40 min
The Art of Writing with Meghan Keaney Anderson, CMO at Wanderlust Group The Product Marketing Experts
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- Marketing
"I write almost entirely to find out what I'm thinking" -Joan Didion
Have you ever thought of product marketers as translators? You are creating a narrative that is being translated from the product organization to the sales team, and eventually to the outside audience. So how do you simplify the complex? This week’s expert, Meghan, challenges PMMs to see writing not just as a bonus, but as an essential part of the PMM role.
"I write almost entirely to find out what I'm thinking" -Joan Didion
Have you ever thought of product marketers as translators? You are creating a narrative that is being translated from the product organization to the sales team, and eventually to the outside audience. So how do you simplify the complex? This week’s expert, Meghan, challenges PMMs to see writing not just as a bonus, but as an essential part of the PMM role.
40 min