48 min

41% Profit Margins With a Results-Only Comp Model w/ Courtney Tarrant Agency Life

    • Marketing

41% profit margins. Sounds good. Right? That's exactly what one marketing agency has been able to drive with a results-oriented workplace & corresponding compensation model. Courtney Tarrant, Owner & COO of The Ad Girls shares in today's episode that when they went away from this model for a short period, profit margins shrank closer to typical industry norms. In this episode you'll hear from Courtney, how they structure a results-oriented workplace within their agency, ho...

41% profit margins. Sounds good. Right? That's exactly what one marketing agency has been able to drive with a results-oriented workplace & corresponding compensation model. Courtney Tarrant, Owner & COO of The Ad Girls shares in today's episode that when they went away from this model for a short period, profit margins shrank closer to typical industry norms. In this episode you'll hear from Courtney, how they structure a results-oriented workplace within their agency, ho...

48 min