37 min
Building Customer Trust w/ First Party Data, Navah Hopkins Smart Route
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- Marketing
In this episode, Navah Hopkins, Director of Paid Media at Justuno and a veteran PPC expert and founding member of the Paid Search Association, walks us through the recent changes regarding third party cookies and data sharing policies. We dive into how these privacy changes are impacting different industries and how marketers can prepare and get the most out of their existing customer data.
In this episode, Navah Hopkins, Director of Paid Media at Justuno and a veteran PPC expert and founding member of the Paid Search Association, walks us through the recent changes regarding third party cookies and data sharing policies. We dive into how these privacy changes are impacting different industries and how marketers can prepare and get the most out of their existing customer data.
37 min