91 (Sell): Joining the resistance to create openings (Josh Braun, Founder @ Josh Braun Sales Training) 30 Minutes to President's Club | No-Nonsense Sales
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FOUR ACTIONABLE TAKEAWAYS
Label and agree with objections to lower the zone of resistance.
Create an opening by asking “what’s your take on [something they can’t do]”.
Highlight business impacts by asking “are you aware of [relevant insight]”.
Stop reacting and pitching. Instead, lean on humor and interest.
PATH TO PRESIDENT’S CLUB
Founder, Josh Braun Sales Training
Former Head of Sales @ Basecamp
Former VP of Inside Sales @ Jellyvision
RESOURCES DISCUSSED
Join our weekly newsletter
Things you can steal
Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0
FOUR ACTIONABLE TAKEAWAYS
Label and agree with objections to lower the zone of resistance.
Create an opening by asking “what’s your take on [something they can’t do]”.
Highlight business impacts by asking “are you aware of [relevant insight]”.
Stop reacting and pitching. Instead, lean on humor and interest.
PATH TO PRESIDENT’S CLUB
Founder, Josh Braun Sales Training
Former Head of Sales @ Basecamp
Former VP of Inside Sales @ Jellyvision
RESOURCES DISCUSSED
Join our weekly newsletter
Things you can steal
31 min