230 episodes

Welcome to the Business Buyer Diaries. My name is Nathan Platter, I’m a full-time employee, and I bought a business! I did everything right from finding the deal, handling due diligence on 63 different opportunities, and ultimately buying a profitable gym, and boy was I in for a surprise as a new owner! I chronicle everything in real time, including the biggest wins to the stressful nights at 2am. I’m sharing my journey without sugarcoating anything, so you don’t repeat the same mistakes I do.
Join the Business Buyers Club! https://businessbuyersclub.com/memberships Enter code 070499
Learn Due Diligence for yourself! https://dealacademy.app.clientclub.net/courses/offers/75e59f69-9746-4b94-a6cd-562bcc9347d1 Enter code
SanterMedia, my goto Gym Marketing Agency https://go.santermedia.com/nathan Tell them Nathan sent you!

Business Buyer Diaries: the Reality Before, During, and After Nathan Platter

    • Business
    • 5.0 • 4 Ratings

Welcome to the Business Buyer Diaries. My name is Nathan Platter, I’m a full-time employee, and I bought a business! I did everything right from finding the deal, handling due diligence on 63 different opportunities, and ultimately buying a profitable gym, and boy was I in for a surprise as a new owner! I chronicle everything in real time, including the biggest wins to the stressful nights at 2am. I’m sharing my journey without sugarcoating anything, so you don’t repeat the same mistakes I do.
Join the Business Buyers Club! https://businessbuyersclub.com/memberships Enter code 070499
Learn Due Diligence for yourself! https://dealacademy.app.clientclub.net/courses/offers/75e59f69-9746-4b94-a6cd-562bcc9347d1 Enter code
SanterMedia, my goto Gym Marketing Agency https://go.santermedia.com/nathan Tell them Nathan sent you!

    228. Weekly 1-1, more backstories, making executive decisions, don’t fix unbroken things

    228. Weekly 1-1, more backstories, making executive decisions, don’t fix unbroken things

    Send us a Text Message.Ever wrestled with the decision to tackle a problem yourself or call in the pros? I sure have, and this week I'm peeling back the curtain on how outsourcing to an expert electrician brought light back to our studio and a significant lesson in time management for me. The art of navigating a business is layered and complex, often requiring a blend of practical decisions and emotional intelligence, especially when tech snafus like a disabled ad account test your patience. ...

    • 13 min
    227. Had to pull funds from the business line of credit, how the next 3 months look on paper

    227. Had to pull funds from the business line of credit, how the next 3 months look on paper

    Send us a Text Message.Strap in for an honest journey through the peaks and valleys of entrepreneurship, as we navigate the treacherous financial landscape that comes with the territory. Imagine having to juggle a whopping $25,000 in expenses, with rent, payroll, and loan payments all clamoring for attention simultaneously. It's not just a scenario; it's the reality I face, and in this episode, I pull back the curtain to show you exactly how I manage to keep the business from dipping into the...

    • 6 min
    226. Once this thing is profitable, where should I invest those dollars?

    226. Once this thing is profitable, where should I invest those dollars?

    Send us a Text Message.Strap in for a lesson in leveling up your gym game as this week, I'm laying out the strategic blueprint to broaden your business horizons. Ever considered taking an equity stake in the very partners that power your growth, or is launching your own marketing juggernaut the heavyweight move? Join me as I dissect the delicate dance of dependency versus domination in gym ownership, from the lifeblood of customer acquisition to the financial finesse required to punch above y...

    • 11 min
    225. The pros and cons of being transparent with employees

    225. The pros and cons of being transparent with employees

    Send us a Text Message.Ever felt the unease of discussing your income with friends, let alone your employees? That's the can of worms we're cracking open today, as we navigate the treacherous waters of financial transparency in the business world. We tear down the facade to expose the raw nerves of ego, privacy, and the very real fear of backlash that haunts owners when the topic of sharing financials with their team is on the table. With a firsthand tale from my days in the auto industry, I ...

    • 5 min
    224. Weekly 1-1 with manager, continuing to trust and disclose, my job is to care for others

    224. Weekly 1-1 with manager, continuing to trust and disclose, my job is to care for others

    Send us a Text Message.Picture the pulse of a fitness studio, the sweat, the energy... and then there's the backbone that keeps it standing – the financial planning and sheer grit of leadership. That's where I come in. I'm pulling back the curtain to reveal the riveting world of financial strategies within the fitness industry, sharing the triumphs and trials of running a successful studio. You'll get an earful on the nuances of member enrollment, the art of managing chargebacks, and the abso...

    • 14 min
    223. Have a plan, work the plan, and be ok with the results

    223. Have a plan, work the plan, and be ok with the results

    Send us a Text Message.I'll be the first to admit, the path of a business owner is anything but smooth. On my journey, I've encountered the kind of financial turbulence that keeps you up at night – from the stress of SBA loan payments to the pressure of turning a disheartening loss into a hard-won profit. But within the storm, there's a beacon of hope: the promise of a potential turnaround with new sign-ups offering a glint of profitability on the horizon. Join me as I share the raw and real ...

    • 13 min

Customer Reviews

5.0 out of 5
4 Ratings

4 Ratings

SaraClaireSharp ,

Great Podcast

Nathan has a great way of breaking down these complex and overwhelming diligence issues in an engaging and entertaining way. Can’t wait for more episodes!

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