32 episodes

Attention is power and creators harness it better than anyone else.

But they’re not using that attention to create the biggest impact possible and are vastly under monetized.

Host’s Rachel Rodgers and Nathan Barry believe you can be a Billion Dollar Creator.
Sounds impossible?

Over the last 10 years they’ve followed each other on their quests to build billion dollar companies. They’ve studied creators and seen how entrepreneurs build traditional audiences and use them as a launching pad for a massive business.

And it got them thinking – if it can happen for them, it can happen for us. And if it can happen for us, then why not you?

Billion Dollar Creator is a show teaching creators how to capture attention and turn it into real wealth. They'll deep dive into brands, celebrities, and entrepreneurs who have done it before and show you how you can apply it to your business as an everyday creator.

Join them weekly as they learn from both the wild successes and the missed opportunities, the grand gestures and the integral mistakes, and through that help you become an expert at building your audience on your journey as a Billion Dollar Creator.

Billion Dollar Creator Nathan Barry

    • Business
    • 4.9 • 58 Ratings

Attention is power and creators harness it better than anyone else.

But they’re not using that attention to create the biggest impact possible and are vastly under monetized.

Host’s Rachel Rodgers and Nathan Barry believe you can be a Billion Dollar Creator.
Sounds impossible?

Over the last 10 years they’ve followed each other on their quests to build billion dollar companies. They’ve studied creators and seen how entrepreneurs build traditional audiences and use them as a launching pad for a massive business.

And it got them thinking – if it can happen for them, it can happen for us. And if it can happen for us, then why not you?

Billion Dollar Creator is a show teaching creators how to capture attention and turn it into real wealth. They'll deep dive into brands, celebrities, and entrepreneurs who have done it before and show you how you can apply it to your business as an everyday creator.

Join them weekly as they learn from both the wild successes and the missed opportunities, the grand gestures and the integral mistakes, and through that help you become an expert at building your audience on your journey as a Billion Dollar Creator.

    $3M to $40M: An Unfiltered Conversation with My Ex COO | 031

    $3M to $40M: An Unfiltered Conversation with My Ex COO | 031

    In this episode, Nathan is joined by Barrett Brooks, his former Chief Operating Officer at ConvertKit, for a candid discussion on why Barrett left the company.
    They explore the nuances of co-leadership, celebrate their biggest achievements, and reflect on lessons learned and what they wish they had done differently.
    Join us for in-depth learnings on strategic decision-making, compensation strategies, and the company culture at ConvertKit.
    Timestamps:00:00 Introduction01:00 Why Barrett Left ConvertKit05:26 Lessons Learned and Strategic Insights13:45 Performance Management15:39 Feedback Culture and Team Dynamics33:08 Trust and Agency in Leadership47:26 Compensation and Benefits Structure58:24 Leveraging Influential Creators for Brand Growth01:14:14 Reflecting on Leadership and Team Dynamics01:26:27 Personal Branding and Content Creation01:34:05 Closing Thoughts
    If you enjoyed this episode, please like and subscribe, share it with your friends, and leave us a review. We read every single one.
    Know more about Billion Dollar Creator: https://www.billiondollarcreator.com/
    Follow Nathan:Instagram: https://www.instagram.com/nathanbarry/LinkedIn: https://www.linkedin.com/in/nathanbarry/Twitter: https://twitter.com/nathanbarryWebsite: https://nathanbarry.com/
    Follow Barrett:Instagram: https://www.instagram.com/barrettabrooks/LinkedIn: https://www.linkedin.com/in/barrettabrooks/Twitter: https://x.com/barrettabrooks/Website: https://barrettbrooks.com/
    Featured in this episode:ConvertKit: https://convertkit.com/TravelCon: https://travelcon.org/Pat Flynn: https://patflynn.com/World Domination Summit: https://worlddominationsummit.com/Trust Me, I’m Lying: https://a.co/d/dnp561Z
    Highlights:04:37 Nathan on the importance of “taking your seat as the leader.”06:43 How to build confidence, learning as you grow08:00 Nathan and Barrett should’ve made faster decisions13:48 The median performance you tolerate becomes the expectation15:39 Polarity as counteracting forces that work together18:02 Companies outgrowing employees31:31 Toxic feedback triangles33:08 Trust adults to be adults (allow employees to act in their agency)35:38 Building strong relationships by listening40:56 Unsolicited feedback47:26 Pros and cons of different compensation and incentive strategies at ConvertKit01:00:14 Nike sponsored athletes model01:08:50 Barrett’s advice for ConvertKit: “be the advocates for your own story.”01:14:40 Reboot’s 4 questions for dealing with conflict

    • 1 hr 37 min
    030: $95,000 From Podcasts in 10 Days: 3-Step Creator Flywheel (Proven Strategy)

    030: $95,000 From Podcasts in 10 Days: 3-Step Creator Flywheel (Proven Strategy)

    How do you add $95,000 in sales in just 10 days?
    In this episode, Nathan is joined by Simon Severino, CEO of Strategy Sprints and expert adviser to teams at Google, Roche, BMW, and many others.
    Tune in for an in-depth breakdown of the strategies creators can use to scale their businesses effectively. The two explore flywheels and franchising, using real-world examples like Ali Abdaal and McDonald’s.
    They also delve into the operational aspects of growing a business, such as delegating tasks, identifying key metrics, and the 3 steps to scale your creator business in 90 days.
    If you enjoyed this episode, please like and subscribe, share it with your friends, and leave us a review. We read every single one.
    Know more about Billion Dollar Creator: https://www.billiondollarcreator.com/
    Follow Nathan:Instagram: https://www.instagram.com/nathanbarry/LinkedIn: https://www.linkedin.com/in/nathanbarry/Twitter: https://twitter.com/nathanbarryWebsite: https://nathanbarry.com/
    Follow Simon:LinkedIn: https://www.linkedin.com/in/simonseverinoTwitter: https://x.com/simonseverinoYouTube: https://www.youtube.com/channel/UCqe61wN1WKIqWLEzuB9CPOAWebsite: https://www.strategysprints.com/
    Featured in this episode:Sadhguru: https://isha.sadhguru.org/Ali Abdaal: https://www.instagram.com/aliabdaal/Tiago Forte: https://www.instagram.com/fortelabsco/Part Time YouTuber Academy: https://aliabdaal.com/courses/Alex Hormozi: https://www.instagram.com/hormozi/Dan Martell: https://www.instagram.com/danmartell/Nick Huber: https://www.instagram.com/sweatystartup/Cody Sanchez: https://www.instagram.com/codiesanchez/ConvertKit: https://convertkit.com/Rachel Rodgers: https://www.instagram.com/rachrodgersesq/Gino Wickman: https://ginowickman.com/The E-Myth: https://a.co/d/4gzwsUZJim Collins: https://www.jimcollins.com/
    Highlights:22:33 How to use processes to delegate25:20 Nathan needs to simplify his flywheels course: more content does not mean more value35:00 How podcasts helped Nathan switch customers from competitors to ConvertKit37:22 How to speak in soundbites like Nick Huber and Codie Sanchez40:52 The biggest thing that makes a difference in a flywheel is how long can you keep it running44:44 The 3 mantras Nathan uses for his creator journey46:00 Early engagement is key to social algorithms

    • 52 min
    029: Expert Advice: 3 Tips to Make $100,000 Writing Books in 2024

    029: Expert Advice: 3 Tips to Make $100,000 Writing Books in 2024

    This week on Billion Dollar Creator, Nathan sits down with Eric Jorgensen, CEO of Scribe Media.
    Join us as we explore traditional and self-publishing, dissect book marketing dynamics, and discuss the strategic power of audience engagement and content creation.
    They also delve into Eric’s journey from author to publishing company CEO, the concept of “creator capitalists,” and exactly how Warren Buffet leveraged his public image.
    If you enjoyed this episode, please like and subscribe, share it with your friends, and leave us a review. We read every single one.
    Know more about Billion Dollar Creator: https://www.billiondollarcreator.com/
    Follow Nathan:Instagram: https://www.instagram.com/nathanbarry/LinkedIn: https://www.linkedin.com/in/nathanbarry/Twitter: https://twitter.com/nathanbarryWebsite: https://nathanbarry.com/
    Follow Eric:Instagram: https://www.instagram.com/erjorgenson/LinkedIn: https://www.linkedin.com/in/erjorgenson/Twitter: https://twitter.com/EricJorgensonWebsite: https://www.ejorgenson.com/
    Featured in this episode:The Almanack of Naval Ravikant: https://www.navalmanack.com/Berkshire Hathaway: https://www.berkshirehathaway.com/Epic Gardening: https://www.epicgardening.com/Missouri Star Quilt Company: https://www.missouriquiltco.com/
    Highlights:02:38 The Almanack of Naval Ravikant is one of Nathan’s favourite books16:44 Nathan provides feedback on Scribe Media’s business model27:14 Discussing Dan Martell’s flywheel38:29 Uncertainty from Nathan on whether or not to publish his next book traditionally59:30 Nathan on Justin Rhodes who makes $3 million/year homesteading01:00:51 Nathan says Trent Dyrsmid has a plethora of transferrable skills01:03:05 Nick Huber and the power of an audience in professional niches01:04:22 How much of Warren Buffet’s success is attributed to his public image?

    • 1 hr 13 min
    028: 6 Keys to Building a $40M Business (Live Mastermind)

    028: 6 Keys to Building a $40M Business (Live Mastermind)

    This week, the Billion Dollar Creator podcast is thrilled to host an exceptional lineup featuring Nick Huber, Matt Schnuck, Sieva Kozinsky, Xavier Helgesen, and Kurtis Lin.
    They join Nathan for a captivating discussion on how to pick the right market, what we can learn from our failures, and whether the classic advice to "follow your passion" always rings true in the business world.
    Set against the breathtaking backdrop of Cabo, these esteemed entrepreneurs share their journeys, insights, and invaluable advice for those looking to build successful ventures.
    If you enjoyed this episode, please like and subscribe, share it with your friends, and leave us a review. We read every single one.
    Know more about Billion Dollar Creator: https://www.billiondollarcreator.com/
    Follow Nathan:Instagram: https://www.instagram.com/nathanbarry/LinkedIn: https://www.linkedin.com/in/nathanbarry/Twitter: https://twitter.com/nathanbarryWebsite: https://nathanbarry.com/
    Follow Nick:LinkedIn: https://www.linkedin.com/in/sweatystartup/Twitter: https://twitter.com/sweatystartupInstagram: https://instagram.com/sweatystartup
    Follow Matt:LinkedIn: https://www.linkedin.com/in/mattschnuck/Twitter: https://twitter.com/mattschnuckInstagram: https://www.instagram.com/mattschnuck
    Follow Sieva:LinkedIn: https://www.linkedin.com/in/skozinsky/Twitter: https://twitter.com/SievaKozinsky
    Follow Xavier:LinkedIn: https://www.linkedin.com/in/xavierhelgesen/Twitter: https://twitter.com/XavierHelgesenInstagram: https://www.instagram.com/xavierhelgesen/
    Follow Kurtis:LinkedIn: https://www.linkedin.com/in/kurtislin/Twitter: https://twitter.com/kurtisjlinInstagram: https://www.instagram.com/kurtisjlin/
    Featured in this episode:ConvertKit - https://convertkit.com/Better World Books - https://www.betterworldbooks.com/Enduring Ventures https://enduring.venturesStorage Squad - https://storagesquad.com/Pinwheel - https://www.pinwheelapi.com/Dan Martell - https://www.danmartell.com/Liquid Death - https://liquiddeath.com/
    Highlights:5:26 The benefits of climbing entrepreneurial ladders9:34 The From Boise newsletter’s Instagram reel marketing tactic16:59 It’s important to like the people in your industry - are these the kind of people you want to hang out with for the next decade?23:47 On the topic of margin for error, recurring purchases are crucial26:40 Teach skills that make money to people who have money29:16 Nathan’s new obsession with “network effects”34:43 ConvertKit’s loom hiring strategy41:45 Nathan wants to do more hosting similar to Dan Martell’s founders’ hike48:03 Challenging the Silicon Valley joke of “the moment your founder starts posting regularly on Twitter, you should just write off the investment.”

    • 50 min
    027: Team-Building Expert: 4 Steps to Building a Personal Brand Team

    027: Team-Building Expert: 4 Steps to Building a Personal Brand Team

    Join us in Cabo with Matt Schnuck: serial entrepreneur, investor, advisor, and content creator.
    In this episode, Nathan and Matt explore hiring smart teams, balancing personal and professional brand growth, and leveraging your personal brand for business growth.
    Tune in to learn about Matt’s entrepreneurial journey, the role coaching has played in his career, and the exact skills and models he has leveraged to optimize performance.
    If you enjoyed this episode, please like and subscribe, share it with your friends, and leave us a review. We read every single one.
    Know more about Billion Dollar Creator: https://www.billiondollarcreator.com/
    Follow Nathan:Instagram: https://www.instagram.com/nathanbarry/LinkedIn: https://www.linkedin.com/in/nathanbarry/Twitter: https://twitter.com/nathanbarryWebsite: https://nathanbarry.com/
    Follow Matt:LinkedIn: https://www.linkedin.com/in/mattschnuck/Twitter: https://twitter.com/mattschnuck?s=20Instagram: https://www.instagram.com/mattschnuckWebsite: https://www.mattschnuck.com/
    Featured in this episode:Marshall Goldsmith: https://marshallgoldsmith.com/Matt Mochary: https://mocharymethod.com/Gregg Popovich: https://www.nba.com/spurs/greg-popovichDr. John Gottman: https://www.gottman.com/Zone of Genius: https://zoneofgenius.com/ConvertKit: https://convertkit.com/Cameron Herald Episode: https://youtu.be/4vF1bKfOLso?si=bfVCBPDpd7DZbtlI
    Highlights:6:52 Nathan revisits a common topic on the podcast: finding talent7:52 Using Marshall Goldsmith’s case study for talent development9:52 Should Nathan hire a chief of staff?10:28 Using the Zone of Genius framework for expanding your team12:31 How to create content consistently17:25 Nathan sees himself as a creator 75% and entrepreneur 25%20:30 Nathan struggles with balancing ConvertKit’s brand and his personal brand25:46 Nathan breaks down his current team and his next steps28:07 What should Nathan do with his flywheels content?42:06 Nathan’s struggle with maintenance in content creation

    • 45 min
    026: Coaching a TikTok Star to Build Sustainable Income (Live)

    026: Coaching a TikTok Star to Build Sustainable Income (Live)

    Trying to scale your small creator business to a $10million/year business?
    This week, Nathan sits down with Kahlil Greene, a Gen Z educational entertainer and the first Black student body president in Yale’s 318-year history. They explore the importance of creators monetizing their work not just for profit, but to ensure longevity.
    Tune in for an in-depth breakdown of transitioning from passion projects to building a sustainable business model, creating diverse revenue streams, and externalizing skills to a team.
    If you enjoyed this episode, please like and subscribe, share it with your friends, and leave us a review. We read every single one.
    Know more about Billion Dollar Creator: https://www.billiondollarcreator.com/
    Follow Nathan:Instagram: https://www.instagram.com/nathanbarry/LinkedIn: https://www.linkedin.com/in/nathanbarry/Twitter: https://twitter.com/nathanbarryWebsite: https://nathanbarry.com/
    Follow Kahlil:Instagram: https://www.instagram.com/kahlil.greene/LinkedIn: https://www.linkedin.com/in/kahlil-greene/Twitter: https://twitter.com/kahlil_greeneTikTok: https://www.tiktok.com/@kahlilgreene?lang=enWebsite: https://www.kahlilgreene.com/
    Featured in this episode:Skims: https://www.skims.comCasamigos Tequila: https://www.casamigos.com/en-usKylie Cosmetics: https://kyliecosmetics.com/en-imPrimal Kitchen: https://www.primalkitchen.com/The Hustle: https://thehustle.co/HubSpot: https://www.hubspot.com/

    • 54 min

Customer Reviews

4.9 out of 5
58 Ratings

58 Ratings

PrincessPeach81 ,

My Secret Weapon

I love every episode that comes out because I feel like I’m getting my own personal playbook to become a billion dollar creator. I had the privilege of seeing the podcast live in L.A., and now I’m a super fan. Please keep the episodes coming!

kodytd ,

Just 🔥

First episode was #17 with Grant Baldwin and Bryan Harris!

Seriously felt like being a fly on the wall in a high level business mastermind. High quality content, and super actionable ideas.

Can’t wait for future episodes!

BlondeBeliever ,

Look Forward To EVERY Episode!

My first listen was Episode 13. I was so inspired and hooked. Have listened to every episode and look forward to the next one every week!
I have realized my limitations is I have not been thinking big enough. My mindset has been changed. There are no limits to what we can create if we work hard and lean into our community! Highly recommend!!

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