36 min

Building Gaming Apps as a Service, Not a Product - Luis de la Cámara (Genera Games‪)‬ Apptivate: App Marketing Explained

    • Marketing

Today’s guest has had a foot in console and mobile gaming worlds, bringing over a decade of experience in marketing games. Touching on soft launches, team management, and marketing, he shares his approach to building global games.

Today’s guest has had a foot in console and mobile gaming worlds, bringing over a decade of experience in marketing games. Touching on soft launches, team management, and marketing, he shares his approach to building global games.

36 min