319 episodes

Welcome to the Purposeful Photographer Podcast. I'm your host Brooke Jefferson. This podcast is for those who know their purpose is to be a photographer. We will cover business strategy, marketing, pricing, mindset, & photography tips and tricks. I've been a photographer for over 10 years so I understand what it's like to build your business from the ground up, establish a reputable brand, & stay in the know in the industry.It's my mission to equip photographers with the right strategy & mindset so you can impact the world with your unique gifts. Let's dive in.

Instagram: @thebrookejeffersonWebsite: brookejefferson.com

The Purposeful Photographer Podcast Brooke Jefferson - Family Photographer & Photography Business Coach

    • Business
    • 4.9 • 253 Ratings

Welcome to the Purposeful Photographer Podcast. I'm your host Brooke Jefferson. This podcast is for those who know their purpose is to be a photographer. We will cover business strategy, marketing, pricing, mindset, & photography tips and tricks. I've been a photographer for over 10 years so I understand what it's like to build your business from the ground up, establish a reputable brand, & stay in the know in the industry.It's my mission to equip photographers with the right strategy & mindset so you can impact the world with your unique gifts. Let's dive in.

Instagram: @thebrookejeffersonWebsite: brookejefferson.com

    Ready to Quit? Steps to Re-evaluate and Reignite Your Passion

    Ready to Quit? Steps to Re-evaluate and Reignite Your Passion

    Send us a Text Message.I want you to lean in close and REALLY read what I have to say! Business is not for the weak. Owning your own business can feel really hard! You will battle days where you want to quit. This is one of those blogs that you can read again and again on the days when you feel like you need to determine your success. I'm walking out of a season where I was wanting to throw it all away and go back to a 9-5. You are not alone. You are made for this industry, and I can help you...

    • 21 min
    Summer Series: 3 Ways to Style Your Clients For Sessions

    Summer Series: 3 Ways to Style Your Clients For Sessions

    Send us a Text Message.Styling your clients is a huge part of planning a photography session and quite frankly the most stressful part for your client. As photographers, it's extremely crucial that we do everything we can to lighten the stress for our clients during the planning process. I want to share 3 ways you can style your clients for their next photography session.Grab my brand NEW Style Guide template. Our Podcast Sponsor:Looking for a place to host your website that is not only...

    • 11 min
    Here's Why Your Website Isn't Converting with Kayla Dean

    Here's Why Your Website Isn't Converting with Kayla Dean

    Send us a Text Message.Wondering how to increase your website conversions? Today's guest, Kayla Dean, is a go to for content writing and copywriting. She is an expert messaging strategist and helps photographers stand out lean into their uniqueness. In this episode, she shares tips on how to increase your website conversions. Our Podcast Sponsor:Looking for a place to host your website that is not only designed for creatives, but known for their SEO performance? Look no further than Showit. I...

    • 27 min
    Summer Series: Prep & Launch Your Fall Calendar

    Summer Series: Prep & Launch Your Fall Calendar

    Send us a Text Message.Fall is my absolute favorite time of year! Families are looking forward to beautiful family sessions, fall minis sessions, and Christmas minis. Today, I want to share with you step-by-step how to prep and launch your fall calendar so you can maximize your bookings.Our Podcast Sponsor:Looking for a place to host your website that is not only designed for creatives, but known for their SEO performance? Look no further than Showit. I've been using Showit for over 6 ye...

    • 9 min
    Book More Sessions By Growing Your Team with Jamie Van Cuyk

    Book More Sessions By Growing Your Team with Jamie Van Cuyk

    Send us a Text Message.Discovering when to grow your team is a passion of mine and Jamie’s! Jamie Van Cuyk is the owner of Growing Your Team, where she helps small businesses gain the confidence to hire like a pro. Small businesses often struggle to hire employees who stay and retain their value. You can’t grow your business large unless you have a small core team that is essential to your business. In Today's Episode, we are going to give you tips on how to be more efficient and profit...

    • 34 min
    Summer Series: Your One Week Content Plan For Social Media

    Summer Series: Your One Week Content Plan For Social Media

    Send us a Text Message.If you struggle with what to say on social media, I've got you. This may be the juiciest episode yet because, I'm giving you a weekly content plan for social media. No matter what platform you're on, this weekly content plan will work for you! Be sure to check out Today's Episode. OUR PODCAST SPONSOR FOR THIS EPISODE:You all know SEO (search engine optimization) is a crucial piece of being found by your ideal clients. That's why I'm so excited that this month's podcast ...

    • 18 min

Customer Reviews

4.9 out of 5
253 Ratings

253 Ratings

Lannie98 ,

I am so Inspired

Brooke explains marketing so well that it makes me SO excited to implement all these new ideas for my photography business! I am so glad I came across this podcast this week and I can’t wait to hear more! So grateful for genuine women entrepreneurs like Brooke!

Meanie2010 ,

A Kick in the Booty

I love this podcast as a family and children photographer! I’ve listened to every single episode and get excited every time a new one comes out. Brooke hits so close to home with everything she covers. She’s very motivational and some episodes are a real kick in the booty and wake up call that I needed at that very moment. It doesn’t matter if you’re new or seasoned; you’ll take something away from every episode ❤️📸 Thanks Brooke!!

MamaPhotog02 ,

The BEST source for inspiration and actually practical advice in your photography business

If you you looking for tangible advice and practical tips along with motivation to keep going in your photography business Brooke is the girl for you! I’ve listened to every episode at least once and reference past episodes when I feel stuck! I recommend this pod to everyone who is starting a photography business!

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