28 min
Building a CBD Company & Setting your Brand Apart with Melissa of Reed's Remedies Investing in Cannabis
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- Business
On this week’s awesome new episode, Brandon chats with CEO Melissa Parker of Reed’s Remedies about the wild world of CBD and how to build a strong brand in a crowded space. Melissa came into this business, like many founders, from a point of personal passion and self-care. She dealt with and suffered from a number of health issues, and was creating her own formulations to self-medicate for over a year. After much trial and error, plus feedback from friends/family, Melissa launched Reed’s in 2018 to share her products with others. Learn how she built her suite of high-quality, unique products with a very small team. Her products include feelings and effects like “Sleep”, “Calm”, “Relief”, and even “Desire”. Reed’s products were also finalists at the Natural Products Expo in the CBD/HEMP product category. Brandon and Melissa dive deep into the staggering impact that COVID-19 has had on her business and her suppliers, the issues with bringing new products and marketing campaigns to light in this environment, and why she’s waited to raise outside capital for so long. You’ll learn in depth about Reed’s plethora of CBD wellness products and hear the full story of Melissa’s personal journey into cannabis. Tune in, listen up, and get acquainted with Melissa and Reed’s Remedies!
Want to Support Independent Cannabis Media? Want to promote your product or service to our audience of decision makers? Email hi@investingincannabis.tv.
Episode 158
On this week’s awesome new episode, Brandon chats with CEO Melissa Parker of Reed’s Remedies about the wild world of CBD and how to build a strong brand in a crowded space. Melissa came into this business, like many founders, from a point of personal passion and self-care. She dealt with and suffered from a number of health issues, and was creating her own formulations to self-medicate for over a year. After much trial and error, plus feedback from friends/family, Melissa launched Reed’s in 2018 to share her products with others. Learn how she built her suite of high-quality, unique products with a very small team. Her products include feelings and effects like “Sleep”, “Calm”, “Relief”, and even “Desire”. Reed’s products were also finalists at the Natural Products Expo in the CBD/HEMP product category. Brandon and Melissa dive deep into the staggering impact that COVID-19 has had on her business and her suppliers, the issues with bringing new products and marketing campaigns to light in this environment, and why she’s waited to raise outside capital for so long. You’ll learn in depth about Reed’s plethora of CBD wellness products and hear the full story of Melissa’s personal journey into cannabis. Tune in, listen up, and get acquainted with Melissa and Reed’s Remedies!
Want to Support Independent Cannabis Media? Want to promote your product or service to our audience of decision makers? Email hi@investingincannabis.tv.
Episode 158
28 min