61 episodes

A podcast that will stop you in your tracks; make you question the pervasive way society pushes you to be overworked, underpaid, and convince you it’s what you deserve; and encourage you to step into imperfect action and find success. Receive Real and Practical Tips for starting and managing your business from Industry Experts who tell their stories of insecurity, struggle, and imposter syndrome in an authentic and vulnerable way.

All Things Private Practice Podcast Patrick Casale

    • Health & Fitness
    • 5.0 • 60 Ratings

A podcast that will stop you in your tracks; make you question the pervasive way society pushes you to be overworked, underpaid, and convince you it’s what you deserve; and encourage you to step into imperfect action and find success. Receive Real and Practical Tips for starting and managing your business from Industry Experts who tell their stories of insecurity, struggle, and imposter syndrome in an authentic and vulnerable way.

    Episode 61: The Power of SEO & Authenticity for Therapy Websites [featuring Nick Fuller]

    Episode 61: The Power of SEO & Authenticity for Therapy Websites [featuring Nick Fuller]

    So you built a private practice for your therapy services, created a Psychology Today profile, and made a website (or maybe you skipped some of these), but clients aren't calling. If you're wondering what you're missing that all the therapists who have full practices have, you might want to start with, first, can clients find you online, and, second, can they relate to you? That's where SEO and Authenticity will play a big role in your business.
    In this episode, I talk with Nick Fuller, SEO specialist and website designer for therapists, and owner of iTherapy, about what it takes to make therapy websites show up on the first page of Google and other online search engines, as well as how to get steady client calls.
    More about Nick:
    Nick Fuller from iTherapy has been an entrepreneur and web developer for almost a decade and has worked almost exclusively with mental health professionals since 2016. He not only brings a wealth of small business and technical experience to the conversation, but he also has a great way of communicating tech concepts in easy-to-understand ways.
    Nick's Services: itherapy.com/websites
    Nick's Courses: itherapy.com/courses
    -------------------------------------------------------
    🎙️ Listen to more episodes of the All Things Private Practice Podcast here: www.allthingspractice.com/all-things-private-practice-podcast
    🎙️Spotify https://open.spotify.com/show/5sErokE8RKrjhR9aIkXJAv?si=ZPSv_f3fSv-vmMPauoJ6Zw&utm_source=copy-link
    🎙️Apple https://podcasts.apple.com/us/podcast/all-things-private-practice-podcast/id1596161682
    🗨️ Join the All Things Private Practice FB Community:  www.facebook.com/groups/privatepracticebuilding
    ----------------------------
    A Thanks to Our Sponsor!I would also like to thank The Receptionist for iPad for sponsoring this episode.
    Chances are you've paid special attention to making sure your clients feel welcomed and at ease from the moment they walk into your practice's space. Make sure you don't overlook one very important step, their check-in experience.
    The Receptionist for iPad is the highest-rated digital check-in software for therapy offices and behavioral health clinics, used by thousands of practitioners across the country.
    The Receptionist for iPad is a simple, inexpensive way to allow your clients to discreetly check in, notify providers of a patient’s arrival, and ensure your front lobby is stress-free.
    The software sends an immediate notification to the therapist when a client checks in, and can even ask if any patient information has changed since their last visit.
    Sign up for a 14-day free trial of The Receptionist for iPad by going to thereceptionist.com/privatepractice, and when you do, you’ll also receive a $25 Amazon gift card.
    Mentioned in this episode:
    A Thanks to Our Sponsor!
    I would...

    • 43 min
    Episode 60: Mixing Creativity, Mental Health, & Corporations [featuring Azizi Marshall]

    Episode 60: Mixing Creativity, Mental Health, & Corporations [featuring Azizi Marshall]

    What do corporations, mental health, creativity, and fun have in common?
    In this episode, I talk with Azizi Marshall, LCPC, board-certified trainer in drama therapy, group practice owner, and the owner of Revolutionize Your Private Practice.
    We talk about...
    how she used rocks (yes, the ones you find on the ground) to market her businesshow to use creativity to bring awareness to mental health and art therapyhow to be visible with marketing when you're an introverthow LinkedIn was the best tool for her business and connecting with corporate clientshow she created a name for her practice in the corporate world and what it's like to work with corporate clientswhy and when it can actually be good to say no to big corporate contractsand more
    More about Azizi:
    Azizi Marshall is a leading mental health and workplace wellness expert teaching businesses around the world how to create and sustain the healthiest, most successful versions of their business possible – by actively engaging employees, leaders and business owners through interactive trainings and creative wellness programs; engaging the whole business.
    Azizi Marshall is the Founder & CEO of the Center for Creative Arts Therapy, an arts-based psychotherapy practice and training center in Chicago.
    In a world flooded with burnt out employees, high turnover rates, and mental health dis-information, Azizi’s creative mental health approach and straightforward business advice draw thousands of inspired clients to her work. Best known for her fun and accessible approach to mental health, she’s built a wellness empire from scratch on her laptop and across the globe. Hundreds of businesses have had success using her online programs, such as Mental Health @ Work and Sexual Harassment 101, and her in-person speaking engagements and trainings on topics such as Crisis Resolution, Anger Management, Burnout Prevention, Resilience, Conflict Resolution, Stress Management, Uncovering Implicit Bias, and Creative Self Care to name a few.
    Azizi is delightfully changing the way the world views mental health. She speaks on stages around the world and mentors scores of heart-led businesses each year to enhance their employees’ quality of life AND their business. As a Licensed Clinical Professional Counselor, Board Certified Trainer in Creative Arts Therapy and accomplished author, cultivating a lifestyle of freedom and emotional wellness is her life’s passion.
    Azizi holds graduate degrees in community mental health AND theatre. She has been featured in Oprah Magazine, CNN, NBC News, Thrive Global, Bustle, Reader’s Digest, The Huffington Post, Chicago Tribune, and Glancer Magazine. She speaks on stages and podcasts regularly throughout the country on mental health and Creative Arts Therapy, and guest posts on national news articles about workplace wellness and creativity.
    Azizi's Website: https://www.azizimarshall.com/revolutionize-your-practice-retreat
    -------------------------------------------------------
    🎙️ Listen to more episodes of the All Things Private Practice Podcast here: www.allthingspractice.com/all-things-private-practice-podcast
    🎙️Spotify https://open.spotify.com/show/5sErokE8RKrjhR9aIkXJAv?si=ZPSv_f3fSv-vmMPauoJ6Zw&utm_source=copy-link
    🎙️Apple a href="https://podcasts.apple.com/us/podcast/all-things-private-practice-podcast/id1596161682" rel="noopener noreferrer"...

    • 37 min
    Episode 59: "GRIIT" — Growth, Resilience, Identity, Integrity, & Training [featuring Kelly Lynch]

    Episode 59: "GRIIT" — Growth, Resilience, Identity, Integrity, & Training [featuring Kelly Lynch]

    Imagine what you could accomplish in your business if you didn't allow impostor syndrome into your life and if you acted in alignment with your values to fully utilize all the amazing skills and knowledge that you already have to create your dream private practice.
    In this episode, I talk with Kelly Lynch, social worker, life coach, fitness and nutrition coach, and former EMT, about what it takes to be so aligned with your values, really know yourself, have strong resilience and boundaries, and not "feed the imposter syndrome beast" that you, as a therapist, can be a stellar clinician and private practice owner and live as the best version of yourself. Kelly also shares how she broke down all the steps needed to achieve this with her program, GRIIT, and what led up to its creation and success.
    More about Kelly:
    Kelly Lynch is an EMT, Licensed Clinical Social Worker, Life Coach, Personal Fitness Trainer, and Nutrition Coach. She has been supporting humans through their journeys and challenges for over 20 years, beginning as an EMT in 2002, and moving into the mental health field in 2009. Kelly launched her private practice, Turning Point Wellness, in 2014, and expanded to a group in 2021. Kelly and her group specialize in Acute Stress and Post Traumatic Stress Injuries in EMS professionals.
    Kelly launched The GRIIT Project in 2022, and offers life and business coaching through her transformational coaching system of GRIIT. With the five pillars of GRIIT – Growth, Resilience, Identity, Integrity, and Training – she teaches individuals how to identify and harness the expertise they’ve always had, so they can expand into the business and life of their dreams.
    Kelly's Website: thegriitproject.com
    -------------------------------------------------------
    🎙️ Listen to more episodes of the All Things Private Practice Podcast here: www.allthingspractice.com/all-things-private-practice-podcast
    🎙️Spotify https://open.spotify.com/show/5sErokE8RKrjhR9aIkXJAv?si=ZPSv_f3fSv-vmMPauoJ6Zw&utm_source=copy-link
    🎙️Apple https://podcasts.apple.com/us/podcast/all-things-private-practice-podcast/id1596161682
    🗨️ Join the All Things Private Practice FB Community:  www.facebook.com/groups/privatepracticebuilding
    ----------------------------
    A Thanks to Our Sponsor!I would also like to thank The Receptionist for iPad for sponsoring this episode.
    Chances are you've paid special attention to making sure your clients feel welcomed and at ease from the moment they walk into your practice's space. Make sure you don't overlook one very important step, their check-in experience.
    The Receptionist for iPad is the highest-rated digital check-in software for therapy offices and behavioral health clinics, used by thousands of practitioners across the country.
    The Receptionist for iPad is a simple, inexpensive way to allow your clients to discreetly check in, notify providers of a patient’s arrival, and ensure your front lobby is stress-free.
    The software sends an immediate notification to the therapist when a client checks in, and can even ask if...

    • 42 min
    Episode 58: Therapist Influencers Stirring Sh*t Up [featuring Jeff Guenther]

    Episode 58: Therapist Influencers Stirring Sh*t Up [featuring Jeff Guenther]

    Many therapists are afraid to show up on social media in any way that relates to their profession and make money using their therapeutic knowledge and skills that isn't 60 minutes in a chair. But is it actually unethical to be a therapist "influencer," or is it the next step in opening up conversations about mental health?
    In this episode, I talk with my friend, Jeff Guenther, for the third time on this podcast. Jeff is a therapist, owner of TherapyDen, and a huge voice in the therapist community on TikTok as TherapyJeff. He shares the experiences that he has had with growing a following on TikTok as a therapist, making money doing it, and both the positive and negative feedback he's received.
    More about Jeff:
    Jeff Guenther, LPC, is a therapist in Portland, OR. He has been in private practice since 2005 and currently leads workshops on how health and wellness practitioners can build their digital brand and attract more clients online. Jeff is the creator and owner of two highly-ranked therapist directory sites, Portland Therapy Center and TherapyDen. Jeff also has a large TikTok following as @TherapyJeff.
    Check out Jeff's Website: therapyjeff.com
    TikTok: @TherapyJeff
    Instagram: @TherapyJeff
    -------------------------------------------------------
    🎙️ Listen to more episodes of the All Things Private Practice Podcast here: www.allthingspractice.com/all-things-private-practice-podcast
    🎙️Spotify https://open.spotify.com/show/5sErokE8RKrjhR9aIkXJAv?si=ZPSv_f3fSv-vmMPauoJ6Zw&utm_source=copy-link
    🎙️Apple https://podcasts.apple.com/us/podcast/all-things-private-practice-podcast/id1596161682
    🗨️ Join the All Things Private Practice FB Community:  www.facebook.com/groups/privatepracticebuilding
    ----------------------------
    A Thanks to Our Sponsor!I would also like to thank The Receptionist for iPad for sponsoring this episode.
    Chances are you've paid special attention to making sure your clients feel welcomed and at ease from the moment they walk into your practice's space. Make sure you don't overlook one very important step, their check-in experience.
    The Receptionist for iPad is the highest-rated digital check-in software for therapy offices and behavioral health clinics, used by thousands of practitioners across the country.
    The Receptionist for iPad is a simple, inexpensive way to allow your clients to discreetly check in, notify providers of a patient’s arrival, and ensure your front lobby is stress-free.
    The software sends an immediate notification to the therapist when a client checks in, and can even ask if any patient information has changed since their last visit.
    Sign up for a 14-day free trial of The Receptionist for iPad by going to a href="https://thereceptionist.com/privatepractice/" rel="noopener noreferrer"...

    • 51 min
    Episode 57: Influence, Income, & Impact — Shaping Your Business & Life [featuring Dominique Pritchett]

    Episode 57: Influence, Income, & Impact — Shaping Your Business & Life [featuring Dominique Pritchett]

    Even in this day and age, it can still be very challenging for people in the BIPOC community to find therapists that look like them or therapy practices that are inclusive and culturally sensitive.
    In this episode, I talk with Dominique Pritchett, therapist, speaker, and health and well-being consultant, about how private practices can create more inclusive spaces for black women and girls in therapy. Dominique also shares how to be an advocate on a larger scale to leave a bigger impact, as well as shares her experience and expertise with being a business owner and showing up online.
    More about Dominique:
    Dr. Dominique Pritchett is an exceptional licensed therapist, speaker, and mental wellness consultant.
    She supports companies and mental health clinicians who are ready to create cultures of well-being and belonging using solution-focused strategies. Her goal is to make this the norm rather than an afterthought.
    Dr. Dominique has been featured locally, nationally, and internationally in sources such as BBC London, Shondaland, Women’s Health Magazine, The New York Times, and many more. She is the founder and podcast host of Space for Sistas - a wellness community for Black women and girls.
    Dr. Dominique is the owner of Beloved Wellness Center, the first and only private mental health practice in Wisconsin curated for Black women and girls.
    Dominique's Website: dominiquepritchett.com
    -------------------------------------------------------
    🎙️ Listen to more episodes of the All Things Private Practice Podcast here: www.allthingspractice.com/all-things-private-practice-podcast
    🎙️Spotify https://open.spotify.com/show/5sErokE8RKrjhR9aIkXJAv?si=ZPSv_f3fSv-vmMPauoJ6Zw&utm_source=copy-link
    🎙️Apple https://podcasts.apple.com/us/podcast/all-things-private-practice-podcast/id1596161682
    🗨️ Join the All Things Private Practice FB Community:  www.facebook.com/groups/privatepracticebuilding
    ----------------------------
    A Thanks to Our Sponsor!I would also like to thank The Receptionist for iPad for sponsoring this episode.
    Chances are you've paid special attention to making sure your clients feel welcomed and at ease from the moment they walk into your practice's space. Make sure you don't overlook one very important step, their check-in experience.
    The Receptionist for iPad is the highest-rated digital check-in software for therapy offices and behavioral health clinics, used by thousands of practitioners across the country.
    The Receptionist for iPad is a simple, inexpensive way to allow your clients to discreetly check in, notify providers of a patient’s arrival, and ensure your front lobby is stress-free.
    The software sends an immediate notification to the therapist when a client checks in, and can even ask if any patient information has changed since their last visit.
    Sign up for a 14-day free trial of The Receptionist for iPad by going to thereceptionist.com/privatepractice, and when you do, you’ll also...

    • 48 min
    Episode 56: Notes & Other Private Practice Paperwork Made EASY [featuring Maelisa McCaffrey]

    Episode 56: Notes & Other Private Practice Paperwork Made EASY [featuring Maelisa McCaffrey]

    Writing notes and doing other private practice paperwork can be a HUGE stressor for therapists, but what if it didn't actually have to be tedious, hard, or take hours of precious time?
    It's no secret that writing notes have become a sore point for a lot of therapists (and even has been a factor in therapists leaving the profession), but my guest in this episode, Maelisa McCaffrey, has created a simple and stress-free way to manage all private practice paperwork that has helped many therapists get on track and free up their time.
    In this episode, I talk with Maelisa McCaffrey, owner of QA Prep and a psychologist, about her journey into creating a simple way to manage and simplify the note-taking process in private practice (and possibly even make it fun). We also talk about how to manage all the paperwork with a neurodivergent brain and stay on schedule to spend less time doing notes and more time resting and finding work-life balance.
    More about Maelisa McCaffrey, Psy.D.:
    Dr. Maelisa McCaffrey is a licensed psychologist, nail design enthusiast, and multi-passionate entrepreneur. With her business QA Prep, she empowers therapists through trainings and consultation on clinical documentation. Maelisa focuses on the “why” behind the usual recommendations and encourages clinicians to think outside the box while also keeping their ethics intact. As someone with ADHD who’s had to figure out what works through trial and error, Maelisa aims to make sure her trainings are practical, while also allowing for plenty of laughter and fun.
    QA Prep Website: https://www.qaprep.com/ 
    Instagram: @maelisamccaffrey https://www.instagram.com/maelisamccaffrey/
    LinkedIn: https://www.linkedin.com/in/maelisa-mccaffrey/ 
    QA Prep YouTube Channel: https://www.youtube.com/channel/UCytXRIFI17MtbmTh5QTJhsg
    Also, check out Maelisa's Free Private Practice Paperwork Crash Course.
    -------------------------------------------------------
    🎙️ Listen to more episodes of the All Things Private Practice Podcast here: www.allthingspractice.com/all-things-private-practice-podcast
    🎙️Spotify https://open.spotify.com/show/5sErokE8RKrjhR9aIkXJAv?si=ZPSv_f3fSv-vmMPauoJ6Zw&utm_source=copy-link
    🎙️Apple https://podcasts.apple.com/us/podcast/all-things-private-practice-podcast/id1596161682
    🗨️ Join the All Things Private Practice FB Community:  www.facebook.com/groups/privatepracticebuilding
    ----------------------------
    A Thanks to Our Sponsor!I would also like to thank The...

    • 36 min

Customer Reviews

5.0 out of 5
60 Ratings

60 Ratings

Panic Fan 12 ,

Honest and Amazing

Since listening to this podcast, it has given me the opportunity to learn and think about what I need/want from my own private practice when the time comes. I also appreciate the authenticity and honesty from Patrick and I look forward to hearing more from him and his guests!

CindyNorton ,

Wonderful Podcast!

Patrick is a gem! He is so encouraging, supportive, and inspiring. I love how he shares the ups and downs of running a business. Thank you for being who you are, Patrick!

Alicia Dorn ,

Episode 48 - What a Helpful Episode!

This episode was so helpful for me as a private practice therapist. I’ve learned so much valuable information from Patrick, as a coach, mentor and friend. I’m motivated to remain consistent with my social media presence. I agree that this conversation needs to continue. Thanks Patrick for all that you do!

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