56 episodes

How can I turn my creative passion into a profitable business? Can I really scale my business as a creative solopreneur? How do I know when I’m ready to quit my 9-5? Is work-life balance *really* possible as an entrepreneur?

Welcome to Build that Business, girlfriends! Where host Lindsay J. Williams answers all of these questions and more. Lindsay will share tangible business tips and strategies that she used to scale from $30k to $300k in yearly revenue with her wedding stationery business. We dive into real life struggles and triumphs through inspirational stories from entrepreneurs making their business dreams happen.

So what are you waiting for? Get ready to build your business and generate profits without burnout. Subscribe to the show and let’s Build that Business!

Build That Business Lindsay J Williams

    • Business
    • 4.9 • 55 Ratings

How can I turn my creative passion into a profitable business? Can I really scale my business as a creative solopreneur? How do I know when I’m ready to quit my 9-5? Is work-life balance *really* possible as an entrepreneur?

Welcome to Build that Business, girlfriends! Where host Lindsay J. Williams answers all of these questions and more. Lindsay will share tangible business tips and strategies that she used to scale from $30k to $300k in yearly revenue with her wedding stationery business. We dive into real life struggles and triumphs through inspirational stories from entrepreneurs making their business dreams happen.

So what are you waiting for? Get ready to build your business and generate profits without burnout. Subscribe to the show and let’s Build that Business!

    56: Cultivating an Enhanced Client Experience with Content Marketing with Adrienna McDermott

    56: Cultivating an Enhanced Client Experience with Content Marketing with Adrienna McDermott

    Do you know where the client experience begins? Do you get so busy during wedding season that you forget to snag content that showcases your couple? In this episode, Adrienna McDermitt and I chat about the client experience and how to enhance that through content marketing.

    Adrienna is a content marketing genius, but then she takes it to another level and combines content marketing with client experience. She teaches you how to serve your customers at the highest level while having an endless supply of content for your social media and website.

    Top reasons to listen to the full episode:


    How to rewind and unpack the client experience.
    Learn how to enhance your client experience through content marketing.
    How to showcase your couples to improve the client experience.

     

    Full Show Notes Here!

     

    Mentioned Resources

    Free Masterclass: How I 10x'd my Wedding Business - $30k to $300k in just 5 years

    August Workshop: Putting People Over Profit 

    Connect with Adrienna

    Website

    Instagram

    Outsourcing Freebie

    Blogging 101 Freebie

     

    Connect with Lindsay

    Work with Lindsay: Website

    Join our Free: Facebook Community

    Connect on Instagram

     

    Thank you for tuning into the Build that Business podcast. Please follow, share if you enjoyed the show, and leave a review on Apple or Spotify so others can find us who are ready to build a business and generate profits without burnout!

    • 47 min
    55: Building and affording a team with Ashley Ebert

    55: Building and affording a team with Ashley Ebert

    Building Your Team Course: www.LindsayJWilliams.com/TAG (enrollment open August 10-17th) Welcome to episode 55 of the Build That Business Podcast! Today, I have the lovely Ashley Ebert to talk about building and affording a team. Ashley works alongside her dad Dale as the Daughter and Dad duo behind the abundance group. They’re a coaching company that helps creative entrepreneurs build their teams. Ashley owns one of the largest wedding planning companies in the group (Simply Elegant), which currently has generated over 3.5 million dollars in sales and a team of over 40 planners. Amazing right?!In other words - this girl knows what she’s talking about. I’ve invited Ashley on the show to talk about building a team today because if I had to guess, it’s something that you might not have thought about. I know a lot of us are solopreneurs in the wedding industry - myself included! So I wanted to bring a different perspective to the podcast today, because I LOVE learning from brilliant minds like Ashley and I’ve told her about us. She knows that a lot of our community are mighty teams of one and bringing on a team can be a little nerve wrecking. So we talk about the opportunity vs. rick, how to afford hiring a team and when to know when you’re ready. And if you love what you learn here today, I want to check out Ashley and Dales new course called Building Your Team - It officially launches TODAY today August 10th (if you’re listening to this when the episode drops). It’s a step by step course to lead you from solopreneur, to a leader of a thriving team. They walk you through how to structure your team, how to find and interview amazing talent, onboarding, payroll, legal - all the things. If you’re at the stage in your business where you’re thinking about maybe bringing on some help, I want you to check this out because doors are only open from August 10th-17th. You can check that out at www.LindsayJWilliams.com/TAGWork with Lindsay: www.LindsayJWilliams.com/services Free Masterclass: How I 10x’d my Wedding Business - $30k to $300k in just 5 years” www.LindsayJWilliams.com/masterclass JOIN OUR FREE FACEBOOK GROUP: www.LindsayJWilliams.com/group CONNECT ON INSTAGRAM: www.instagram.com/mslindsayjwilliams/ SHOW NOTES: www.LindsayJWilliams.com/shownotes/55 FOLLOW ASHLEY Facebook: https://www.facebook.com/theabundancegroup Instagram: www.instagram.com/theabundancegroup/ Building Your Team Course: www.LindsayJWilliams.com/TAG Free Guide to Building a Team: https://theabundance.group/resources

    • 44 min
    54: How to know your ideal client and attract more just like them

    54: How to know your ideal client and attract more just like them

    Females on Fire Summit with Hayley Luckadoo (FREE ticket): www.LindsayJWilliams.com/fire I’d be willing to bet that you’ve heard the term, “Ideal Client”. It’s kind of this vague marketing term that we all know we need to narrow down, but sometimes we overcomplicate it. We brainstorm some imaginary person on paper that checks off all of the boxes without really thinking about who we actually enjoy working with. But what I told you, that your ideal client is probably someone you’ve already worked with before? Someone right under your nose! In today’s episode, we’ll break down: 1. What exactly is an ideal client and how do you find them and more people exactly like them? 2. How to generate more leads into your wedding business. 3. How to strategize, plan, and write your marketing content to speak directly to the customers you want to serve. Thanks for tuning in to Build That Business! FREE MASTERCLASS, “How I 10x’d my Wedding Business - $30k to $300k in just 5 years”: www.LindsayJWilliams.com/masterclass JOIN OUR FREE FACEBOOK GROUP: www.LindsayJWilliams.com/group CONNECT ON INSTAGRAM: www.instagram.com/mslindsayjwilliams/ SHOW NOTES: www.LindsayJWilliams.com/54

    • 15 min
    53: Putting People Over Profit - My Conversation with Cami Monet & Elisabeth Young

    53: Putting People Over Profit - My Conversation with Cami Monet & Elisabeth Young

    Link to the A-Z Directory: www.LindsayJWilliams.com/AZDirectory Use Code: LINDS20 for $20 the year Females on Fire Summit: www.LindsayJWilliams.com/fire Tune in to the Biz Birthday Bash Podcast: www.bizbirthdaybash.com/ I can still remember when I threw my name in the hat and sent a podcast pitch to Cami and Elisabeth of the Biz Birthday Bash. These two powerhouses in the industry and I've been a listener of their podcast from day one. So, when they replied that they'd love to have me on the show - I was beyond excited. And I can tell you, these ladies are a riot. They're hilarious, wildly smart, and so genuinely kind. I can honestly say that this is the favorite interview that I've ever done as a guest. So much so that I asked them if I could share it on my show. Now this is a little different for the podcast because I'm sharing my interview, from Elisabeth's and Cami's show. This was a conversation that we had as 3 entrepreneurs in the stationery world about putting people over profit. I hope that you'll listen with an open heart because the customer service approach that we talked about in the episode is really what helped all 3 of us grow our businesses. I hope that this interview gives you a different view of the entrepreneur that lands in your earbuds each and every week - it was fun to be on the other side of the mic for once! So without further ado, here is my interview on The Biz Birthday Bash podcast.

    • 58 min
    52: The Money Mindset of a Wealthy Woman with Erinn Bridgman

    52: The Money Mindset of a Wealthy Woman with Erinn Bridgman

    Welcome to the Build that Business podcast, episode number 52. Today, I’m talking to the lovely Erinn Bridgman. Erin leads the Wealthy Woman Movement so women can step into financial power with clarity and change the world! Erinn shares mindset hacks, practical tips, and things we can do starting tomorrow to pave our own way to wealth. We talk about: 1. How finding your strengths can lead to wealth 2. How to get out of a scarcity mindset and into an abundant one 3. What does it mean to be a wealthy woman? 4. The first, most impactful step to being a wealthy woman? 5. What obstacles do you see the most in working with women around money mindset and management? She’s one of my new business besties and I’m so grateful to have her on today. Help me welcome Erin to the show and let’s get to talking about Money - specifically what it means and what it takes to be a wealthy woman. Music to my ears - let’s dive in. Thanks for tuning into today’s episode of the Build That Business Podcast! Work with Lindsay: www.LindsayJWilliams.com/services Free Masterclass: How I 10x’d my Wedding Business - $30k to $300k in just 5 years” www.LindsayJWilliams.com/masterclass JOIN OUR FREE FACEBOOK GROUP: www.LindsayJWilliams.com/group CONNECT ON INSTAGRAM: www.instagram.com/mslindsayjwilliams/ SHOW NOTES: www.LindsayJWilliams.com/shownotes/52 Follow Erinn: The Wealthy Woman Waitlist: https://www.erinnbridgman.com/intensive-fall-2022 Instagram: https://www.instagram.com/erinn_bridgman/ Budget Planner for Wealthy Woman: https://www.erinnbridgman.com/budget-planner-wealthy-women The Wealthy Woman Checklist: https://www.erinnbridgman.com/wealthy-woman-checklist

    • 48 min
    51: $25k in 24 Hours - The Biggest Opportunity You’re Missing Out On….

    51: $25k in 24 Hours - The Biggest Opportunity You’re Missing Out On….

    $25k in 24 hours - The Power of Bridal Shows Workshop > Sign up here: www.LindsayJWilliams.com/julyworkshopHappening LIVE Monday July 18th at 12:00 noon (replay available) > Use code JULYEARLYBIRD to grab your ticket for just $29 before July 13th Bridal shows are the number one way I generate leads for my wedding business. I average between 20 - 30 appointments per show and close 96% of those. Resulting in $25,000 in revenue at every show I do. In today’s episode, I explain the marketing strategy behind wedding shows. We’ll cover: - The myths behind bridal shows and why they’re total BS. - How to connect with couples before the show so you're walking into a warm audience - How to schedule dozens of appointments at the show with couples ready to book Thanks for tuning into today’s episode of the Build That Business Podcast! FREEBIE TO GROW YOUR WEDDING BUSINESS: www.LindsayJWilliams.com/freebies JOIN OUR FREE FACEBOOK GROUP: www.LindsayJWilliams.com/group CONNECT ON INSTAGRAM: www.instagram.com/mslindsayjwilliams/ SHOW NOTES: www.LindsayJWilliams.com/51

    • 8 min

Customer Reviews

4.9 out of 5
55 Ratings

55 Ratings

SingerVirtualServices ,

Great show with helpful information!

Lindsay has real advice and great stories to see real life examples of what you should be doing for your business. Her show is fun and you can tell she is excited to cheer others on and help them build their business!

JennyB Designs ,

Super helpful show with practical tips

Lindsay shares practical tips in such a helpful manner. She breaks everything down in an easy way to understand and I’ve definitely learned a bunch of things to help improve my online biz!

Valerie Rocio ,

New listener here and loving it so far!

I just started listening to this podcast and love how real the conversations are. I can really relate to the stories shared and take valuable information from each episode.

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