Conversations around marketing for coaches that empowers them to attract Better clients, build a Bolder offer and be Braver with prices, planning and purpose.
Joe Portsmouth - How to use Storytelling in your (email) Marketing
Joe Portsmouth has 51.3K Followers on X (formerly Twitter), 15K email subscribers and 26K followers on Linkedin.
The headline for his newsletter - Write-On - is, "Hulk Smash Your Revenue Goals With Mouth-Watering Copy (Even if you think your writing sucks).
In this conversation, Frances and Joe talk about Joe's course, The Storywriting Playbook - Joe's 5-step approach for writing compelling stories in copywriting that has helped him generate over $50,000,000 in revenue.
The also talk about The Journey of Consciousness, ethical marketing, how learning how to tell stories can boost your confidence more widely, and how business use stories for good.
If you'd like to sign up for Joe's course, you can DM him via Linkedin.
"Not Just A Messy People-Pleasing Thing..." with Matt Matheson
On this podcast episode, I dive deeply with a very dear friend of mine and fellow people-helper, Matt Matheson.
Matt is known as The Speaking Coach. He helps people communicate, present and facilitate better. He is a co-creational events and retreat designer and the creator of The Church of Fail - "a cultural totem to instil reflective learning".
We talk about:
Coaching in the Workplace
Your Personal Brand
Harnessing corporate stories to improve culture and sales
Johann Hari's Nine Causes of Depression
Would You Rather
Improv and Comedy
Matt Matheson on Linkedin
Beautiful Brand Assets - a Marketing Masterclass with Leslie Mello
Leslie Mello is a brand consultant, designer and nutritionist who loves to help natural health practitioners thrive. She is also a member of the Better Bolder Braver community.
Check out her gorgeous website: https://www.mellobranding.com/
She is dedicated to supporting natural health professionals with everything they need to launch a successful practice and keep growing and - like us, Leslie is on a mission to help people-helpers to grow their business in a healthy and sustainable way.
"Marketing your business works best when you have a healthy brand built on a solid foundation."
She cares about all of the BBB things and herself describes on her website how,
Many people get overwhelmed by things like how to choose a business name, create a logo, make a website, content creation, marketing and more. It can seem like the market is flooded with competitors who are already super successful. I promise you are unique and have a lot to offer!
In this live podcast recording session, we talk to a fellow member of what we call our Better Bolder Braver "marketing family" about what beautiful brand assets are and what good, ethical marketing looks like.
BBB meets Warren Minde, who helps "ambitious businesses take creative leaps in their growth."
In this first episode of our mini series to celebrate the new Better Bolder Braver offering for Businesses, I speak to an old friend, inspirational coach and consultant in Innovation, Warren Minde.
We discuss Personal Brand at work and how important it is to get clear on one's limits, needs, skills and values.
We talk about how being a leader is like parenting, but also how important it is for employees to establish their own, independent sense of self.
If you are a business owner, an employer, or person working in an organisation with other people, then conversation is definitely for you.
To find out more about how Better Bolder Braver can help YOU at work, visit our website:
And you can find out more about Warren and his work via https://www.linkedin.com/in/warrenminde/
The Future of Coaching with David Henzel, CEO of upcoach
Are you a coach trying to help change the world one client at a time and to support people you love and care about?However, is the sea of coach product platforms out there like the wild west to you??Are you excited to expand your coaching from 121 to group, workshop, programme, cohort, community work?Would you like to help your clients be more productive and to enjoy accountability but are overwhelmed with the tech available to do so?We want to make your life easier so that you can do the work you love.Please join us for this live masterclass to hear from one of our members, David Henzel, the CEO of upcoach, an exciting platform built for coaches by coaches as a place to host coaching courses, worksheets, communities and other services.
The Future of Coaching according to Thomas Kolster - Goodvertising
Thomas Kolster's 'Zone of Genius' is where marketing, business and sustainability meet.He continuously challenges the status-quo with his vocal, and often provocative, views on values, purpose, and leadership."In an over-crowded do-good market," he says, "people don’t buy your values or your “why”, but rather who you can help them become... Change begins with you!"We are looking forward to talking to Thomas, a dear member of our ‘Marketing Family’, about how the pressure of being a global citizen can be both exciting and inspiring, and can also feel overwhelming.We want to inspire coaches to get over their fear of putting themselves out there in favour of focusing on the bigger picture system change they might affect, one client at a time.And at the same time, we recognise that feeling that you need a "value", a "purpose" and a "why" can be tricky in itself...
Learn more about Thomas: https://thomaskolster.com/masterclass