Brand Experience And What It Is - Reema Mitra, Brand Boss

Reema Mitra is VP of Brand at New York's Today Tix, a ticketing platform that gets you into your favorite shows. In this episode, we discuss how brand and product can work better together, the importance of research, and finding your way in a career that has a hunch about what it wants to do but knows it will take a few twists and turns to find it. You can find Reema here: https://twitter.com/rmitty Sweathead strategy classes are in session: http://courses.sweathead.co