44 min

Bob Wheeler, President and CEO at Airstream | Practicing Modern Leadership & Stewardship of an Iconic Brand More Than A Job

    • Marketing

In this episode, Mike Poznansky chats with Bob Wheeler, the President and CEO of Airstream, Inc. They discuss how Airstream organically became a part of American history and collective consciousness, and how the brand has maintained the timeless nature of the product while innovating. Bob shares more about new programs that help the Airstream team live the customer experience, tips on modern leadership, and creating a great work culture. He also explains how the pandemic and digital work have reshaped the travel industry, how Airstream is working to cultivate the next generation of owners, and the role of community among Airstreamers. Tune in to find out more about this all-American brand that is helping people get outdoors and enjoy nature in sustainable ways.
 
This episode is hosted by Mike Poznansky. Mike is a strategist and entrepreneur passionate about the intersection of brand strategy and consumer psychology. He helps leadership teams create strategy and marketing programs as an advisor and through his agency, Neato.

Mentioned in This Episode:
Follow More Than a Job on Instagram at @morethanajobpod
Check out Neato at Neato.agency
Follow Neato on Instagram at @neatoagency
Bob Wheeler
Airstream
Mollie Hansen
AutoCamp
Wally Byam Caravan Club International (WBCCI)

In this episode, Mike Poznansky chats with Bob Wheeler, the President and CEO of Airstream, Inc. They discuss how Airstream organically became a part of American history and collective consciousness, and how the brand has maintained the timeless nature of the product while innovating. Bob shares more about new programs that help the Airstream team live the customer experience, tips on modern leadership, and creating a great work culture. He also explains how the pandemic and digital work have reshaped the travel industry, how Airstream is working to cultivate the next generation of owners, and the role of community among Airstreamers. Tune in to find out more about this all-American brand that is helping people get outdoors and enjoy nature in sustainable ways.
 
This episode is hosted by Mike Poznansky. Mike is a strategist and entrepreneur passionate about the intersection of brand strategy and consumer psychology. He helps leadership teams create strategy and marketing programs as an advisor and through his agency, Neato.

Mentioned in This Episode:
Follow More Than a Job on Instagram at @morethanajobpod
Check out Neato at Neato.agency
Follow Neato on Instagram at @neatoagency
Bob Wheeler
Airstream
Mollie Hansen
AutoCamp
Wally Byam Caravan Club International (WBCCI)

44 min