29 min

Building Trust with Your Product Team - Tommaso Scazzocchio (Freeletics‪)‬ Apptivate: App Marketing Explained

    • Marketing

At times the goals of performance marketers can seem at odds with the product team’s, and visa versa. Wouldn’t it be helpful to understand why? Today’s podcast guest shares how his company created a multi-department task force to learn from each other, improve collaboration, and build trust internally.

At times the goals of performance marketers can seem at odds with the product team’s, and visa versa. Wouldn’t it be helpful to understand why? Today’s podcast guest shares how his company created a multi-department task force to learn from each other, improve collaboration, and build trust internally.

29 min