42 min
Beer, Hard Seltzer, and One Crazy Year — featuring Lester Jones Liquid Assets: A Beverage Industry Podcast
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- Business News
On March 11, 2020, the WHO officially designated the Covid-19 crisis a pandemic. One year later, we’ve asked NBWA chief economist Lester Jones to help us reflect on how beer – or should we say hard seltzer – consumption has changed and ask for an update on the recovery of bars and restaurants. Lastly, we have a lively debate about the most important trends facing America’s beer distributors: hard seltzer, RTDs, and digital transformation.
On March 11, 2020, the WHO officially designated the Covid-19 crisis a pandemic. One year later, we’ve asked NBWA chief economist Lester Jones to help us reflect on how beer – or should we say hard seltzer – consumption has changed and ask for an update on the recovery of bars and restaurants. Lastly, we have a lively debate about the most important trends facing America’s beer distributors: hard seltzer, RTDs, and digital transformation.
42 min
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