Benefits to Using a Micro Influencer For Your Marketing TC: Off The Clock

A micro-influencer is someone who has anywhere between 1,000 to 100,000 followers on a social media platform. They will typically focus on a specific niche or area and are regarded as an expert in their industry. So is the micro-influencer a good idea to have as part of your marketing strategy?  Mateo and Richard describe the rise of micro-influencers in recent times.   

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