13 min

Are you making this launch funnel mistake‪?‬ The Art of Online Business

    • Marketing

In this episode I call out the launch mistake that I frequently see course creators committing that keeps them from being able to troubleshoot their launch so they can make more money the next time around. The mistake is not tracking the launch registrants from your Facebook ads  separately from your organic leads.

You could be sitting on a very nice situation where all you need to do is scale your ad spend for your next launch. Or maybe you need to pivot in a big way because your ads leads aren’t buying but your organic leads are. But you won't know until you separate your launch funnels so you can accurately measure.


Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!



Links mentioned in this episode:
Listen to episode 746 where Rick talks about passing the baton to me and his new direction.Listen to episode 720 to get to know Kwadwo. Sign up for HoneyBookSign up for ConvertKitSign up for Kajabi

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:


Subscribe to The Art of Online Business’s YouTube Channel Book a strategy call with Kwadwo!Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Visit Kwadwo’s website for Facebook Ads helpSay hi to Kwadwo on InstagramSign up for Rick's AI newsletter!

In this episode I call out the launch mistake that I frequently see course creators committing that keeps them from being able to troubleshoot their launch so they can make more money the next time around. The mistake is not tracking the launch registrants from your Facebook ads  separately from your organic leads.

You could be sitting on a very nice situation where all you need to do is scale your ad spend for your next launch. Or maybe you need to pivot in a big way because your ads leads aren’t buying but your organic leads are. But you won't know until you separate your launch funnels so you can accurately measure.


Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!



Links mentioned in this episode:
Listen to episode 746 where Rick talks about passing the baton to me and his new direction.Listen to episode 720 to get to know Kwadwo. Sign up for HoneyBookSign up for ConvertKitSign up for Kajabi

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:


Subscribe to The Art of Online Business’s YouTube Channel Book a strategy call with Kwadwo!Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Visit Kwadwo’s website for Facebook Ads helpSay hi to Kwadwo on InstagramSign up for Rick's AI newsletter!

13 min