology as one tool in their toolbox rather than a
one-stop solution.

Tune into this episode of PodCatalyst to hear from Jared Curtis, senior
director of corporate communications at Maximus, Inc. as he sheds light on his
team’s practical application of AI, backed by extensive research and surveys he
recently conducted.

LINKS

*Mentioned in
this episode*

https://www.iabc.com/About/Purpose/Code-of-Ethics
| https://news.mit.edu/2023/study-finds-chatgpt-boosts-worker-productivity-writing-0714
| https://economics.mit.edu/sites/default/files/inline-files/Noy_Zhang_1_0.pdf
| https://www.science.org/doi/10.1126/science.adh2586
| https://www.iabc.com/Portals/0/AIWritingAssistantResearchPaper__FINAL_April23.pdf?ver=10zqKA0qlrABtQZ6PYI8oQ%3d%3d
| https://www.iabc.com/Portals/0/CorpComms_AI%20Adoption%20Principles_FINAL.pdf?ver=OgHe15xlWzUs9UTDSw85Sw%3d%3d
| https://www.iabc.com/Portals/0/CorpCommsCodeofConduct_FINAL.pdf?ver=O30s15yo33AKXLWVSHQA1g%3d%3d

*Social Media*

https://www.linkedin.com/in/jaredacurtis/
| https://twitter.com/iabc | https://www.linkedin.com/company/iabc/| https://www.facebook.com/IABCWorld | https://www.youtube.com/user/IABClive | https://www.instagram.com/iabcgram/

*IABC Websites*

https://www.iabc.com/| https://catalyst.iabc.com/


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